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PhD for Working Professionals in Marketing
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Share Updated at : March 28, 2025
PhD In Marketing for Working Professionals
PhD in Marketing is a terminal degree is an advanced qualification designed for experienced professionals. It is a terminal degree that is offered as a PhD in marketing. Working Professionals can enroll in this program with an entrance test and complete it in 5 to 8 years. This program focuses on academic research, beneficial for careers in academia and research. Working professionals looking for leadership careers in diverse industries may not benefit from this program. However, they will benefit from the Online DBA Doctorate that is 100% online. This equally recognized Online doctorate can be completed within 3 years.Watch Video
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PhD for Working Professionals in Marketing Program Overview
Working professional always wants to grow in their careers. They can make a rewarding career in the field of marketing with its increased importance in the current industry. Businesses are facing intense competition due to the highly globalized and digitized economy. This can be tackled by differentiating their products and services from their competitors. Due to this, there is a strong demand for skilled professionals who can apply marketing to build strong brand identities, create customer loyalty, and enhance the overall customer experience. An advanced doctorate in marketing can be a great option to obtain such expertise.
Business executives can opt for PhD in Marketing for working professionals that is offered in hybrid mode. This program is also provided as a Part-Time PhD in Marketing. However, this program has several limitations which makes it an inappropriate degree for busy professionals. The admission process for this Part-Time PhD in Marketing is very complex with the requirement of entrance qualification. The duration of this program stretches for 5 to 8 years which is too long for working professionals. Moreover, a Part-Time PhD in Marketing focuses on academic research which is highly theoretical. Working professionals will not benefit from this program. Instead of pursuing a Part-Time PhD in Marketing, they can advance their career through a highly Practical Online DBA Doctorate in Marketing.
Online DBA Doctorate in Marketing is a business-oriented doctoral degree. This program offers unparalleled flexibility with a 100% online learning mode. This online doctorate in Marketing is provided by highly reputed International universities that are globally accredited and recognized. It is equally valid as a Full-Time PhD in Marketing. Business professionals enrolled in this online doctoral program in Marketing provide real-world business solutions to contemporary problems with applied research. DBA Online program can be completed within 3 years which is way less than PhD in Marketing for Working Professionals.
Business professionals choosing an Online DBA Doctorate instead of PhD for working professionals can easily balance their professional obligations and advanced research. The knowledge and expertise in marketing acquired while pursuing this program will provide highly rewarding career opportunities. Post-completion of this program, business professionals can advance their careers to leadership positions in the global business landscape.
Key Highlights of PhD for Working Professionals in Marketing In India
- Get PhD in Marketing designed specifically for working professionals through an Online DBA Doctorate in Marketing.
- Pursue equally recognized doctoral degrees in complete Online learning mode.
- Easily manage your advanced research while meeting your professional obligations.
- Get admission to highly reputed international universities that are globally accredited.
- Get admission assurance without any entrance exam.
- Provide marketing solutions to modern business problems with applied research.
- Obtain knowledge and expertise in Marketing that is highly business-oriented and practically applicable.
- Become prepared to drive business growth with advanced skills in differentiating products and services from competitors.
- Fast-track your doctoral journey in marketing with the “Dr” title in 3 years.
- Advance career to the senior leadership positions in the global business landscape.
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PhD for Working Professionals in Marketing Course Subjects/Syllabus
The curriculum structure of the PhD in Marketing for Working Professionals is more inclined towards academic research. It explores various marketing principles with a theoretical focus. However, the curriculum structure of the Online DBA Doctorate in Marketing stresses applied research. It is highly business-oriented and practical and explores real-world marketing solutions for businesses. You can get a broader overview of this online doctoral degree in marketing with the curriculum provided below-
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Semester 1 |
Semester 2 |
Semester 3 |
Semester 4 |
Semester 5 |
Semester 6 |
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Data Collection and Analysis |
Doctoral Thesis (Dissertation) |
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30 ECTS / 5 modules at 6 ECTS Each |
150 ECTS - The thesis contributes around 85% to the overall result of the doctoral studies. |
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| PhD in Marketing for Working Professionals (Duration Wise Details) |
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Within 1st Month |
Within 2nd - 7th Month |
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Within 8th - 10th Month |
Within 10th - 12th Month |
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Within 13th - 33th Month |
Within 34th - 36th Month |
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Notes- The curriculum provided above is for reference purposes only. The actual may differ based on the university you are choosing.
