Dayananda Sagar Online BBA in Digital Marketing
Best In-Class Faculty
Info+ Add to Compare
Download BrochureNot sure what you are looking for?
About Dayananda Sagar Online BBA in Digital Marketing
The Online BBA in Digital Marketing at Dayananda Sagar University is a four-year career-oriented undergraduate course for students interested in combining business training with cutting-edge digital marketing skills. Since the course is entirely online, it works best for someone who wants to study at home while working.
This program incorporates core subjects of business like management, finance, and entrepreneurship into its unique specialization of digital marketing. They will learn how to run their online campaigns, understand consumer behavior, use social media channels for the good and the operational side, and grasp the tools like Google Ads, SEO, analytics, and email marketing. The curriculum is tailored to be industry-relevant so students can learn from working on actual brands and digital platforms.
The major USPs of this course are the practical approaches interspersed. The entire program is approved by the UGC, and the degree will thus have recognition both in India and abroad. With the high demand for skilled practitioners in digital marketing, choosing this course will prove to be a worthwhile decision for all good prospects in this area.
Dayananda Sagar University is one of the reputed institutes that imparts quality education. Well-experienced faculty, a highly interactive online learning system, and 24/7 student support will guide students at every step of their journey. From starting a digital agency to joining a huge marketing company and freelancing as a digital marketer, this BBA opens a myriad of exciting career options.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- The online BBA program for Digital Marketing has been awarded an "A+" grade by the National Assessment and Accreditation Council. The program is further accredited by the UGC, or the University Grants Commission.
- Dayanand Sagar University conducts a BBA program for 3 years, divided into 6 semesters with the total fees for INR 2,02,000/-.
- It incorporates active and dynamic learning resources such as webinars, lectures, teacher meetings, and course content in lecture videos and learning material form.
- The Dayanand Sagar University teaches professional courses designed to cater to the various career streams.
- The Online BBA in Digital Marketing course has a duration of 3 years, and it consists of 6 semesters.
- The other amenities include scholarships and generous financial aid to deserving candidates and members of the concerned organizations.
- This offers students placements by aiding all the students through corporate executive webinars, career and skill testing, counseling and preparation, job training, and other placements.
Dayananda Sagar University Online Approved By
UGC
NAAC A+
Who Can Apply?
To be eligible for an online BBA in Digital Marketing, students must have fulfilled the requirements specified by Dayananda Sagar University. Here's more on the eligibility criteria:
- Students have to have a 10+2 degree from any recognized school.
- The 10+2 A Level IB 12th grade equivalent has to be passed with a minimum of 50 percent marks in the maximum. (In case of SC/ST and OBC) In categories, the required minimum percentage is 45.
Note: For information on the admission process, specialization streams, entrance tests, and more, which would be the latest as updates become available, students are requested to visit the website of Dayananda Sagar University online as early as possible (https://dsuonline.com/assets/brochures/bba.pdf).
Other Specializations
Specialization Wise Updated Fees 2025
| Specialization | Fees | Duration |
| Digital Marketing | ₹20,000/Semester | 3 Years |
| Supply Chain Management | ₹20,000/Semester | 3 Years |
| Business Analytics | ₹20,000/Semester | 3 Years |
Sample Certificate from Dayananda Sagar University Online
Get a degree from a university that is:
- Approved by UGC and Accredited by NAAC ‘A+’ Grade
- And, brings world-class faculty, industry-aligned curriculum, and quality learning tools
Dayananda Sagar University Online EMI Details
At Dayananda Sagar University Online, you can pay fees through EMI options. However, students are relieved by the semester or year payment option. Also, for online courses, you can take no-cost EMI to pay the fee in installments as per your plan. DSU Online starts offering the online courses, which are for students and professionals both, EMI options make the courses more affordable and accessible for all.
Dayananda Sagar Online BBA in Digital Marketing Admission Process
The admission process at the DSU (Dayananda Sagar University) may differ depending on the course you choose to pursue, at DSU Online there are many courses such as BBA, B.Com, BCA. However, the first few steps are generic to be followed for admission to the university:
Step 1: Fill out the application form, on the official website
Step 2: Review the details you entered and submit
Step 3: Pay the application fee (non-refundable)
Step 4: The University will contact you further once reviewing your application
Step 5: Get confirmation on the email and pay the fee to confirm your seat.
