IGNOU Online Post Graduate Diploma in Marketing Management

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(146 Reviews)
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About IGNOU Online Post Graduate Diploma in Marketing Management

Post Graduate Diploma in Marketing Management (PGDIMM) is offered through ODL (Open and Distance Learning) mode under the School of Management Studies (SOMS) at IGNOU (Indira Gandhi National Open University). The main objective of the program is to offer in-depth knowledge and information to the students related to marketing, sales marketing, digital marketing, marketing concepts, and marketing theories, with a strong base for better future aspects.

The program is equipped with world-class knowledge and a globally competent education system the curriculum of the program is regularly updated and revised according to the latest education policy and the syllabus covers various topics like Marketing for Managers, International Marketing, Retail Management, Consumer Behaviour, Management of Marketing Communication and Advertising, etc. the duration of the program is 1 year but the university offers a leverage of additional 2 years and allow students to complete the program in a maximum of 3 years. 

IGNOU is the largest open university and the first Indian open university in India that is accredited with an  “A++” Grade by NAAC (National Assessment and Accreditation Council). The university is also approved by UGC-DEB (University Grants Commission-Distance Education Bureau). The marketing industry is in its booming phase and leading organizations are actively hiring skilled, trained, and compatible human resources to fill the required positions in their marketing team and offering lucrative and decent packages, some job profiles students can opt for after completion of their PGDMM program are Market Research Analyst, Advertising Manager, Sales Manager, Brand Manager, SEO/SEM Manager, etc. 

Course Fee

20,000 Full Fee

Duration

1 - 3 Years

Eligibility

Bachelor’s Degree in any stream with at least 50% marks

Specialization Benefits

  • Post Graduate Diploma in Marketing Management (PGDIMM) is offered through distance education at IGNOU but it holds the same recognition and value as a regular diploma.
  • The university offers an open and flexible learning environment to the students with all the required facilities that a student needs in their academic life.
  • The syllabus of the program covers Marketing for Managers, International Marketing, Retail Management, Consumer Behaviour, Management of Marketing Communication and Advertising, and other aspects of marketing.
  • Students can take direct admission under the program without appearing for an admission test or entrance exam.
  • Students can opt for Market Research Analyst, Advertising Manager, Sales Manager, Brand Manager, or SEO/SEM Manager, as their career aspect.
  • The duration of the program is 1 year but the university allows students to complete the program in a maximum of 3 years.

IGNOU Approved By

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UGC-DEB

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AIU

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WES

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NAAC A++

Who Can Apply?

The eligibility criteria for PGDMM are mentioned below :

  • The candidate must have completed their graduation in any stream from a valid or recognized university (including Chartered Accountancy/ Cost Accountancy/ Company Secretaryship) and students from the general category must have scored a minimum of 50% and 45% for reserved category students (as per the rules of Indian Government rules)

Other Specializations

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IGNOU Online PG Diploma in ManagementPG Diploma in Computer Applications

IGNOU Online PG Diploma in Management

PG Diploma in Computer Applications

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IGNOU Online PG Diploma in ManagementPost Graduate Diploma in Financial Management

IGNOU Online PG Diploma in Management

Post Graduate Diploma in Financial Management

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IGNOU Online PG Diploma in ManagementPost Graduate Diploma in Human Resources Management

IGNOU Online PG Diploma in Management

Post Graduate Diploma in Human Resources Management

Right Choice for Right Education

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IGNOU Online PG Diploma in ManagementPG Diploma in International Business Operations

IGNOU Online PG Diploma in Management

PG Diploma in International Business Operations

Right Choice for Right Education

Read More
IGNOU Online PG Diploma in ManagementPG Diploma in Operations Management

IGNOU Online PG Diploma in Management

PG Diploma in Operations Management

Right Choice for Right Education

Read More
IGNOU Online PG Diploma in ManagementPG Diploma in Services Management

IGNOU Online PG Diploma in Management

PG Diploma in Services Management

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2024

SpecializationFees
PG Diploma in Computer Applications21,600 (Full Fee)
Post Graduate Diploma in Financial Management20,000 (Full Fee)
Post Graduate Diploma in Human Resources Management10,800 (Full Fee)
PG Diploma in International Business Operations9,000 (Full Fee)
PG Diploma in Marketing Management20,000 (Full Fee)
PG Diploma in Operations Management20,000 (Full Fee)
PG Diploma in Services Management20,000 (Full Fee)

Sample Certificate from IGNOU

Acquire a globally recognized online Degree/Diploma/Certificate from:

  • Most trusted platform for online education
  • UGC-entitled government-approved university
  • An award-winning university by the Commonwealth of Learning (COL), Canada
Ignou_sample_certificate

IGNOU EMI Details

IGNOU Online offers the option of Credit Card/Debit card/Net Banking in its fee payment options but does not provide you a “No Cost EMI” option as of now for any of the online courses.

