KLU Online BBA In Marketing

Ranked Among Top 10 Universities in India

(328 Reviews)
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About KLU Online BBA In Marketing

The online BBA in Marketing at KL University is intended to offer students a thorough understanding of marketing ideas, strategies, and practices required for success in today's dynamic corporate world. This program combines theoretical understanding and practical applications to prepare students for a variety of marketing positions.

The university achieved A-grade accreditation from NAAC in 2012, followed by an even higher A++ rating in 2018. In 2019, the UGC and MHRD classified it as a Category I institution. The late co-founder, Er. Koneru Lakshmaiah, and the institution's founder, Er. Koneru Satyanarayana shared a vision that led to the institution's success. Today, it is recognized as one of the country's top educational institutions.

The program covers important topics such as consumer behavior, digital marketing, brand management, market research, and strategic marketing. Students learn how to analyze market trends, create successful marketing plans, and carry out initiatives that promote corporate growth. The program also emphasizes the value of ethical marketing and social responsibility.

The online BBA in Marketing at KL University is adaptable, allowing students to match their education with personal and professional responsibilities. The online platform offers a multitude of tools, including interactive lectures, discussion forums, and multimedia content, resulting in a rich and interesting learning experience.

KL University also provides support services to improve the learning experience, including academic advising, career counseling, and technological assistance. Graduates of the program are well-prepared to work in a variety of fields, including advertising, public relations, digital marketing, market research, and sales management. KL University's online BBA in Marketing program is a good alternative for those looking for a solid marketing foundation.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Quality of Education

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Specialization Benefits

  • KL University Online's Online BBA in Marketing program holds UGC-DEB accreditation, indicating that it is a legitimate online degree program.
  • KL University Online's online management degree has gained top university accreditations and rankings, including an A++ from NAAC, indicating that it is well-regarded in academic and professional circles.
  • The program is very customizable and may be completed from anywhere in the world.
  • It teaches students the fundamentals of strategic planning, leadership development, and organizational behavior.
  • The online BBA in Marketing degree costs INR 79,500 and lasts three years.
  • The program covers a wide range of fundamental topics and disciplines in business administration and management.
  • A student who improves their critical thinking and adaptability during the program is better positioned to address business problems after graduation.
  • It is a 3-year undergraduate degree program consisting of 6 semesters.
  • The program provides self-paced e-learning resources, discussion forums, and pre-recorded lectures.

KL University Online Approved By

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UGC

aicte logo

AICTE

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NAAC A++

Who Can Apply?

Students who wish to register for an Online BBA in Marketing program offered by KL University Online must meet the following eligibility requirements:

  • Students must have completed a 10+2 degree from a recognized board, state board, or NIOS.
  • Alternatively, a recognized board may provide an equivalent 12th degree.
  • The university does not impose an age limit.

Important Note: Before enrolling in a program, candidates should study the program's requirements and specialization on the university's official website.

Other Specializations

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KLU Online BBAHRM

KLU Online BBA

HRM

Right Choice for Right Education

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KLU Online BBAFinance Management

KLU Online BBA

Finance Management

Right Choice for Right Education

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Specialization Wise Updated Fees 2025

SpecializationFeesDuration
HRM 72,000 (Full Fee)3 Years
Finance Management 72,000 (Full Fee)3 Years
Marketing 72,000 (Full Fee)3 Years

Enjoy Extra Benefits with CV

Sample Certificate from KL University Online

You can have a degree from KL University CCE:

  • UGC-approved degree
  • Deemed to be a university
  • NAAC A++ accreditation
kl university distance education

KL University Online EMI Details

This Institute provides various courses that are very affordable compared to other full time courses. And to know more about the financial assistance offered to students refer to the online website of the University.

KLU Online BBA In Marketing Admission Process

Admission to KLU Online courses can be done through online mode on a dedicated student portal.  The admission system is simple as the administration of the University is supported by Admission Management System. It eases the process of admission for both, the university admin department and for the students.

Here is the quick brief for the admission to Institute’s Online programs: 

Step 1 - Check the University website regularly for any notification related to online admission. Select a program and also check all the eligibility for the same.

Step 2- Click on the New Login on the website.

Step 3- After filling up all the details, scan & upload all the essential documents required and finally make the payment on the portal.

Step 4-  Students are requested to track their merit status on the university's admission portal. 

Step 5- The university checks candidates' details & confirms admission through Email or SMS.


Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.

UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

KL University Online AICTE Approval 2023-24 click here

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

KLU Online BBA In Marketing Syllabus / Curriculum

The online BBA in Marketing at KL University curriculum covers a wide range of topics geared to provide a complete understanding of marketing fundamentals. Core subjects include consumer behavior, digital marketing, brand management, and market research. This thorough course guarantees that students are adequately prepared for a variety of marketing vocations. The following is a list of topics for the Online BBA in Marketing at KL University Online, which will help you better understand the program: 

Semester-1

Semester-2

  • Integrated Professional English
  • Business Mathematics
  • Business Environment
  • Business Economics
  • Perspectives of Management
  • IT for Business Managers
  • Ecology & Environment
  • English Proficiency
  • Introduction to Financial Accounting
  • Business Statistics
  • Organizational Behaviour
  • Management Information Systems
  • Foreign Language
  • Design Thinking and Innovation I

Semester-3

Semester-4

  • Business Communication Skills - III
  • Management Accountancy
  • Marketing Management
  • Human Resource Management
  • Business Research Methods
  • Macro Economics
  • Design Thinking and Innovation II
  • Cost Accountancy
  • Production and Operations Management
  • Business Law
  • Financial Management
  • Business Model Generation
  • Campus to Corporate

Semester-5

Semester-6

  • Business Analytics
  • Soft Skills
  • Fundamentals of Digital Marketing
  • Research Paper Writing
  • Consumer Behaviour
  • Product and Brand Management
  • Advertising and Sales Promotion
  • Entrepreneurship
  • Strategic Management
  • Enterprise Resource Planning
  • Customer Relationship and Management
  • Services Marketing
  • Rural Marketing

KLU Online BBA In Marketing Examination Pattern

University conducts Online Examinations. The students must have a desktop/ laptop or mobile phone. Some instructions are given to the students like: 

  • It is mandatory to have a functioning Webcam or microphone.
  • It is very essential to disable all notifications while giving the online examination.
  • Internet speed must be 1 MBPS speed. 
  • Students must have an Application ID, Password, and Passkey.

Job Roles after Online BBA in Marketing

Graduates of KL University's online BBA in Marketing program are prepared to explore a variety of exciting marketing job opportunities. These positions include marketing manager, digital marketing specialist, brand manager, market research analyst, and sales manager. Here is the list of the job roles along with the average salary package for the graduate students of online BBA in Marketing Students are mentioned below: 

Job Roles 

Average Salary (LPA)

Digital Marketing

INR 3.5 LPA

Market research

INR 5 LPA

Social Media Manager

INR 4 LPA

Advertising

INR 4.5 LPA

Business development

INR 5.3 LPA

Product Management

INR 6 LPA

KL University Online Placement Partners

Various companies visit the University to hire young and talented students. Some of the Companies where University Alumni work. 

Hansa Solutions

HCL TECHNOLOGIES

HEXA WARE

HFFC

HGS

HOME FIRST FINANCE

Host Analytics

HYUNDAI MOBIS

HYUNDAI MOTORS

I NURTURE HP

IBuild

Imperial Society for Innovative Engineers

 

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • ICICI Bank

    ICICI Bank

  • HCL

    HCL

  • HDFC Bank

    HDFC Bank

  • IBM

    IBM

  • Sutherland

    Sutherland

  • Tata Motors

    Tata Motors

  • Wipro

    Wipro

  • Genpact

    Genpact

  • Paypal

    Paypal

  • CocaCola

    CocaCola

  • Apple

    Apple

  • JP Morgan

    JP Morgan

Frequently Asked Questions?

KL University's online BBA in Marketing is normally a 3-year program that is completed over six semesters. The adaptable online format enables students to schedule their education around their personal and professional commitments.

Applicants must have received a higher secondary education (12th grade) or equivalent from a recognized board. A background in commerce or business studies is useful, but not required.

KL University provides comprehensive support services for online students, including academic advising, career counseling, technical assistance, and access to a vast array of digital resources such as e-books, journals, and online libraries.

Classes are delivered via an interactive online platform that includes live lectures, recorded sessions, discussion forums, and multimedia content. This platform supports flexible learning and real-time interaction with teachers and peers.

Graduates can pursue a variety of positions, including marketing manager, digital marketing specialist, brand manager, market research analyst, sales manager, advertising executive, and social media manager. The program provides students with the necessary skills for successful jobs in a variety of marketing and business fields.

Every query is essential.

Our team of experts, or experienced individuals, will answer it within 24 hours.

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KL University Online Reviews

Student Reviews

3.0 out of 5

(328)
5 star
0%
4 star
20%
3 star
60%
2 star
20%
1 star
0%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.


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Samadhan Kurhade

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Reviewed in India on December 5, 2023

Good

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G

Govind Gupta

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Reviewed in India on August 16, 2023

The instructors at the KL University Online were not only experts in their fields but also accessible and responsive. Their support and guidance made me feel like I was part of a close-knit academic community.

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YOGESH Kumar

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Reviewed in India on August 7, 2023

KLU has been approved by the organisations like UGC and is accredited by NAAC A++ Grade. This institute offers quality education to all. Hence it is good to pursue online courses from here.

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ad

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Reviewed in India on August 7, 2023

I will highly recommend this institute to students who are also working side by side. This institute has planned everything in a smooth and structured manner. The faculty and the staff members were immensely helpful throughout the period of the course.

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Pooja Patel

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Reviewed in India on August 7, 2023

I really had a wonderful experience while I was pursuing my MBA Online Course from KLU Online. Right from admission to the examinations, everything was straightforward and easy to understand.

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Summary

KL University Online

3.0

Student Reviews

3.0 out of 5

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