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Equivalance of degree obtained through ODL and Online mode with degree obtained through conventional mode Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities. Click here to read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
Dayananda Sagar Online BBA in Digital Marketing Syllabus / Curriculum
View SyllabusThe Online BBA in Digital Marketing at Dayananda Sagar University exposes the core subject areas to be covered for building a career in digital marketing. Students will learn social media marketing, SEO, content creation, and analytics. To empower students in a fast-paced digital world, additional subjects will include consumer behavior and digital strategies. This program will ensure that practical experience is gained through projects and case studies, preparing them for real-life challenges. Check the syllabus of the BBA in Digital Marketing program, subjects that are mentioned below:
|
Online BBA Syllabus |
|
|
Semester 1 |
Semester 2 |
|
|
|
Semester 3 |
Semester 4 |
|
|
|
Semester 5 |
Semester 6 |
|
|
Dayananda Sagar Online BBA in Digital Marketing Examination Pattern
The examination pattern is similar, which includes theory and practical, it may vary as per the type of course, such as technical or management. Generally, an exam would be every semester or every year to evaluate your performance. For the online courses offered at DSU Online, exams would be conducted digitally and don’t require campus availability.
Job Roles after Online BBA in Digital Marketing
Graduates of the Online BBA in Digital Marketing offer various exciting job roles. Digital marketing specialists undertake online campaigns and market the brand on the web. Social media managers create and manage content on different platforms. SEO specialists put effort into coordinating the search rankings of websites, while content marketers are busy writing articles and creating videos. Equipped with excellent analytical skills, these graduates can also step into the shoes of data analysts, checking the success rate of a campaign and giving suggestions for improvement, hence providing value to any organization in the digital space. The following are the graduate students' job roles in the BBA in Digital Marketing programs:
|
Job Role |
Average Salary (LPA) |
|
Retail Store Manager |
INR 5 LPA |
|
Retail Operations Manager |
INR 4.5 LPA |
|
Merchandiser |
INR 5 LPA |
|
E-commerce Manager |
INR 7 LPA |
|
Sales Executive |
INR 4 LPA |
|
Customer Service Manager |
INR 3 LPA |
|
Supply Chain Analyst |
INR 6 LPA |
|
Marketing Coordinator |
INR 5.5 LPA |
Dayananda Sagar University Online Placement Partners
The training and placement cell at Dayananda Sagar University is a vital part of the university, the cell is responsible for providing guidance, support, and exposure to the students for a successful career. The university has a track record of best placements and industry partnerships. More than 500 reputed organizations are in touch with placement cells to arrange interviews with students. Some of the esteemed recruiters are Amazon, EY, KPMG, Accenture, TCS, etc.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
Accenture
Amazon
Capgemini
HCL
KPMG
TCS
Dell
Frequently Asked Questions?
It is a 3-year undergraduate degree program that teaches students about business and digital marketing. Students will learn how to promote products and services using online tools like social media, Google ads, email marketing, and more, all through online classes.
Yes, the degree is UGC-entitled and approved, which means it is fully valid across India and accepted by employers and other universities.
Anyone who has passed 12th grade (Class 12) from a recognized board can apply. Students from any stream—arts, commerce, or science—can join.
No, the course is 100% online. Students can study from home, at their own pace, using their laptop or mobile device. All study materials, videos, and assignments are available online.
Students will learn the basics of business and focus on digital marketing topics like social media marketing, SEO, content marketing, email campaigns, and digital advertising. The course also covers how to create marketing strategies and use data to improve results.
Yes, this course is flexible and made for people who may also have jobs or other responsibilities. Students can watch the recorded lectures anytime and study when it suits them.
Yes, there will be online exams and regular assignments to test their knowledge. Students need to complete these to pass each subject and move forward in the course.
Yes, students will have access to expert faculty and support staff. Students can ask questions, join live sessions, and get help through the online learning platform.
After completing the course, students can work as a digital marketing executive, SEO analyst, social media manager, content creator, or even start their own business or freelance career in digital marketing.
Students can apply directly on the official website of Dayananda Sagar University. Just fill out the application form, upload their documents, and pay the required fee to get started.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
Ask any Question - CV Forum
Other Universities to Consider
Online University
Jain University Online
Student Rating
Online University
Shoolini University Online
Student Rating
Online University
Vivekananda Global University Online
Student Rating
Online University
Manipal University Online
Student Rating
Online University
Chandigarh University Online
Student Rating
Dayananda Sagar University Online Reviews
Student Reviews
4.0 out of 5
How are ratings calculated?
To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.
Review this University
Share your thoughts with other students
Write a review
Komal Sahani
Reviewed in India on February 22, 2025
DSU is one of the best institutions in Bangalore, I had a choice of many choice of courses, and I choose MBA degree, and also learn right practical skills and soft skills.
