UPES Online BBA in Marketing Management
Accredited with grade A by NAAC
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About UPES Online BBA in Marketing Management
The Online BBA in Marketing Management at UPES Online is a comprehensive program designed to provide students with the information and abilities they need to succeed in the dynamic world of marketing. This program combines academic knowledge with practical applications to provide students with a comprehensive understanding of digital marketing ideas and techniques.
Throughout the course, students will learn about market research, consumer behavior, branding, advertising, digital marketing, and sales management. They will learn how to create effective marketing strategies for diverse businesses and target markets.
The curriculum is meticulously created to guarantee relevance and applicability in today's corporate world, with a particular emphasis on emerging trends and technology affecting the marketing sector. Students will be able to apply what they've learned through real-world case studies, simulations, and projects.
An online BBA in Marketing Management takes 3 years and is globally recognized since UPES Online has an "A" rating from NAAC (National Assessment and Accreditation Council) and ranks 39th in the management area of NIRF. The college also provides Career Orientation, industry leader mentoring, LinkedIn/resume creation advice, and interview preparation.
After completing the program, pupils will be well-prepared to pursue a variety of marketing careers, including marketing manager, brand manager, digital marketing expert, market researcher, and sales executive. They will have the knowledge, abilities, and confidence to prosper in a competitive corporate climate and make a significant difference in the marketing industry.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- An Online BBA in Marketing Management from UPES Online is equally valuable and recognized as a traditional BBA postgraduate degree.
- After completing the program, students can pursue a variety of professional prospects, including Digital Marketing Specialist, Market Researcher, Director of Marketing, Chief Marketing Officer (CMO), Vice President of Marketing, and others.
- Placement support is offered for the program, which leads students throughout their academic careers and assists them in obtaining appropriate skills and developing necessary talents.
- The program's curriculum is continually updated and amended following current educational policies in order to provide students with worldwide exposure.
- The BBA in marketing management provides students with the most up-to-date information, skills, and methodologies for developing firms in marketing strategy, consumer behavior, and market analysis.
UPES Online Approved By
UGC-DEB
NIRF
NAAC A
QS World University Rankings
Who Can Apply?
To be eligible for the online BBA in Marketing Management at UPES, they need to fulfill the basic eligibility criteria mentioned below:
- Students must clear 10+2 from a recognized board in any field.
- Any other degree equivalent to 10+2 is acceptable
- The minimum percentage set by the university is 45%
Exception: If a student has a 10+ 3-year diploma with 50% is also accepted
Other Specializations
Specialization Wise Updated Fees 2025
| Specialization | Fees | Duration |
| Finance Management | ₹25,000/Semester | 3 Years |
| HR Management | ₹25,000/Semester | 3 Years |
| Marketing Management | ₹25,000/Semester | 3 Years |
| Operations Management | ₹25,000/Semester | 3 Years |
Sample Certificate from UPES Online
Earn a UGC-DEB entitled degree and get recognized around the globe.
- Ranked 41 in the Management category by NIRF
- NAAC A+ accredited degree
- Get a UGC recognized degree
- An alumni status of UPES
UPES Online EMI Details
Nowadys various colleges and universities are providing various pay out options to easily pay the course fee. These include various education loan schemes that one can easily pay through EMI installments. UPES doesn’t provide such options to pay their course fee but there is one portal that helps the student to take admission in the university and pay their academic fee through easy EMI installments that is College Vidya Portal, an unbiased online platform for online and distance education.
UPES Online BBA in Marketing Management Admission Process
All the admission procedure for taking admission in the UPES is through online mode. The fresh admission generally starts in the month of January of every year. One can easily apply directly for the admissions as there is no entrance exam required to take admission in the UPES. The admission procedure 2024 for the online courses at UPES Online is as follows:
Step 1- Visit the official website of UPES Online and click on “Apply Now”.
Step 2- Now Click on “Start a new application” and the application will open on your screen.
Step 3- First fill in all your personal details and click on “Next”.
Step 4- Next step is online fee payment.
Step 5- Now fill in your Education and Other details.
Step 6- Lastly fill in your professional details (if any) and click on Submit.
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
UPES Online BBA in Marketing Management Syllabus / Curriculum
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UPES Online BBA in Marketing Management Examination Pattern
The examinations at UPES Online are conducted in the online mode and are monitored and proctored live through various AI services.