PhD for Working Professionals in Marketing Eligibility & Duration
Business professionals interested in pursuing PhD in Marketing for Working Professionals must have the following eligibility requirements-
- Master’s degree in Business Management or any related field from a recognized Higher Education Institution.
- Secured not less than 55% to 60% marks in master’s degree.
- Qualified in National Level PhD Entrance such as UGC NET, GRE, GMAT, or university-specific test.
- Work experience ranging from 5 to 10 years in full-time mode.
- Prior approval from the present organization where a candidate is working.
Being a busy professional, you must have felt that the eligibility requirements provided for PhD in Marketing for Working Professionals are not easy to meet. However, the Online DBA Doctorate in Marketing provides easily completable eligibility requirements. The eligibility criteria are as follows-
- Bachelor's degree from an accredited university/institution in any academic discipline.
- Secured not less than 50% marks in Bachelor’s.
- Work experience ranging from 3 to 5 years in full-time mode.
- No Entrance requirements for admission.
OR
- Master’s degree from an accredited university/institution with not less than 50% marks.
- Secured not less than 50% marks in Master’s.
- No work experience is required with a Master’s degree.
- No Entrance requirements for admission.
Course Duration of PhD in Marketing for Working Professionals
It takes 5 to 8 years to complete a Part-Time PhD program in Marketing for working professionals. This time frame may serve as a barrier to accelerating professional advancement. However, you can earn a "Dr" title only within 3 years if you pursue a doctorate in Marketing specialization through an online DBA program. This online doctorate offers flexibility, which facilitates an uninterrupted journey.
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Program Fees for PhD for Working Professionals in Marketing
Starting at ₹ 6,776/month
Program Fee: ₹7,130 - ₹24,50,000
Low Cost EMI Available
Recommended
The fee structure of the PhD in Marketing for Working Professionals can be costly as it would cost you around INR 80,000 to INR 1,00,000 per year. Considering the long duration of this Part-Time PhD in Marketing which stretches for 5 to 8 years, this can become a substantial amount. Moreover, this amount is enhanced by the additional expenses you incur while pursuing this program in blended mode.
However, you can significantly reduce this cost with an Online DBA Doctorate in Marketing. It has a fee structure of INR 5,50,000 to INR 10,00,000 for the full course. With full flexibility to continue your professional journey, you can easily pay this cost. Moreover, this amount is considerably less for a doctoral degree from a reputed foreign university.
PhD for Working Professionals in Marketing Admission Procedure
If you want to pursue a PhD in Marketing for Working Professionals, you will have to overcome an extremely difficult admissions process. With work commitments, it can be challenging to pass the entrance exam required for admission. However, the online DBA in Marketing offers a straightforward, entrance-free admissions process. To get admission to this online doctoral program, follow these steps:
- Application Submission- You can easily start the application process with the application submission. Foreign universities provide application forms on their official website. You can fill out the application form by selecting a university of your choice that offers this Online doctorate. After university selection, visit its official admission website and register yourself for doctoral admission. Sign in to fill out the application form and pay the application fees for final application submission.
- Application Review- After the application is submitted, it goes to the university's admissions committee. After that, it is examined to make sure it meets the qualifying requirements and is Shortlisted. Following shortlisting, it is filtered for the next stage.
- Personal Interview- After their applications are reviewed, the shortlisted individuals are asked to join in for a personal interview. The primary purpose of the interview is to provide the candidate with a formal introduction.
- Admission Offer- An admission is provided by the university which can be accepted by paying the admission fee.
- Start the Program- Post payment of the admission fees, you can start your learning with access to advanced LMS.
