
IGNOU Online PG Diploma in Digital Marketing
Rank No. 1 In NIRF Ranking 2024: Open University Category




Not sure what you are looking for?




About IGNOU Online PG Diploma in Digital Marketing
The postgraduate diploma (PG Diploma) is a 1-year postgraduate qualification that is of more professional significance than a 3-year UG or bachelor's degree course but less than a professional 2-year PG or master's degree course. The best thing about the PG diploma is anyone can pursue this course to raise one's profession because of its super flexible nature.
What’s new at IGNOU (Indira Gandhi National Open University)?
IGNOU starts its registration process for its fresh batch of students for all online & ODL courses of the January 2025 admission session. The last date to apply is Feb 28th, 2025. Interested students can check and apply through the university's official website. Read more about the same here.
IGNOU also provides a wide range of PG Diploma courses which can further enhance the management and leadership skills of graduates or working professional managers. Joining the corporate house will earn a lot if one has opted for the PG Diploma course. One can also pursue a PG Diploma through an online mode of learning offered by IGNOU. An online PG Diploma course is an extensively designed course covering a wide array of core topics like Management, Finance, Business, Digital Media, Information Technology, Cyber Security, Entrepreneurship Skills, Human Resource Management, etc.
Much about IGNOU is that it is a national open institute that was established primarily during the year 1958 to provide top-quality higher education for learners. The government opened it for the Indian population to help various learners of even a nontraditional kind (e.g. married women, immigrants, the economically weaker section, working professionals, and so forth). Random courses, such as bachelor's degree come under IGNOU (Indira Gandhi National Open University) courses and include master's degree courses, certification courses, PG Diploma courses, etc. Most of these courses even provide the availability of learning via online mode. The UGC (University Grant Commission) has come up with a legal notice that all the courses regular and online are at par and hold the same importance.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- The course period of an online PG diploma in digital marketing course is 1 year. It an sometimes extended to more than 1 to 3 years of course duration.
- The positive thing about an online PG Diploma in Digital Marketing course is that you can earn your degree from the leading open-learning universities.
- You can attend the live sessions by IGNOU’s renowned and experienced teaching faculty.
- IGNOU provides you with e-learning materials and a great learning management system to make your online learning of the PG Diploma in Digital Marketing course more seamless.
- Take live sessions through IGNOU's world-class faculty and subject experts with great industry experience spanning various fields.
- Get opportunities to attend on-campus academic sessions, guest sessions, seminars, and networking events along with top-notch executives.
- Choose the term-based fee payment plan for relief in terms of financial burdens during your period of higher education.
- Get access to the IGNOU alumni network with over 15,000+ members
- Leverage the international contacts of IGNOU to become aware of worldwide business practices.
- Get ready and prepared for your resumes with industry expert-led CV-building sessions, personal branding, and profile building and role clarity from recruiting professionals for career guidance.
IGNOU Approved By