Helpful
Report
Talk to Alumni
Reply
Ayansh Singh
Reviewed in India on February 22, 2025
There is really a good reputation of the university, I have a very good experience overall immersive learning experience.
Helpful
Report
Talk to Alumni
Reply
Siya Roy
Reviewed in India on February 22, 2025
When I take admission to the MBA at DSU, I found some of the renowned faculties taking the classes and had an amazing time learning from the best of the best.
Helpful
Report
Talk to Alumni
Reply
Pooja Patel
Reviewed in India on February 22, 2025
When I complete my BBA at DSU, the placement cell of the university will help me with further guidance, mock interviews, and preparing my resume, I got campus placement at Accenture.
Helpful
Report
Talk to Alumni
Reply
Summary
Dayananda Sagar University Online
Student Reviews
4.0 out of 5
Get the real statistics of daily visitors
Provided by CV
CV Education Loan Support 
😊 20+ Lenders
✅ Sanctioned in less than 24 hours
🚫 No Bank Visit
Have Approvals
Approvals
UGCNAAC A+
Provided by CV
CV Placement Support
Get Placement opportunities & internship opportunities from 3000+ companies
Reviews
Get reviews and testimonials from alumni and present students
Not sure what you are looking for?
Take a quick eligibility check to find programs
that match your profile.
Let's Talk
check
Online & Distance MBA
Online & Distance UG Courses
- 1 Year MBA Online
- IIM Online Courses
- IIIT Online Courses
- Data Science & Analytics
- Executive M.Tech for Working Professionals
- AI and Machine Learning
- Generative AI
- UI UX Certificate Program
- Leadership & Management
- Finance
- Marketing
- Human Resource (HR)
- Healthcare
- Operations
- Business Analytics
- Software & Technology
- PG Diploma Applied Statistics
- IIT Courses Online
- Blockchain
- Cloud Computing
- PG Program In Technology Management
- Big Data Engineering
- DevOps
- Quantum Computing
- Digital Transformation and Innovation
- Public Policy Management
- Cyber Security
- Executive Program in Retail Management
- Online Executive Program in Emerging Technologies
- View All
Online & Distance PG Courses
- Online MBA
- 1 Year MBA Online
- Distance MBA
- Executive MBA for Working Professionals
- Online Global MBA
- Online MCA
- M.Tech
- Online M.Sc
- MS Degree Online
- Online MA
- Online M.Com
- Online Master of Design
- Dual MBA Online
- Online MBA after Diploma
- Online Master of Education (M.Ed)
- Online Global MCA
- Online PGDM
- Online PG Diploma & Certificate
- Distance MCA
- Distance M.Com
- Distance M.Sc
- Distance MA
- Online MBA Plus
- MBA in Business Analytics
- M.A. in Public Policy
- M.A. in International Relations, Security, and Strategy
- Online Master of Social Work
- Online MBA & Doctorate
- Online M.Ed & Ed.D
- View All
Online & Distance Best Colleges for
Download The App
India has a net of 9.6 Million students that will enroll in online education by the end of 2024. Still, the online education sector in India is unorganized and students face a lot of difficulties in getting information on it. College Vidya aims to tackle the current difficulties of students. College Vidya is India's first online platform that brings you all the online universities at a single platform. College Vidya provides unbiased information about every online course and the university providing this course.
The online portal of College Vidya is aimed to complete information to the students about every aspect of online education without being biased.
College Vidya gives the power to the students to get the best universities in online education. College Vidya's compare feature gives the comparison of every online university on the various parameters such as E-learning system, EMI, Faculties, and fees.
Disclaimer / Terms & Conditions / Refund Policy / Our PolicyThe intend of College Vidya is to provide unbiased precise information & comparative guidance on Universities and its Programs of Study to the Admission Aspirants. The contents of the College vidya Site, such as Texts, Graphics, Images, Blogs, Videos, University Logos, and other materials contained on College vidya Site (collectively, “Content”) are for information purpose only. The content is not intended to be a substitute for in any form on offerings of its Academia Partner. Infringing on intellectual property or associated rights is not intended or deliberately acted upon. The information provided by College Vidya on www.collegevidya.com or any of its mobile or any other applications is for general information purposes only. All information on the site and our mobile application is provided in good faith with accuracy and to the best of our knowledge, however, we make nor representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, completeness of any information on the Site or our mobile application. College vidya & its fraternity will not be liable for any errors or omissions and damages or losses resultant if any from the usage of its information. More+
© 2025 College Vidya, Inc. All Rights Reserved.
Build with Made in India.
