Executive Program In Marketing Analytics
Ranked 12 in NIRF 2024 Management Category With a Score of 66.49
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About Executive Program In Marketing Analytics
The Executive Certificate Program in Marketing Analytics offered by IIM Rohtak is a 5 month certification program that aims to provide participants with advanced analytical skills and tools. These capabilities will empower them to effectively and confidently address intricate marketing challenges.
Key learning objectives of this course encompass- recognizing the importance of cutting-edge marketing analytical techniques within a business context, cultivating an understanding of diverse marketing analytics tools, comprehending their merits and constraints, and nurturing the cognitive capacity to deduce logical insights from analysis and integrate them into strategic business choices.
The program will be delivered in a Blended format, incorporating elements of on-campus, self-paced learning, and online components. A two-day workshop is scheduled for the conclusion of the course for project submission. The rest of the sessions will be conducted using a digital platform, presented live by distinguished faculty members from IIM Rohtak.
- Certification from IIM Rohtak
- Case-Study Based Pedagogy
- Campus Visit at the end of the program
Specialization Benefits
- The course is accompanied by an esteemed certification bestowed by IIM Rohtak which is one of the most prestigious B-schools in the country.
- The curriculum includes engaging sessions deeply rooted in real-world case studies for deeper and broader insights into the subject.
- Guidance and expertise from the distinguished faculties of one of India's premier academic institutions.
- Invitations for immersive on-campus visits, fostering direct connections with the institute's vibrant learning environment.
- Thoughtfully designed weekend class schedule for seamless integration with professional commitments.
- Thorough exploration of the multifaceted realm of marketing analytics, unravelling its core intricacies.
- The hands-on experience enriched with practical utilization of cutting-edge analytical tools.
- Meaningful interactions and networking prospects within the industry, providing valuable real-world insights and opportunities.
IIM Rohtak Approved By
NIRF
WES
AACSB
AMBA
Who Can Apply?
Following are the minimum eligibility criteria for admission to the executive certification program in Marketing Analytics at IIM Rohtak:
- A Bachelor's degree or its equivalent from a recognized University or Institute is a prerequisite.
- Working professionals with a minimum of three years of professional experience are eligible to apply.
- In instances where participants possess prior experience in the Marketing domain, corporate nominations might lead to consideration for graduation criteria exemption.
- In special cases, individuals with less experience could also be considered on a case-by-case basis.
Specialization Wise Updated Fees 2024
| Specialization | Fees | Duration |
| Marketing Analytics | ₹60,000 (Full Fee) | 5 Months |
Sample Certificate from IIM Rohtak
Acquire a worldwide recognized degree or certificate from one of the top management institutes.
- Global Recognition
- Learn from Acclaimed Faculty Members
- Earn an online degree or certificate as credible as a regular degree or certificate
IIM Rohtak EMI Details
You get the following options for fee payment:
- No Cost 6 Months EMI Option available for loan
- Loan option with interest available in 9 & 12 EMIs
- EMI dates may vary on a case to case basis
- 1% + GST* processing fees will be charged by the loan partner in 6/9/12 months EMI
Executive Program In Marketing Analytics Admission Process
The process of admission to IIM Rohtak for degree programs is based on the CAT & MAT scores of aspiring candidates. For the 2023-2025 batch of MBA, the CAT cutoff is 95% for general students.
However, for short-term certificate programs and MDPs, the admission process can be completed by following the below-mentioned points.
Step 1 - Visit the University website and select the program from a dropped-down list of programs.
Step 2 - Click on “Apply Now” and then fill in the required details in the registration form on the redirected webpage.
Step 3 - After successful registration, you will have your personalized credentials to log in to the admission portal.
Step 4 - As the first step, fill in some basic info on the declaration page then move on to the Payment section.
Step 5 - After this fill out the mandatory fields in the Applicant Details and Address Details.
Step 6 - Review your application and submit it for final enrollment.
Step 7 - For some of the executive or postgraduate courses, the university conducts entrance exams and personal interviews (PIs) and candidates can only get enrolled in these courses after qualifying for these exams and PIs.
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
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Executive Program In Marketing Analytics Syllabus / Curriculum
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Executive Program In Marketing Analytics Examination Pattern
The process of evaluation is based on the cumulative results of several assessments that are allocated to the students during the ongoing sessions. These assessments include quizzes, MCQs, assignments, descriptive papers, projects, etc. Apart from these internal assessment programs, online term-end exams are conducted by the university in AI-proctored mode.
Job Roles after Executive Program in Marketing in Marketing Analytics
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IIM Rohtak Placement Partners
Students of IIM Rohtak:
- Are hired by top firms in the Country.
- Got job offers of around 36 LPA at the domestic level.
- Are working on International Platforms.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
ICICI Bank
Accenture
Axis Bank
Capgemini
Cognizant
Deloitte
HDFC Bank
Reliance
Samsung
Genpact
Frequently Asked Questions?
The total duration is 5 months for the executive certificate program in marketing analytics at IIM Rohtak.
The total fee is INR 60,000/- only, for the Indian candidates and it is USD 1500 only, for the international students.
Yes, the executive certificate program in marketing analytics is an excellent program. The program aims to provide participants with advanced analytical skills and tools. These capabilities will empower them to effectively and confidently address intricate marketing challenges.
IIM Rohtak is renowned for its exceptional faculty and stringent academic benchmarks. The faculty body is usually composed of seasoned professionals and researchers who possess specialised proficiency in marketing analytics. This faculty boasts a fusion of scholarly insights and hands-on industry experience, which collectively enriches the learning experience for participants.
Following is the minimum eligibility criteria for admission to the executive certification program in Marketing Analytics at IIM Rohtak:
- A Bachelor's degree or its equivalent from a recognized University or Institute is a prerequisite.
- Working professionals with a minimum of three years of professional experience are eligible to apply.
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IIM Rohtak Reviews
Student Reviews
3.8 out of 5
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Vikash kumar
Reviewed in India on August 12, 2023
Great place to build your foundation in the management domain! Amazing teachers & student support team who go out of their way to help you. Highly Recommended!
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ad
Reviewed in India on August 12, 2023
An online certification in HR from IIM Rohtak made me upgrade my career dramatically which I didn’t even imagine. Thanks to the professors who cleared my doubts & helped me implement learned skills in the work field.
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ad
Reviewed in India on August 12, 2023
I completed my PGP in Management from IIM Rohtak last year. Apart from the alumni status of IIM, the career support & conceptual knowledge I gained in this course is something that made this program worth pursuing for me. All in all, if you want to dive deep into the business world, IIM Rohtak is the best place you can start with.
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Ashish
Reviewed in India on May 4, 2023
IIM Rohtak equips you with the latest modes & methods of learnings at one of the best management institutes and increases your chances of getting hired by top recruiters.
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praveen
Reviewed in India on May 4, 2023
The best professors one can ask for are here to help you with your professional as well as personal growth. The qualification & experience of faculty members is quite helpful in making students industry-ready.
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Summary
IIM Rohtak
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3.8 out of 5
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