
IIMT University Online MBA in Marketing Management


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About IIMT University Online MBA in Marketing Management
IIMT University is one of India’s leading multidisciplinary universities, committed to providing exceptional, enterprise-driven education through modern digital learning practices. UGC accredits the university and has a speciality in imparting globally applicable programs through superior online platforms.
The IIMT University Online MBA in Marketing is designed for students to build a career in media, broadcasting, journalism, and digital communication. This is a 3-year UG Course that is broken into semesters, so that they can know how the cooperate world works with strong communication skills.
This program is made with real-world experiences through digital classrooms, lectures, and you get access to an LMS so that you can get all the information related to the study in that only. All the live sessions and recorded lectures are also there because sometimes, as a working professional, you are not able to take the live classes, then you can see the recorded session.
In the last semester, students will get the practical area like digital media production, public relations, content writing, news reporting, media research, and photography. This course also includes internships, assignments, and project work that will help the student a lot.
With a strong mindset, good communication skills, and practices, the Online MBA in Finance prepares the student for a good future scope and job.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- The Online MBA in Marketing is a 2-year Postgraduate program.
- Follows the Choice-Based Credit System (CBCS).
- It is the Medium of English, and all the questions come in this language, which is easy to understand.
- The course focuses on journalism, digital media, advertising, public relations, media ethics, content creation, photojournalism, and broadcasting.
- Includes both theoretical concepts and practical training.
- Students get access to LMS, e-learning resources, recorded sessions, assignments, and virtual classes.
- General fees range approximately between INR 65,000 – INR 80,000. This can vary according to the program updates.
- Helps develop communication, writing, research, digital content creation, and critical thinking skills.
- Affordable and flexible, it is suitable for students studying from home.
IIMT University Approved By

UGC-DEB

NAAC A+
Who Can Apply?
To enrol in the IIMT University Online MBA, students must fulfil the following admission criteria:
- Educational Qualification: Candidates must have completed an undergraduate degree from any UGC University, from a recognised board or state university that is UGC Recognised.
- Minimum Marks: A minimum of 45% marks in the qualifying examination is required (relaxation may apply for reserved categories as per norms).
- Age Limit: There is no upper age limit for admission.
- Mode of Admission: Admission is based on merit, determined by marks obtained in Class 12.
The program welcomes fresh 12th-pass students, working professionals, freelancers, and creative aspirants.
Other Specializations
Specialization Wise Updated Fees 2025
| Specialization | Fees | Duration |
| HR Management | ₹1,56,000 (Full Fee) | 2 Years |
| Finance Management | ₹1,60,000 (Full Fee) | 2 Years |
| Marketing Management | ₹1,60,000 (Full Fee) | 2 Years |
IIMT University EMI Details
IIMT University offers flexible EMI options to make online learning both affordable and accessible to all learners. Students have the option to pay for the entire course fee right away or by making convenient monthly payments. This will not only alleviate financial pressure for learners but also allow learners to pursue education without interruption. The EMI plans are simple, transparent, and available through trusted banking and financial partners. Students can apply for EMI during the admission process with minimal documentation and quick approval. Whether you are a working professional or a student, IIMT University’s EMI facility ensures that financial limitations do not stop you from pursuing your goals and advancing your career through quality online education.
IIMT University Online MBA in Marketing Management Admission Process
Here is the list of the step-by-step admission process mentioned below:
Step 1 :Visit the Official Website : Visit the official website of IIMT University and find the online learning or admissions section.
Step 2 :Select student Course: Find out what online courses are available and then decide which one you want to study. For instance, if BBA, BCA, or MBA is the online program you want, check their courses first.
Step 3 :Fill Out the Application Form : Provide correct personal, academic, and contact details in the online application form submission.
Step 4 :Upload Documents : Submit the scanned copies of the student's educational certificates, ID proof, and a passport-sized photo in the given format.
Step 5 :Pay the Application Fee : Make student payment online using one of the methods, such as a debit card, credit card, or net banking, and then submit their application fee.
Step 6 :Application Review : The student's application is reviewed by the university, and all the information that you have submitted is checked.
Step 7 :Admission Confirmation : After the approval, the university sends you a confirmation email or letter indicating that you have been admitted.
Step 8 :Fee Payment and LMS Access : Make student payment and get their online classes started via the Learning Management System (LMS).
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Equivalance of degree obtained through ODL and Online mode with degree obtained through conventional mode Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities. Click here to read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
IIMT University Online MBA in Marketing Management Syllabus / Curriculum
Every Semester is built to give a student a good knowledge base for subjects like business, communication, and you will learn more important topics such as digital media, media law, public relations, and many more. Here is the syllabus:
|
Semester I |
Semester II |
|
|
|
Semester III |
Semester IV |
|
|
This syllabus is adapted according to IIMT’s focus on media, broadcasting, digital communication, journalism, and marketing skills.
IIMT University Online MBA in Marketing Management Examination Pattern
The examination pattern for online courses at IIMT University is a flexible and learner-friendly design. Students have the option to take their exams at locations of their choice, as all assessments are conducted online. The evaluation system is a combination of the student's theoretical understanding and practical knowledge through assignments, quizzes, internal assessments, and end-term examinations. The university's Learning Management System (LMS) allows students to get exam dates and instructions. This computerized exam system guarantees openness, ease, and impartiality in the evaluation process, along with the maintenance of academic standards. The online exam system of IIMT University is a continuous learning system that is based on the performance of the students, thus helping them to become practically competent.
Job Roles after Online MBA in Marketing Management
|
Job Role |
Starting Salary (Fresher) |
|
Marketing Executive |
₹3 – 6 LPA |
|
Digital Marketing Specialist |
₹4 – 7 LPA |
|
Brand Executive / Brand Manager |
₹5 – 8 LPA |
|
Social Media Manager |
₹4 – 6 LPA |
|
Market Research Analyst |
₹4 – 7 LPA |
|
Content Writer / Content Strategist |
₹3 – 5 LPA |
|
Media Planner / Media Buyer |
₹4 – 7 LPA |
|
PR Executive |
₹4 – 6 LPA |
|
Business Development Manager |
₹5 – 9 LPA |
|
Product Marketing Manager |
₹6 – 9 LPA |
IIMT University Placement Partners
IIMT University has extensively laid out placement arrangements collectively with prominent firms and corporations to ensure that students’ online course careers would be successful. The university’s placement cell makes the most of the situation by connecting the students to the best employers in the industry, such as finance, IT, marketing, healthcare, and others. Through virtual placement drives, skill enhancement sessions, and career counseling, students receive the right guidance for job readiness. The university partners with several prestigious companies for internships and full-time positions that give students the chance to gain the necessary practical exposure and grow professionally. Hence, IIMT University, being largely dependent on these strong industry ties, offers online learners not only career promotion but also attractive job placement after graduation.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities

Amazon

Bajaj Electricals

Deloitte

HCL

India Mart

Tata

TCS
Frequently Asked Questions?
Yes, the Online MBA in Marketing from IIMT University is completely valid. IIMT University is recognized by the University Grants Commission (UGC), which means the degree is officially accepted in India and abroad. Employers, government organizations, and private companies accept UGC-approved degrees. Since this is an online program offered by a recognized university, it follows proper academic standards and is treated the same as a regular MBA.
So you can confidently use this degree for jobs, higher studies, or competitive exams that require a master’s qualification.
The duration of the Online MBA in Marketing is 3 years, divided into 6 semesters. Each semester includes different subjects that focus on management, marketing, digital skills, and media-related topics. Because it is an online program, you can study at your own pace.
Anyone who has completed a Bachelor’s degree (BA or any stream) from a UGC-recognised university with at least 45% marks can apply.
The program welcomes:
- Fresh graduates
- Working professionals
- Freelancers
- Media and communication aspirants
- Students from any academic background (Arts, Commerce, Science, etc.)
There are no entrance exams or complex procedures — admission is based on merit.
No, there is no age limit at all.
Whether you are a recent graduate or a working professional with many years of experience, you can still join this online MBA program.
This flexibility makes the program perfect for career changers, homemakers returning to education, and professionals wanting to upgrade their skills.
Yes, the entire program is offered 100% online.
You can attend classes from anywhere using a laptop or mobile phone. This includes:
- Live online classes
- Pre-recorded lecture videos
- Online study materials
- Virtual classroom discussions
- Online assignments and exams
This format is especially convenient for busy students and job holders.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
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IIMT University Reviews
Student Reviews
3.8 out of 5
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Vishnu Shekhawat
Reviewed in India on October 25, 2025
I really liked the admission process as it was very simple and I could complete all the steps online. The online support team is also very good at providing help as needed. I highly recommend the program, especially for people already working.
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shrutee verma
Reviewed in India on October 25, 2025
The IIMT University online BCA course was the perfect option for me to build my IT skills and prepare myself for the fast-paced business world. The exams and assignments were organized and fair.
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Pratham goel
Reviewed in India on October 25, 2025
I started off with an online MBA program, and I found the virtual sessions very helpful in the learning process. I also found the support with placement guidance to be very helpful for my overall career.
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Yash Ravindra Sutar
Reviewed in India on October 25, 2025
There is also a very convenient online learning platform that provided me with all my resources promptly. The EMI option also helped make the program more affordable. All in all, I had a great experience.
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sudhakar
Reviewed in India on October 25, 2025
IIMT University provides very flexible courses online. It was very easy for me to combine work and study. The faculty are very helpful, and the course materials are very easy to follow
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