The Online Advanced Certificate in Brand Communication Management, provided by MICA deals with the building of a brand & the methods involved in propagating the brand to the mass audience to establish itself as a symbol of trust in the service being provided in the name of the brand. The student gets to learn how to define and frame strategies & techniques to make the brand identifiable in the market.

In addition to that, the student also learns marketing communication that teaches how to bridge the communication between the consumer and the brand. The student gets the idea of diverse platforms that can be used to create a stake in the audiences for the brand to succeed. 

The student also learns to familiarise with the inner workings of an advertising agency and roles taken up there. The biggest takeaway from this program is the development of management skills required to handle a brand’s full potential and outreach from scratch till its pinnacle.

MICA is a leader in business & management education preparing students for highly coveted roles. These students take up these roles to transform their workplace & environment with their knowledge & skillsets forged with the guidance of the MICA faculty. MICA stands tall in the industry due to its continuous learning approach and keeping its curriculums updated based on the current happenings, discoveries, changes and trends.

The specializations provided under the MICA Online Advanced Certificate in Brand Communication Management program are Social Media & Content Marketing and Marketing Communications with Focus on Public Relations.

The fees for the MICA Online Advanced Certificate in Brand Communication Management program are given below-

NOTE: It is mandatory to choose at least one specialization.