
Shoolini Online BBA in Digital Marketing
Ranked 70 in the NIRF 2024 University Category




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About Shoolini Online BBA in Digital Marketing
The online BBA in digital marketing program at Shoolini University is comprehensive and designed to equip students with state-of-the-art skills that are continually evolving in the world of digital marketing. This undergraduate program is suited for all aspiring marketers, who are interested in learning about the art of online advertising, social media strategy, content marketing, and analytics, hence preparing them for exciting careers in the digital space.
The curriculum of the Online BBA in Digital Marketing ensures that students get a clear understanding of both theoretical and practical applications related to the nuances of digital marketing strategies. Key areas include Search Engine Optimization, Social Media Marketing, Pay-Per-Click, PPC, Advertising, Web Analytics, and more. The course also covers content creation, campaign management, and leveraging the use of digital tools to drive brand visibility and engagement. Through hands-on projects and case studies, students gain real-world insights, enabling them to solve complex marketing challenges effectively.
The most excellent benefit of enrolling online for BBA is availing of the pay-after-placement service at Shoolini University. This means you can pay half the amount at enrolling time and the remaining rest as soon as you get the placement from Shoolini University.
One of the most attractive features of this program is its flexible online format, which allows students to learn at their own pace without compromising on quality. Shoolini University provides access to a robust learning management system, interactive video lectures, and regular mentorship sessions from industry experts. This ensures that students stay updated with the latest trends and technologies shaping the digital marketing landscape.
Graduates of this program are well-prepared for a variety of roles such as Digital Marketing Manager, Social Media Strategist, SEO Specialist, Content Marketer, and E-commerce Consultant. The program also lays a solid foundation for entrepreneurial ventures or further studies in business and marketing disciplines.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- Shoolini University offers the Pay after Placements program.
- The Shoolini University has several accredited bodies like NIRF and UGC bodies to have validation for the degree.
- It is a highly customized software that can be done from any corner of the world.
- The concepts of strategic planning, leadership development, and organizational behavior are introduced to the student.
- Several relevant themes and domains of management and business administration are dealt with in the course.
- Shoolini University provides resume-building, networking, and alumni events to help the students network.
- You can have opportunities all over the world because Shoolini University is a global university.
- If students improve their critical thinking and ability to adapt in the classroom, they will be so much better prepared for challenges in business once they leave college.
Shoolini University Online Approved By

UGC

NIRF

NAAC

ISO
Who Can Apply?
The students who want to pursue the online BBA in Digital Marketing course at Shoolini University should fulfill the following requirements:
- The students shall possess a degree in 10+2 from an officially recognized board.
- Or, an alternate degree of 10+2 from any recognized council.
- There is no entrance examination for this course.
Note: Students are advised to visit the official website of the university to get the accurate and updated eligibility criteria for this specific program.
Other Specializations
Specialization Wise Updated Fees 2025
Specialization | Fees | Duration |
Marketing Management | ₹46,400 (Full Fee) | 3 Years |
Finance Management | ₹46,400 (Full Fee) | 3 Years |
HRM | ₹46,400 (Full Fee) | 3 Years |
Digital Marketing | ₹46,400 (Full Fee) | 3 Years |
General | ₹46,400 (Full Fee) | 3 Years |
Computer Science | ₹46,400 (Full Fee) | 3 Years |
Direct Selling | ₹46,400 (Full Fee) | 3 Years |
Sample Certificate from Shoolini University Online
Earn an online degree equivalent to the on-campus degree from Shoolini Online
- UGC-Entitled Degree
- Ranked 70 (In the University Category) by NIRF
- 1st Position in India by QS World University Rankings
- Industry-Oriented Course Curriculum

