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EDP In Digital Marketing and Analytics
Ranked 23rd in the Management Category of NIRF Rankings 2024 with a score of 60.82
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About EDP In Digital Marketing and Analytics
The Executive Development Program offered by IIM Kashipur in Digital Marketing & Analytics aims to provide participants with a comprehensive understanding of digital marketing and analytical principles. Through this program, participants will gain proficiency in utilizing tools, techniques, and strategies, empowering them to adeptly address marketing challenges within the digital economy with confidence and effectiveness.
Participants will engage with the realm of digital marketing and analytics through a series of practical exercises and hands-on experiences involving diverse digital marketing and analytical tools and industry best practices. The insights and competencies acquired from this executive development program will empower upcoming managers to formulate potent digital marketing strategies, thus efficiently enhancing digital marketing outcomes.
The mode of teaching will involve real-time virtual lectures, delivered through online streaming to participants' desktops/laptops or classrooms. Esteemed faculty members from IIM Kashipur will conduct these lectures. Additionally, all registered students will have entry to the Cloud Campus, offering supplementary learning resources such as reference materials, assessments, case studies, projects, and assignments. Throughout the program's duration, students can interact with professors either in real-time during lectures or asynchronously through the Cloud Campus, enabling them to ask questions and seek clarification.
- Certification from IIM Kashipur
- Case-Study Based Pedagogy
- Campus Visit at the end of the program
Specialization Benefits
- You will have the benefit to elevate your credentials with a prestigious certification from IIM Kashipur, a hallmark of excellence in education.
- You will be learning from India’s top faculty panel. Get the chance to gain insights from distinguished experts renowned for their academic brilliance and industry insights.
- The curriculum of the course includes campus immersion with the vibrant academic atmosphere of IIM Kashipur during on-campus experiences that foster networking and holistic learning.
- You get hands-on exposure to marketing tools. Acquire practical skills by directly engaging with cutting-edge marketing tools, equipping you for real-world challenges.
- There are several practical sessions by veteran industry experts providing valuable practical insights bridging the gap between theory and application.
- You will be able to seamlessly balance your learning journey with a flexible weekend class schedule as it is designed specifically for working professionals.
- The course gives you crucial insights into digital marketing and analytics by developing a comprehensive understanding of digital marketing strategies and analytical techniques.
- You will have the access to exclusive masterclasses that delve deeper into specialised areas, enhancing your expertise and industry relevance.
IIM Kashipur Approved By
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NIRF
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AACSB
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EQUIS
Who Can Apply?
There are certain conditions that a candidate must fulfill to be eligible for admission to the executive development program in digital marketing and analytics. Following are these requirements that you need to fulfill:
- If you are an Indian applicant, then you should have a bachelor’s degree in any discipline from a recognized institution of higher education.
- If you are an international applicant, then you should have a bachelor’s degree in any discipline from an institution that is recognized in your respective country.
- You should have at least 2 years of work experience.
- You should also be proficient in written and spoken English.
Other Specializations
Specialization Wise Updated Fees 2024
Specialization | Fees | Duration |
Digital Marketing and Analytics | ₹75,000 (Full Fee) | 6 Months |
Managing Products and Branding | ₹60,000 (Full Fee) | 5 Months |
Sample Certificate from IIM Kashipur
- Degree equivalent to a regular on-campus degree
- Globally Recognized Degree
- Learn from the highly experienced faculty
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IIM Kashipur EMI Details
You get the following options for fee payment:
- No Cost 6 Months EMI Option available for loan
- Loan option with interest available in 9 & 12 EMIs
- EMI dates may vary on a case to case basis
- 1% + GST* processing fees will be charged by the loan partner in 6/9/12 months EMI
IIM Kashipur Admission Process
The following steps are usually included in the admission process for the Indian Institute of Management Kashipur (IIM Kashipur):
Step 1 - You must first review the qualifying requirements established by IIM Kashipur for the specific program to which you desire to apply.
