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Professional Certificate Programs in Social Media & Content Marketing & Digital Marketing Analytics Course Subjects/Syllabus
Here is the list of some topics that student gets to learn during the course curriculum of the Social Media & Content Marketing & Digital Marketing Analytics certificate program:
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Quarter 1: Social Media and Content Marketing |
Quarter 2: Digital Marketing Analytics |
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Introduction to Social Media |
Introduction to Digital Marketing Analytics Digital Consumer and Consumer Data |
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Organic Social Social Media Platforms Content Strategy for each |
Data Technologies and Marketing Data Platforms |
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Personal Brand Management & Influence Marketing |
Measurement Model & Data-driven Decisions |
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Paid Social & Social Media Campaign Management |
Data Analysis |
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Mimic Social Simulation |
Decision Optimization and Data Visualization |
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- |
Metrics, dimensions, KPIs, and Interpretation for POEM Media |
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- |
Mimic Digital Marketing Analytics Simulation |
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