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Online MBA in Strategic Marketing Course Subjects/Syllabus
Online MBA in Strategic Marketing is a 2-year program and is divided into 4 semesters. The subjects of the first 2 semesters are common for all the specializations and elective subjects will be included in the 3 & 4 semesters.
| Semester 1 | Semester 2 |
| Principles of Economics & Markets | Entrepreneurship |
| Managerial Effectiveness & Ethics | Marketing Management & Research |
| Accounting & Finance | Introduction to Digital Marketing |
| Organizational Behaviour & Human Resource Management | Content Marketing |
| Quantitative Techniques & Analytics | Social Media Marketing |
| Semester 3 | Semester 4 |
| Business Environment & Strategy | Email Marketing |
| Operations Management | Website Optimisation |
| Search Engine Optimisation | Analytics using Google Analytics |
| Paid Search using Google Ads | Strategic Digital Marketing |
| Display and Video Advertising | Cross-Functional Elective course |
| Open Elective Course | Master Thesis/Project |
| Other Types of MBA Programs | |
| Online MBA for Working Professionals | MBA Global Online |
| MBA Dual Specialization Online | MBA Distance Learning |
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FAQ's
Let's clear up some doubts
All the organization that are WES (World Education Service) approved are valid abroad.
No, you can apply for an online MBA in the specialization of strategic marketing with or without any work experience in the related fields. Graduation in any stream from a recognized university with a minimum of 50% marks is the only requirement set by the universities offering this course.
Yes, Completely. You should always check if your university is UGC approved if yes the course will hold its value.
A candidate should at least be a graduate from a recognized university with minimum 50% marks.
The average salary may range between 6-7 lakh per annum.
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