IGNOU Admission Process

The process for IGNOU online course admission can be completed via the official website’s admission portal. The steps involved in the admission process are listed below.

Step 1: Visit the official website of the university & click on the “Apply Now” tab.

Step 2: Fill out the student registration form & register yourself with the university.

Step 3: After registration, re-login to the admission portal & fill out the admission application form.

Step 4: Upload the scanned copies of mandatory documents & submit the application form.

Step 5: Make the fee payment using payment methods as mentioned on the website.


UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!

Registrations are open for IGNOU’s Skill-based Bachelor Degree for Agniveers. Click Here to Know More.



IGNOU IGNOU January Session 2024 Admission Deadline Extended, Apply till Feb 29th have been started. Click Here


Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

IGNOU Online Post Graduate Diploma in Marketing Management Syllabus

l Semester

ll Semester

  • Marketing for Managers
  • Sales Management
  • International Marketing
  • Product Management
  • Consumer Behaviour
  • Rural Marketing
  • Marketing Research
  • Retail Management
  • Management of Marketing Communication and Advertising
  • Marketing of Services

IGNOU Examination Pattern

The examination pattern followed at IGNOU online for different types of courses is semester mode, i.e., exams are conducted by the university at an interval of 6 months. For online courses, exams are conducted through an AI-proctored tool for an unbiased performance evaluation of students.

Job Roles after NA in PG Diploma in Marketing Management

There are plenty of job opportunities after completion of the Post Graduate Diploma in Marketing Management (PGDIMM) such as:

  • Market Research Analyst
  • Advertising Manager
  • Sales Manager
  • Brand Manager
  • SEO/SEM Manager

Job Profile 

Average salary package (in INR)

Marketing Manager

4 LPA

PR Officer

3.5 LPA

Brand Manager

4.5 LPA

Market Research Analyst

3.5 LPA

SEO/SEM Manager

3-4 LPA

IGNOU Placement Partners

Students of IGNOU Online are working at

  • Top MNCs all over the world
  • Have a high employability percentage over others
  • Are recognized by industries in the international market

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

    Frequently Asked Questions?

    The applicant must have completed a bachelor's degree from a valid and recognized university.

    The candidate must have completed their graduation in any stream from a valid or recognized university (including Chartered Accountancy/ Cost Accountancy/ Company Secretaryship) and students from the general category must have scored a minimum of 50% and 45% for reserved category students (as per the rules of Indian Government rules)

    The last date to apply for the Post Graduate Diploma in Marketing Management (PGDIMM) at IGNOU is 20 October 2023.

    Yes, PGDM from IGNOU is valid as the degrees and diplomas offered by IGNOU are recognized and approved by UGC (University Grants Commission) and AICTE (All India Council for Technical Education).

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    IGNOU Reviews

    Student Reviews

    4.0 out of 5

    (146)
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    To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this university on College Vidya. It also analyses reviews to verify trustworthiness.


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    R

    Raushan

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    Reviewed in India on June 29, 2023

    Job Security is rated the lowest

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    Aditya Anand

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    Reviewed in India on May 12, 2023

    Highly Recommend it! I am really glad that I took the decision of getting associated with India’s one of the most trusted & affordable universities for online courses. I am one of those who could not afford a full-time graduation but an online B.Com from IGNOU made me get a well-paid job & now I am planning on an M.Com from the university to upgrade my career.

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    Ashish

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    Reviewed in India on May 12, 2023

    Great Faculty Support! I have completed my BCA in online learning mode from IGNOU & am really grateful for all the support I got from my professors. They even helped me in preparing for the job interviews.

    2 people found this helpful

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    Nikhil Patil

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    Reviewed in India on November 10, 2022

    IGNOU offers a variety of study material which makes understanding the concept really easy, the faculty is also very helpful and experienced.

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    Sajal giri

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    Reviewed in India on November 10, 2022

    I had a great experience at IGNOU as it is a great university for those who wish to puruse any course with flexibilty of time. It has a wide variety of courses offered which is difficult to find these days.

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