Shoolini University Online EMI Details
Shoolini Online doesn’t offer easy financing options like education loans, EMI payments, etc for paying their course fee. But the university offers an exciting feature of Pay-on-Placement that provides a benefit to the students to pay 50% of the academic fee after they got placed in a company or achieve their expected outcome from the course.
Shoolini Online BBA in Digital Marketing Admission Process
For applying to any course in the Shoolini Online, the candidate has to apply online. Fresh batches generally start in the month of January-February month of every year. The last date for the January admission cycle is in March month. Admissions for the online courses are conducted on a direct basis, no entrance exams are shown for the same. The 2023 admission procedure for the online courses at Shoolini Online is as follows:
Step 1- Visit the official website and click on “Enroll Now”.
Step 2- Enquire about the concerned course and after that start the admission procedure through the online application form.
Step 3- Fill up the application form and upload all the necessary documents in the prescribed format and size.
Step 4- After this, pay the required amount of fee to secure the admission seat.
Step 5- After paying the fee and completing the application process, submit the admission form.
Step 6- After a few days the university will send the admission confirmation mail containing your enrollment number and other credentials.
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
To verify the authenticity of Shoolini University Online Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
Shoolini Online BBA in Digital Marketing Syllabus / Curriculum
View SyllabusThe Online BBA in Digital Marketing at Shoolini University provides a dynamic syllabus that covers the important topics of Search Engine Optimization (SEO), Social Media Marketing (SMM), Content Marketing, Pay-Per-Click (PPC) Advertising, Web Analytics, and E-commerce Strategies. The program is practical, with projects and case studies, so students learn the tools and techniques required to make effective digital campaigns. This well-rounded curriculum bridges the gap between theoretical concepts and real-world marketing practices. The following is a list of all the online BBA in Digital Marketing programs offered by Shoolini University:
Online BBA in Digital Marketing Syllabus |
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Shoolini Online BBA in Digital Marketing Examination Pattern
The examination procedure in the Shoolini Online also takes place in online mode. The online examinations are conducted through AI-proctored technologies that ensure fair examination practices. And the examinations are conducted periodically at the end of every semester.
Job Roles after Online BBA in Digital Marketing
Graduates of the Online BBA in Digital Marketing from Shoolini University are prepared for jobs such as Digital Marketing Manager, SEO Specialist, Social Media Strategist, Content Marketer, and E-commerce Consultant. With an in-depth understanding of online marketing tools and strategies, they can also succeed in analytics-driven positions or entrepreneurial ventures, making them highly sought after in the digital business ecosystem. The following is a list of work prospects and pay packages available to graduates of the online BBA in Digital Marketing:
Job Roles |
Average Salary (in LPA) |
Social media Manager |
INR 4.8 LPA |
SEO Analyst |
INR 5.2 LPA |
Digital Marketing Manager |
INR 8.4 LPA |
Market Research Analyst |
INR 5.3 LPA |
Brand Manager |
INR 15.3 LPA |
Shoolini University Online Placement Partners
Our Students get benefits like
- E-Portfolio and Patent Application
- 50% Tuition Fee Pay After Placement
- 2x Chance of being Selected in an Interview with AI Interview Prep
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
ICICI Bank
L&T
Nestle
Hindustan Unilever Limited
Ericsson
Decathlon
Zydus
LG
Meet your Faculty
Frequently Asked Questions?
This program usually takes 3 years with flexible learning schedules. This online BBA duration depends upon an online student's schedule in case one is working.
Students should have a minimum qualifying percentage from a reputed board in their 10+2 (or equivalent) education.
The syllabus focuses on core topics such as SEO, Social Media Marketing, Content Marketing, PPC Advertising, Web Analytics and E-commerce Strategies
Graduates can pursue roles such as Digital Marketing Manager, SEO Specialist, Content Marketer, Social Media Strategist, and E-commerce Consultant, among others.
Yes, the program features hands-on projects, case studies, and access to the latest digital marketing tools to provide real-world experience.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
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Shoolini University Online Reviews
Student Reviews
4.7 out of 5
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Rahul Singh
MBA in Real Estate Management
Reviewed in India on March 5, 2025
LMS Quality EMI Facility Faculty Support Student Support Value For Money dscvjhd djcndsijnds dvnsdnv cvisdnv vnsvnndviuhds vbdsivbs vbsdbv sdvbibsdv vsbhjisdbv dffvbiwdfhuy vcbwdufb fibwdifub fiubwduibfb
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HIMANSHI
BCA
Reviewed in India on March 4, 2025
LMS Quality Student Support EMI Facility Value For Money Faculty Support the way teacher deals with us is nice even the course is a good option and easy way to access anything the timings are good and we get many other certificate courses
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Moin Shabir
BCA in Cyber Security
Reviewed in India on February 26, 2025
LMS Quality FacultySupport Student Support Value For Money The university provides value for money for the course. Just completed my first semester, only exam conduction should be improved. Rest everything is good till today
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Praveen Maurya
BCA in AI
Reviewed in India on February 22, 2025
Value For Money Faculty Support Student Support EMI Facility LMS Quality risk gosh risks dp dp so gl dp so dp do aapna ghar par hai kya kar raha hu
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Yashika
BCA
Reviewed in India on February 22, 2025
Very nice LMS Quality, Faculty is Supportive Student Support provided on time, Pocket friendly. Also get certificate courses which are very helpful for the future. EMI Facility. Overall value for money.
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Pankaj Bhardwaj
MBA in Agri business management
Reviewed in India on February 21, 2025
Student Support is very good and they will guide you through step by step and if students have any query they will help you anytime after taking a addmission they will inform you about any opportunity.
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Deepak Kumar Rajbhar
Bca in Cyber security
Reviewed in India on February 21, 2025
Shoolini University, located in Solan, Himachal Pradesh, is a well-regarded private university known for its focus on research, innovation, and quality education. It has gained recognition for its strong academic programs in biotechnology, management, engineering, and pharmaceutical sciences. The university consistently ranks among the top private universities in India, particularly for research output and faculty quality. One of its standout features is the high level of industry exposure and global collaborations, which help students gain practical knowledge and international experience. The faculty comprises experienced professionals and researchers who contribute to an excellent learning environment. The university also emphasizes entrepreneurship and skill development, preparing students for diverse career paths. The campus is nestled in the scenic hills of Himachal, providing a peaceful and inspiring setting for education. Hostel facilities, modern labs, and a well-stocked library contribute to a conducive academic atmosphere. Shoolini is also known for its strong placement record, with many students securing jobs in top companies. However, some students feel that the campus infrastructure could be improved, and the remote location may not be ideal for everyone. Overall, Shoolini University is a great choice for students seeking research-driven education with good career prospects.
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Pankaj bhardwaj
MBA in Agri business management
Reviewed in India on February 21, 2025
Faculty Support is very appreciative and college vidya team very helpful and supportive and they're all guides me how to take addmission in mba step by step they will guide you thanks for your guidance.
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Durgesh kumar
MBA
Reviewed in India on February 21, 2025
LMS Quality EMI Facility Faculty Support Student Support Value For Money LMS Quality EMI Facility Faculty Support Student Support Value For Money LMS Quality EMI Facility Faculty Support Student Support Value For Money LMS Quality EMI Facility Faculty Support Studen
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Karina sonker
MBA in Marketing
Reviewed in India on February 21, 2025
Faculty Support It is very nice and interactive session. Very helpful to deciding my right career path which really helped me my own potential and qualities. Thank you for all your Support. Very good.
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Summary
Shoolini University Online
Student Reviews
4.7 out of 5
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