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The curriculum design of an online diploma program is designed in such a way that delivers the knowledge of equivalent weightage as taught in a regular program. The common core subjects incorporated in the topic are Marketing Management, Business Economics, Financial Accounting & Analysis, Information Systems for Managers, Digital Marketing, Consumer Behavior, Marketing Strategy, & Sales Management which enhance the theoretical & practical learnings of the students.
The semester-wise syllabus of the online diploma program is listed below:
|
Semester I |
Semester II |
|
Management Theory & Practice |
Digital Marketing |
|
Organizational Behaviour |
Consumer Behaviour |
|
Marketing Management |
Sales Management |
|
Business Economics |
Marketing Strategy |
|
Financial Accounting & Analysis |
Marketing Strategy |
|
Information Systems for Managers |
Business Law |
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FAQ's
The fee structure depends upon the institute where you want to apply. The approximate amount is about 20,000-50,000.
If you want to start a career in marketing but do not have time to apply for a bachelor’s in marketing course then yes the diploma in marketing course is best for the career.
The salary package will depend upon the knowledge that you have about marketing. The estimated amount of salary package for a diploma holder is about 2L-4L per year.
There are many institutes which are providing a marketing diploma course. Some of them are mentioned here:- ● NIMS ● Institute of marketing and management ● ISBM ● Asia Pacific Institute of management


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