UGC-DEB

AIU

NIRF

WES

NAAC A++
Who Can Apply?
The following eligibility criteria should be met before applying to the IGNOU’s offered online PGDM program.
- If you want admission to an online PG Diploma in Digital Marketing, you must have passed your bachelor’s degree from a recognized university or college.
- Students need to pass their UG course with a minimum of 50% marks or a CGPA equivalent.
- Final-year graduates can also apply for provisional admission to this course by submitting appropriate documents.
- If you are a working professional and complete the above-mentioned qualification, then you can also go for an online PG Diploma course.
- Appropriate work experience and additional qualifications are desirable for this course.
- If you are a foreign student who fulfills the above rules and regulations, then you are also eligible to enroll in an online PG Diploma course.
Other Specializations
Specialization Wise Updated Fees 2025
Specialization | Fees | Duration |
Marketing Management | ₹8,000 (Full Fee) | 1 Years |
Supply Chain Management | ₹8,000 (Full Fee) | 1 Years |
Industrial Safety | ₹8,000 (Full Fee) | 1 Years |
Operations Management | ₹8,000 (Full Fee) | 1 Years |
International Business Management | ₹8,000 (Full Fee) | 1 Years |
Human Resources Management | ₹8,000 (Full Fee) | 1 Years |
Financial Management | ₹8,000 (Full Fee) | 1 Years |
Oil & Gas Management | ₹8,000 (Full Fee) | 1 Years |
Business Analytics | ₹8,000 (Full Fee) | 1 Years |
Digital Marketing | ₹8,000 (Full Fee) | 1 Years |
Cyber Security | ₹8,000 (Full Fee) | 1 Years |
Artificial Intelligence | ₹8,000 (Full Fee) | 1 Years |
Application Development | ₹8,000 (Full Fee) | 1 Years |
Air Business Management | ₹8,000 (Full Fee) | 1 Years |
Renewable Energy Management | ₹8,000 (Full Fee) | 1 Years |
Power Management | ₹8,000 (Full Fee) | 1 Years |
Sample Certificate from IGNOU
Acquire a globally recognized online Degree/Diploma/Certificate from:
- Most trusted platform for online education
- UGC-entitled government-approved university
- An award-winning university by the Commonwealth of Learning (COL), Canada

