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online executive mba in digital marketing

Updated at : February 21, 2024DOWNLOAD E-BOOK

Online Executive MBA in Digital Marketing

Online Executive MBA in Digital Marketing is a 15-month program that is specially designed for working professionals. Executive MBA This program is for those who are stuck in the middle of their careers and are willing to learn new skills to work at the managerial level. The candidates must have a bachelor’s degree with work experience to pursue this program.

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Universities

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Duration

12 - 24 Months

Eligibility info

Graduation + Work Experience

Online Executive MBA/MBA for Working Professionals course in Digital Marketing is a certificate program that makes students professional in digital marketing. This course includes subjects like mobile & email marketing, marketing in a digital world, social media & content marketing, etc. Online Executive MBA in Digital Marketing is not a degree program but it is a professional certificate course that helps working professionals in learning new skills and to do better in their careers. This is just a 15-months course and some universities also offer it as a 18-months course. This program is offered by famous universities/institutes like Narsee Monjee Institute of Management Studies (NMIMS).

Key Highlights 

  • The duration of online Executive MBA/MBA for Working Professionals course is 15 months and the curriculum is divided into 5 terms. 
  • The candidates must have a graduation degree with more than 3 years of work experience. 
  • The program includes subjects related to digital marketing, email marketing, social media marketing, and so forth. 
  • The average fee of an online executive MBA in Digital Marketing is between Rs. 4,00,000 to Rs. 20,00,000. 
  • The EMBA in Digital Marketing course helps in working for job positions like Content Marketing Manager, Digital Marketing Strategist, etc.

Other Types of MBA Also Available

MBA Online Courses MBA Global Online
MBA Dual Specialization Online MBA Distance Learning

Online Executive MBA in Marketing Subjects

Terms

Subjects

Term 1

Financial Accounting: Information For Decisions

Managerial Economics

Marketing Management

Information Systems for Managers

Organizational Behaviour 

Term 2

Business Statistics for Decision Makers 

Operations Management

Strategic Management 

Business Communication 

Corporate Finance

Term 3

Consumer Marketing

Search Engine Optimization & Search Engine Marketing 

Integrated Marketing Communications

Social Media & Content Marketing

Mobile & Email Marketing

Marketing in a digital world

Term 4 

Consumer Marketing

Search Engine Optimization & Search Engine Marketing 

Integrated Marketing Communications

Social Media & Content Marketing

Mobile & Email Marketing

Marketing in a digital world

Term 5

Capstone Project 

Marketing, web, & Social Media Analytics (Elective)

Fraud & Risk Analytics(Elective)

Supply Chain & Logistics Analytics (Elective)

HR Analytics (Elective)

Online Executive MBA in Digital Marketing Eligibility Criteria

There are some pre-requisites or eligibility criteria that a candidate needs to keep in mind before taking admission in the online Executive MBA (EMBA) in Digital Marketing.

  • The candidates must have a bachelor’s degree at least from a recognized university.
  • Also, the candidates must have a minimum of 55% aggregate marks.
  • In addition to educational qualifications, candidates must have more than 3 years of work experience.

Online Executive MBA in Digital Marketing Duration

The online executive MBA in Digital Marketing is a 15-month program that is divided into 5 terms and the candidates will get in-depth knowledge of management and marketing in these 5 terms.  

Admissions Process for an Online EMBA in Digital Marketing

  • First and foremost, go to the university's official website.
  • On the website, you can apply for the EMBA in Digital Marketing program.
  • Fill out the application form with your information after that.
  • Fill out the application and send it in with the required documents and registration money

Note: In addition, you must pass the university's entrance exam (if any).

Online EMBA Academic Fee

The academic fee for an online Executive MBA/MBA for Working Professionals course is normally rather high because it is a professional course. The average academic fee for this program is Rs. 4,00,000, but it varies depending on specialization. IIMs, for example, demand hefty fees for EMBA courses, roughly Rs. 20,00,000.

Other Online EMBA Specializations

  • EMBA in Business Analytics
  • EMBA in Digital Marketing
  • EMBA in Leadership & Strategy
  • EMBA in Operations & Supply Chain
  • EMBA in Applied Finance

In Demand Other Online Executive MBA Specialization

Online Executive MBA In Business Analytics Online Executive MBA In Marketing Management
Online Executive MBA In Applied Finance Online Executive MBA In Leadership and Strategy
Online Executive MBA In Operations and Supply Chain Management  

Job Opportunities Available After Online Executive MBA in Digital  Marketing 

There are plenty of jobs available after EMBA in Marketing. You can apply for managerial-level positions in the marketing sector.

  • Digital Marketing Strategist
  • Content Marketing Manager
  • Campaign Managers
  • Client Servicing Managers
  • Digital Marketing Specialists
  • Brand Manager
  • Media Planner
  • More

Let's clear up some doubts about Executive MBA for Working Professionals in Digital Marketing

EMBA in Digital Marketing helps you in understanding managerial concepts and it lays a strong business and digital marketing foundation.

Yes, some of the universities/institutions offer Executive MBA/MBA for Working Professionals course without any entrance exam. The only eligibility to pursue EMBA is that a student must be a graduate in any specialization with a minimum of 50%- 60% of aggregate marks. Also, students must have 2-5 years of experience in the corporate or management world.

The starting average salary offered to the candidate is around INR 10 LPA.

Yes, few universities offer scholarship options to EMBA students. You can check the website of the universities to check scholarships offered by the university.

No, it is not a degree program and it is not even equal to the first year of MBA degree. However, you can pursue this course to do better in your corporate jobs or to change your domain. This program is for working professionals.

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