Step 2 - Take a national-level admission test, such as the Common Admission Test (CAT) offered by Indian Institutes of Management (IIMs).
Step 3 - Within the stipulated time, complete the online application form accessible on the official website of IIM Kashipur.
Step 4 - You will be shortlisted for the next step of the selection process based on your CAT score and other qualifying requirements.
Step 5 - Your performance in the CAT, WAT, GD, PI, academic background, job experience, diversity criteria, and other vital indicators will determine your ultimate selection.
Step 6 - The institute publishes a final merit list of chosen candidates based on the cumulative scores acquired in the several selection phases.
Step 7 - If you are offered admission, accept the offer by paying the requisite acceptance fee and appropriate papers by the deadline.
UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
EDP In Digital Marketing and Analytics Syllabus / Curriculum
View Syllabus
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IIM Kashipur Examination Pattern
The examination pattern typically comprises online tests, proctored exams, study material, assessment and grading, pass criteria, and retake rules. The tests are given online using a digital platform and include a variety of questions. To preserve integrity, proctoring may be used. Participants are given study materials, and tests are graded by IIM Kashipur staff or designated evaluators. There may be a minimum pass condition, as well as retake policies. To understand the actual test format and criteria, study the program specifics and rules for the individual certification program.
Job Roles after Marketing in Digital Marketing and Analytics
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IIM Kashipur Placement Partners
Regarding placement statistics for 2022, IIM Kashipur experienced an extremely successful placement season with outstanding outcomes.
- The average CTC provided to students was around INR 16.29 lakhs per year
- The median CTC was approximately INR 15.40 lakhs per year.
- The highest CTC offered was about INR 46.50 lakhs per annum.
IIM Kashipur maintains strong links with several well-known corporations and organizations that act as placement partners for its students. These placement partners actively participate in university placement, providing students with attractive work prospects.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
ICICI Bank
Amazon
Ey
IBM
KPMG
PWC
Tata
Wipro
HSBC
Frequently Asked Questions?
The total duration is 6 months for the executive development program in digital marketing and analytics at IIM Kashipur.
For Indian residents the total fee is INR 75,000 + GST only, and for international students, the total fee is USD 1800 only.
The 6 month certificate course in digital marketing and analytics at IIM Kashipur is definitely a great skill-development course. The insights and competencies acquired from this executive development program will empower upcoming managers to formulate potent digital marketing strategies, thus efficiently enhancing digital marketing outcomes.
Yes, the esteemed faculty members of IIM Kashipur will be teaching the executive development program (EDP) in digital marketing analytics through online lectures in real-time.
The candidates should have a bachelor’s degree in any discipline from a recognised university with at least 2 years of industrial work experience. Also, the candidates should be proficient in English, both written and spoken.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
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What Students say
IIM Kashipur Reviews
Student Reviews
3.8 out of 5
How are ratings calculated?
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Anshul
Reviewed in India on August 16, 2023
Through industrial contacts, IIM Kashipur demonstrated its dedication to innovation and practical learning. My learning experience was enhanced by the varied peer group and committed teachers. Today, as I negotiate the professional world, I carry the principles instilled in me by IIM Kashipur.
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Sakshi
Reviewed in India on August 16, 2023
My two years at IIM Kashipur were nothing short of incredible. The challenging curriculum, along with real-world experience, prepared me for a career in business. The tranquil location of the campus was ideal for concentrated studies and personal growth. The dedication of IIM Kashipur to developing future leaders is admirable.
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Manav Kumar
Reviewed in India on August 16, 2023
IIM Kashipur was a watershed moment in my academic career. The institute's emphasis on practical learning through actual projects and industry relationships left an indelible impression. The supportive professors and close-knit student group created an environment favorable to comprehensive growth.
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Aditya Anand
Reviewed in India on April 28, 2023
At IIM Kashipur, students get an overview of industry trends through application-based projects and assignments.
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Ashish
Reviewed in India on April 28, 2023
The university provides a ton of information not only through conventional learning methods but it also organizes many offline & online events for the personal growth of its students.
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