Dr. DY Patil University offers an Online Certificate Program in Digital Marketing for candidates interested in upskilling themselves in the field of digital marketing and equipped with the fundamentals of successful digital marketing for career advancement. This is a 6 month certification program that offers the knowledge of traditional marketing mix with an extended understanding of digital strategies and tactics. The industries around the world are upgrading and adapting to the digitalization industry and the core objective of the online certification program is to impart the importance of conversion and working with digital relationship marketing.

The program is also known as CPDM and has been opted for by the majority of students for better growth opportunities and career advancement. The curriculum of the program is regularly updated and revised as per the latest education policy and the program structure includes an introduction to digital marketing, search engine optimization, integrated marketing communication, emerging trends in information technology, and social media marketing. 

The program offers a fully online learning experience to students and allows students to upskill themselves from their remote locations at an affordable fee structure simultaneously, the program assists working professionals to study without hampering their busy work schedule for career advancement.