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Professional Certificate Programs in SEM & Digital Marketing Analytics
Updated at : August 5, 2025
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Search Engine and Digital Marketing is a growing industry encompassing all aspects of maintaining a digital presence. Online certificate program in Search Engine Marketing & Digital Marketing is a 6-month program designed for digital marketing enthusiasts. This course will assist you in comprehending on-page and off-page SEO approaches. In addition, maintaining a company's presence on social media platforms such as Facebook, Instagram, Twitter, Snapchat, Pinterest, and others is part of digital marketing.
To be eligible for this professional certification program, the applicant must have passed either their 12th or graduation from a recognized board. However, if the candidate is 10th passed, he must have at least two years of work experience to be eligible for this course. This online certificate program assists students and working professionals in improving their skills. Most crucially, students can pursue it while working full-time because of its online curriculum.
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This six-month course curriculum is divided into two quarters, and the topics that were covered in these two quarters are listed below:
Quarter 1: Search Engine Marketing |
Quarter 2: Digital Marketing Analytics |
Introduction to Search Engine Optimization |
Introduction to Digital Marketing Analytics Digital Consumer and Consumer Data |
On-page SEO |
Data Technologies and Marketing Data Platforms |
Off-page SEO |
Measurement Model & Data-driven Decisions |
SEO Analytics and Tools |
Data Analysis |
Mimic Social Simulation |
Decision Optimization and Data Visualization |
New Website: Design & Architecture |
Metrics, dimensions, KPIs, and Interpretation for POEM Media |
Introduction to Paid Search |
Mimic Digital Marketing Analytics Simulation |
Google Ads |
Mimic Pro Simulation |
Amazon Marketing Services |
Display Advertising & Shopping Ads |
Paid Search Analytics |
Programmatic Buying |
One can complete the Online Certificate in Search Engine Marketing & Digital Marketing Analytics for 6 to 12 months. The course duration depends on the university one wishes to pursue.
Benefits of learning from us
Starting at ₹ 6,776/month
Program Fee: ₹6,900 - ₹1,65,000
Low Cost EMI Available
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The average fee range for the online SEM & Digital Marketing Analytics certification is anywhere between INR 30-60 K. Fees may be lower or higher depending on certain factors. This includes the chosen university, course level, duration, and financing options. It is also significant to do your certification from a recognized institution.
If one is interested in applying for the SEM and digital marketing analytics certificate program, then one can just by following the steps mentioned below:
Step 1: Visit the university's admissions portal and register there to continue the admissions process.
Step 2: Now start filling up the online application form by providing all the information requested on the application form.
Step 3: Attach all necessary documents in the size and format specified upon completing the application form.
Step 4: Pay the required fee to finish the admissions procedure.
Step 5: After completing the entire admissions procedure, carefully review the application form before submitting it.
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The online SEM & Digital Marketing Analytics certification offers financial aid options to students. Many institutions provide discounts, grants, lower interest rates, and EMI options. This ensures learning opportunities are accessible for the needy. Interested students can ask about these details from the preferred institution or visit their website. Do this before choosing an online certification program.
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Yes, the online SEM & Digital Marketing Analytics certification is a wise investment. Digital marketing is an in-demand field today, so any professional can benefit from this course. This online mode allows working professionals, busy students, or other aspirants to acquire new-age skills related to SEM and Digital Marketing Analytics. Certified professionals can witness a boom in demand in the job market. Moreover, most digital marketing firms also want to hire talent that is updated on the latest digital trends and technologies. Therefore, this online certification helps interested learners to learn and expand their knowledge and flexibility. This leads to overall career progression and employability.
College Vidya Advantages
There are plenty of jobs that you can get after completing the online certificate program in Search Engine Marketing and Digital Marketing. The students in this course will develop a plethora of skills that are required in the industry. Some of the major job positions that you are likely to get after the completion of this online certificate program are
Job Roles | |
Social Media Manager |
Content Manager |
SEO Analyst |
Digital Marketing Manager |
SEO Manager |
Social Media Strategist |
Content Specialist |
Digital Marketing Analyst |
Since there is quite a demand for SEM & Digital Marketing Analysts, they have vast job prospects in the recent job market. Most companies hire certified SEM and digital marketing specialists. Some of them are Zomato, PolicyBazaar, Flipkart, MakeMyTrip, Google, Tata Consultancy Services, etc.
Our students work at
Amazon
Flipkart
TCS
Their is no special eduational requirements, either you are 10+2 passed or a graduate from a recognized board, you can apply for this certification.
The average fee for this certificate program ranges from Rs. 40,000 to Rs. 60,000 exclude GST.
The course duration is around 6 to 12 months for this Search Engine Marketing & Digital Marketing Analytics online certificate program.
One can find a varied number of job opportunities in the digital marketing sector including Content Manager, SEO Analyst, Digital Marketing Manager, SEO Manager, etc.
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Our team of experts, or experienced individuals, will answer it within 24 hours.
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