IGNOU EMI Details
IGNOU Online offers the option of Credit Card/Debit card/Net Banking in its fee payment options but does not provide you a “No Cost EMI” option as of now for any of the online courses.
IGNOU Online PG Diploma in Digital Marketing Admission Process
The process for IGNOU online course admission can be completed via the official website’s admission portal. The steps involved in the admission process are listed below.
Step 1: Visit the official website of the university & click on the “Apply Now” tab.
Step 2: Fill out the student registration form & register yourself with the university.
Step 3: After registration, re-login to the admission portal & fill out the admission application form.
Step 4: Upload the scanned copies of mandatory documents & submit the application form.
Step 5: Make the fee payment using payment methods as mentioned on the website.
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
IGNOU Results - Term-End Latest. Click Here to Find!.
IGNOU Grade Card/ Marks Sheet. Click Here to Find!.
Know Your IGNOU Admission/Registration Details. Click Here to Find!.
IGNOU January Admission Cycle 2025. For ODL Programme Official Link - Apply Here | For Online Programme Official Link - Apply Here.
IGNOU January Admission Cycle 2025 Scholarship- Eligible students can apply for Government of India Scholarships on the National Scholarship Portal at https://scholarships.gov.in/ after confirmation of admission.
Download the Common IGNOU Prospectus and read carefully the Rules of the University as mentioned in the common prospectus. Click Here to Donwnload!.
UGC updated the list of approved Online programs for the academic batch of 2025, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
IGNOU Online PG Diploma in Digital Marketing Syllabus / Curriculum
Here are the core topics of an online PG Diploma in Digital Marketing by IGNOU. These topics help the students gain knowledge of digital media, social media, and other aspects of it to enrich their knowledge about digital marketing. The curriculum of an online PG Diploma in Digital Marketing by IGNOU helps you to get extensive knowledge about topics such as media, information, laws of media, social media, digital journalism, journalism, media ethics, etc. This program focuses on giving you theoretical as well as practical knowledge about the online PG Diploma in Digital Marketing so that you can easily use this knowledge in real-world situations. After completing this online course, your soft skills, such as critical thinking, analytical skills, communication skills, and many other skills, will be sharpened. For an excellent understanding, here is the syllabus of an online PG Diploma in Digital Marketing in a structured format.
Syllabus of an online PG Diploma in Digital Marketing | ||
Course Name |
Course Code |
Credit Scores |
MNM-011 |
Understanding Digital Media |
4 |
MJM-021 |
Reporting Techniques |
4 |
MNM-003 |
Digital Photography and Videography |
4 |
MJM-023 |
Broadcast and Online Journalism |
4 |
MNM-013 |
Media, Information, and Empowerment |
4 |
MNM-014 |
Contemporary Scenario of Digital Media |
4 |
MJM-025 |
Media Laws and Ethics |
4 |
MNM037 |
Social Media and Society |
4 |
MNML-012 |
Digital Journalism Practical |
8 |
Total Credits |
40 |
Note: These mentioned topics in the table can be varied; as of now, it is a general syllabus of an online PG Diploma in Digital Marketing. For more info, you can visit the official website of IGNOU.
IGNOU Online PG Diploma in Digital Marketing Examination Pattern
The examination pattern followed at IGNOU online for different types of courses is semester mode, i.e., exams are conducted by the university at an interval of 6 months. For online courses, exams are conducted through an AI-proctored tool for an unbiased performance evaluation of students.
Job Roles after Online PG Diploma & Certificate in Digital Marketing
If you hold your graduation from IGNOU Online PG Diploma in Digital Marketing then you can choose your career field from a variety of industries/sectors such as social media marketing, content strategy, email marketing, search engine optimization, copywriting, advertising, data analysis, and more. Here are a few listed occupations and salary packages that can be earned while making a career in digital marketing.
Job Roles |
Average Annual Salary (In LPA) |
Social Media Manager |
INR 6 LPA |
Digital Marketing Manager |
INR 8.45 LPA |
SEO Specialist |
INR 6 LPA |
Content Writer |
INR 6.7 LPA |
Content Strategist |
INR 14 LPA |
Data Analyst |
INR 6 LPA |
Marketing Automation Specialist |
INR 7.75 LPA |
Email Marketing Specialist |
INR 4.8 LPA |
PPC Specialist |
INR 5.65 LPA |
Search Engine Marketing Manager |
INR 14.4 LPA |
Brand Manager |
INR 11.6 LPA |
Copywriter |
INR 4.78 LPA |
Web Developer |
INR 4.5 LPA |
Frequently Asked Questions?
Someone with a minimum mark of 50% in their bachelor’s or UG degree program is fully eligible for opting for this online Post Graduate Diploma in Digital Marketing by IGNOU. If you are a working professional who wants to upgrade in digital media or social media marketing then you are also eligible for this online course.
Any diploma course at least lasts for 1 or 3 years to complete. However, the online PG Diploma in Digital Marketing course by IGNOU has a set duration for completing the online course so that students can implement the knowledge in real-life business situations.
Facilities like video lectures, digital study materials, and interactive sessions are provided by IGNOU to seamless your online PG Diploma in Digital Marketing learning.
After completing your online PG Diploma in Digital Marketing from IGNOU, you are eligible to join these professional industries such as social media marketing, copywriting, data analysis, SEO specialization, Email marketing, and many more.