Job Roles after Online BBA in Marketing Management
After completing the online BBA in Marketing Management from UPES, students can choose between higher studies and corporate sectors. The online degree is applicable and valid for both of them. The marketing manager is the most held profession. Here is the list of the recruiter partners of UPES online:
- Indian Oil
- FedEx
- Amul
- Mahindra
- Amazon
Here is the list of the job roles along with the average salary package after the graduation of an online BBA in Marketing Management:
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UPES Online Placement Partners
The globally recognized online degree earned from UPES provides ample career opportunities to its students. With a wide network of well-placed alumni, this university’s name in the resume enhances your employment opportunities in more than 21 countries. Moreover, a hike of 40% in the current CTC is observed for professionals upon completion of a program from UPES Online. The outcomes of this university’s courses have proved to be a game changer for many learners in their professional journey.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
Accenture
Capgemini
Cognizant
Deloitte
Microsoft
TCS
Frequently Asked Questions?
The program is approved by recognized certifying authorities, which ensures its quality and legitimacy.
Yes, the program has a flexible online mode that allows you to mix your education with your work responsibilities.
Graduates can pursue a variety of marketing professions, including Brand Manager, Marketing Analyst, Digital Marketing Specialist, Sales Manager, and others.
Yes, UPES Online provides extensive placement support to help students begin their jobs in marketing.
Yes, UPES Online provides a variety of financial assistance alternatives, including scholarships and monthly payment plans, to assist students with financial limitations.
The program includes specialized courses in marketing strategy, consumer behavior, digital marketing, and brand management, ensuring that graduates have industry-relevant and up-to-date skills.
Every query is essential.
Our team of experts, or experienced individuals, will answer it within 24 hours.
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UPES Online Reviews
Student Reviews
3.9 out of 5
How are ratings calculated?
To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.
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ANAMIKA
MBA in OPERATIONS
Reviewed in India on May 26, 2024
GOOD.
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Lahrel Antony
Reviewed in India on November 29, 2022
The faculty of UPES is highly cooperative and educated in their particular field, they gave you the best advice and will guide you throughout the college, and will always be available to help you even after completion of your degree.
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Asit Roy
Reviewed in India on November 29, 2022
I am pursuing MBA from UPES and the student support team and tutors are amazing the student support team is always available for any query and is highly cooperative.
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Pritam Kumar
Reviewed in India on November 29, 2022
I have recently completed my MBA from UPES and all the online lectures that I’ve received during my program are still useful for me and the valuation of my degree is much higher.
1 person found this helpful
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Sanyogita Tiwari
Reviewed in India on November 29, 2022
The support I’ve received throughout my academic journey in UPES is beyond expectation and the teachers interact individually with each and every student and clear their queries within no time.
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Rajkumar
Reviewed in India on November 29, 2022
I was really worried about the exposure and opportunities before enrolling myself for BBA in UPES but after enrolling in the college everything was clear within the first semester, where I came to know about the events and regular cultural fests and according to me UPES has the best faculty.
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Rahul Mahato
Reviewed in India on November 18, 2022
I am doing my online MBA from UPES and the experience has been great so far. The Self Learning Material (SLM) is quite organized and easy to understand. The student support services are also good and quite efficient.
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Sumit kumar
Reviewed in India on November 18, 2022
The online MBA program at UPES in Oil and Gas management opened new horizons for me as this was an uncommon specialisation. Although fully online, the course was taught really well as the faculty here is very well-qualified. The live lecture classes were held regularly and were interactive. The fee range is also affordable and reasonable.
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Rishikesh Thakur
Reviewed in India on November 4, 2022
I Highly Recommend This University As The Faculty Of UPES Is Helpful And Supportive. I Got Online Lectures Of My BBA Course And Interacted With New Students And Teachers. The Teachers Helped Me Through And Guided Me So Well. I Am Happy That I Did My Bachelor’s From UPES.
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Ankur
Reviewed in India on November 4, 2022
UPES Is Great And I Did MBA In Power Management From This University And I Don’t Regret It At All. I Got Timely Online Lectures And Now The Value Of My Degree Is Tremendous. I Even Got The Senior Manager Position After Completing My MBA Degree From UPES.
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Summary
UPES Online
Student Reviews
3.9 out of 5
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