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Other Specializations for PhD for Working Professionals in 2025
Education Loan/EMI Facilities for PhD for Working Professionals in Marketing
Universities do not provide EMI and Educational Loan facilities for PhD in Marketing for Working Professionals as it is provided in Part-Time mode. However, you will get comprehensive EMI and Educational Loan Facilities for Marketing Specialization through the Online DBA Program. You can significantly benefit from these options and pay your fees easily without any problem.
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Is PhD for Working Professionals in Marketing Worth it?
PhD in Marketing for Working Professionals is the best option for a career in academia and research. However, this program is not suitable for working professionals looking for rewarding careers in the corporate sector. The academic focus and theoretical research of this program make it inappropriate for such professionals. However, working professionals can join Online DBA Doctorate from the highly reputed international universities across the world. With a focus on business-oriented applied research in Marketing, Working professionals can easily advance their careers to the top leadership positions in the industry.
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Job Opportunity after PhD for Working Professionals in Marketing
Upon completion of PhD in Marketing for Working Professionals, you can pursue a career in academia and research. However, pursuing a Marketing specialization through Online DBA provides career advancement opportunities to senior leadership positions in the global business landscape. Here are some of the prominent job profiles-
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Job Profiles |
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Advertising Manager |
Branding Manager |
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Marketing Professor |
Corporate Manager |
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Entrepreneur |
Corporate Leadership |
Top Recruiters for PhD for Working Professionals in Marketing
Working Professionals completing PhD in Marketing for Working Professionals may get recruitment opportunities from universities and colleges. However, working professionals completing Marketing Specialization through Online DBA, get recruitment from top business organizations globally. Here are some of the top of them-
Our students work at
Amazon
Dabur
Flipkart
Godrej
Honeywell
Jindal Steel and Power
Let's clear up some doubts about PhD for Working Professionals in Marketing
PhD in Marketing for Working Professionals offered blended or hybrid mode. However, the coursework is provided at the university campus only.
Yes, PhD in Marketing for Working Professionals and a Part-Time PhD in Marketing are the same courses. Both the names are adopted by the universities at their sole discretion.
It takes 5 to 8 years to complete a Part-Time PhD program in Marketing for working professionals. This time frame may serve as a barrier to accelerating professional advancement. However, you can earn a "Dr" title only within 3 years if you pursue a doctorate in Marketing specialization through an online DBA program. This online doctorate offers flexibility, which facilitates an uninterrupted journey.
The fee structure of the PhD in Marketing for Working Professionals can be costly as the would cost you around INR 80,000 to INR 1,00,000 per year. Considering the long duration of this Part-Time PhD in Marketing which stretches for 5 to 8 years, this can become a substantial amount. Moreover, this amount is enhanced by the additional expenses you incur while pursuing this program in blended mode.
However, you can significantly reduce this cost with an Online DBA Doctorate in Marketing. It has a fee structure of INR 5,50,000 to INR 10,00,000 for the full course. With full flexibility to continue your professional journey, you can easily pay this cost. Moreover, this amount is considerably less for a doctoral degree from a reputed foreign university.
No, as the program is offered in blended mode, you cannot pursue PhD in Marketing for Working Professionals in a Completely Online mode. However, you can pursue Marketing specialization through Online DBA in 100% online mode.
Business professionals interested in pursuing PhD in Marketing for Working Professionals must have the following eligibility requirements-
- Master’s degree in Business Management or any related field from a recognized Higher Education Institution.
- Secured not less than 55% to 60% marks in master’s degree.
- Qualified in National Level PhD Entrance such as UGC NET, GRE, GMAT, or university-specific test.
- Work experience ranging from 5 to 10 years in full-time mode.
- Prior approval from the present organization where a candidate is working.
No, the universities do not provide EMI and Educational Loan facilities for PhD in Marketing for Working Professionals as it is provided in Part-Time mode. However, you will get comprehensive EMI and Educational Loan Facilities for Marketing Specialization through the Online DBA Program. You can significantly benefit from these options and pay your fees easily without any problem.
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