Being one of the top listed institutes by the NAAC A++ grading system, IGNOU is also accredited by UGC which guarantees the credibility of your degree whether it is a distance or online bachelor’s, master’s, diploma or certification course. As a PG Diploma holder in Digital Marketing, it will open great ways of earning for you in advanced digital marketing.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
Ask any Question - CV Forum
IGNOU Reviews
Student Reviews
4.0 out of 5
How are ratings calculated?
To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.
Review this University
Share your thoughts with other students
Write a review
Raushan
Reviewed in India on June 29, 2023
Job Security is rated the lowest
Helpful
Report
Reply
Aditya Anand
Reviewed in India on May 12, 2023
Highly Recommend it! I am really glad that I took the decision of getting associated with India’s one of the most trusted & affordable universities for online courses. I am one of those who could not afford a full-time graduation but an online B.Com from IGNOU made me get a well-paid job & now I am planning on an M.Com from the university to upgrade my career.
Helpful
Report
Reply
Ashish
Reviewed in India on May 12, 2023
Great Faculty Support! I have completed my BCA in online learning mode from IGNOU & am really grateful for all the support I got from my professors. They even helped me in preparing for the job interviews.
2 people found this helpful
Helpful
Report
Reply
Nikhil Patil
Reviewed in India on November 10, 2022
IGNOU offers a variety of study material which makes understanding the concept really easy, the faculty is also very helpful and experienced.
1 person found this helpful
Helpful
Report
Reply
Sajal giri
Reviewed in India on November 10, 2022
I had a great experience at IGNOU as it is a great university for those who wish to puruse any course with flexibilty of time. It has a wide variety of courses offered which is difficult to find these days.
Helpful
Report
Reply
Summary
IGNOU
Student Reviews
4.0 out of 5
Get the real statistics of daily visitors
Provided by CV
CV Education Loan Support
😊 20+ Lenders
✅ Sanctioned in less than 24 hours
🚫 No Bank Visit
Have Approvals
Approvals
UGC-DEBAIUNIRFWESNAAC A++
Provided by CV
CV Placement Support
Get Placement opportunities & internship opportunities from 3000+ companies
Reviews
Get reviews and testimonials from alumni and present students
Not sure what you are looking for?
Take a quick eligibility check to find programs
that match your profile.
Let's Talk
check
Online & Distance MBA
Online & Distance UG Courses
- IIM Online Courses
- IIIT Online Courses
- Data Science & Analytics
- AI and Machine Learning
- Executive M.Tech for Working Professionals
- Generative AI
- UI UX Certificate Program
- Leadership & Management
- Finance
- Marketing
- Human Resource (HR)
- Healthcare
- Operations
- Business Analytics
- Software & Technology
- PG Diploma Applied Statistics
- IIT Courses Online
- Blockchain
- Cloud Computing
- PG Program In Technology Management
- Big Data Engineering
- DevOps
- Quantum Computing
- Digital Transformation and Innovation
- Public Policy Management
- Cyber Security
- Executive Program in Retail Management
- Online Executive Program in Emerging Technologies
- View All
Online & Distance PG Courses
- Online MBA
- Executive MBA for Working Professionals
- Online MBA & Doctorate
- 1 Year MBA Online
- Online Global MBA
- Dual MBA Online
- Online MCA
- Online MBA after Diploma
- M.Tech
- Online MA
- Online Master of Design
- Online M.Com
- Online M.Sc
- MS Degree Online
- Online Global MCA
- Distance MBA
- Online PGDM
- Online PG Diploma & Certificate
- Distance MCA
- Distance M.Com
- Distance M.Sc
- Distance MA
- Online MBA Plus
- Online Master of Social Work
- View All
Online & Distance Best Colleges for
India has a net of 9.6 Million students that will enroll in online education by the end of 2024. Still, the online education sector in India is unorganized and students face a lot of difficulties in getting information on it. College Vidya aims to tackle the current difficulties of students. College Vidya is India's first online platform that brings you all the online universities at a single platform. College Vidya provides unbiased information about every online course and the university providing this course.
The online portal of College Vidya is aimed to complete information to the students about every aspect of online education without being biased.
College Vidya gives the power to the students to get the best universities in online education. College Vidya's compare feature gives the comparison of every online university on the various parameters such as E-learning system, EMI, Faculties, and fees.
Disclaimer / Terms & Conditions / Refund Policy / Our PolicyThe intend of College Vidya is to provide unbiased precise information & comparative guidance on Universities and its Programs of Study to the Admission Aspirants. The contents of the College vidya Site, such as Texts, Graphics, Images, Blogs, Videos, University Logos, and other materials contained on College vidya Site (collectively, “Content”) are for information purpose only. The content is not intended to be a substitute for in any form on offerings of its Academia Partner. Infringing on intellectual property or associated rights is not intended or deliberately acted upon. The information provided by College Vidya on www.collegevidya.com or any of its mobile or any other applications is for general information purposes only. All information on the site and our mobile application is provided in good faith with accuracy and to the best of our knowledge, however, we make nor representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, completeness of any information on the Site or our mobile application. College vidya & its fraternity will not be liable for any errors or omissions and damages or losses resultant if any from the usage of its information. More+
© 2025 College Vidya, Inc. All Rights Reserved.
Build with Made in India.