IGNOU Online MBA In Marketing and Sales
Rank No. 1 In NIRF Ranking 2024: Open University Category
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About IGNOU Online MBA In Marketing and Sales
Online Master of Business Administration (Online MBA) in Marketing and Sales is a professional program designed for students and working professionals seeking flexible learning schedules. Online MBA in Marketing and Sales offers a comprehensive understanding of marketing strategies, consumer behavior, and sales techniques with flexibility in learning. This is an Online master’s degree that stretches for 2 years with 4 semesters. Students enrolled in this program can attend their classes from anywhere and anytime as per their flexibility and availability.
What’s new at IGNOU (Indira Gandhi National Open University)?
IGNOU starts its registration process for its fresh batch of students for all online & ODL courses of the January 2025 admission session. The last date to apply is January 31, 2025. Interested students can check and apply through the university's official website. Read more about the same here.
The curriculum of the Online MBA in Marketing and Sales covers a broad range of topics related to marketing and sales. The curriculum focuses on digital marketing, brand management, market research, advertising, sales strategy, and customer relationship management etc. With a strong focus on theoretical and practical learning, an Online MBA in Marketing and Sales offers industry-oriented knowledge and expertise. Moreover, students enrolled in this program get significant opportunities to develop their critical thinking and leadership skills. These skills are highly desirable in the industry for driving business growth and managing teams in competitive environments.
Indra Gandhi National Open University(IGNOU) is one of the most renowned higher education institutions in India. It is the largest open university in India and supports a wide range of online and distance programs. IGNOU does not offer an Online MBA in Marketing and Sales. However, students willing to pursue this degree can enroll in other highly accredited online universities. Universities offering Online MBA in Marketing and Sales are approved and recognized by the University Grants Commission-Distance Education Bureau (UGC-DEB). Moreover, these universities are recognized by the All India Council for Technical Education(AICTE) which is mandatory for offering technical and management degrees. Amity University Online is one of the best universities that offers an Online MBA in Marketing and Sales.
Online MBA in Marketing and Sales is provided through the advanced Learning Management System(LMS) of the university. The highly qualified faculty conducts live lectures through the LMS of the university. Students can also access these lectures in recorded mode. This helps the students to get a highly interactive learning environment. Upon completion of this program, students can navigate their careers at top levels in marketing and sales with highly rewarding opportunities.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- IGNOU is one of the most renowned universities in India.
- IGNOU is the largest open university in India.
- IGNOU does not provide an Online MBA in Marketing and Sales.
- Top-tier online universities offer an online MBA in Marketing and Sales.
- Online MBA in Marketing and Sales is a highly flexible degree and offers a balance between academic learning and professional commitments.
- Online MBA in Marketing and Sales offers a comprehensive understanding of marketing strategies, consumer behavior, and sales techniques.
- This program offers industry-oriented knowledge and expertise with a focus on theoretical and practical learning.
- This program is highly beneficial for developing critical thinking and leadership skills.
- Online MBA in Marketing and Sales is offered through an advanced Learning Management System(LMS) of the university.
- Students can attend live and recorded lectures as per their flexibility.
- Online MBA in Marketing and Sales stretches for 2 years with 4 semesters.
- Online MBA in Marketing and Sales extensively covers digital marketing, brand management, market research, advertising, sales strategy, and customer relationship management.
IGNOU Approved By
UGC-DEB
AIU
NIRF
WES
NAAC A++
Who Can Apply?
Candidates interested in the Online MBA in Marketing and Sales must meet the following eligibility criteria mentioned below-
- Bachelor's degree or equivalent qualification from an accredited higher education institution.
- Scored at least 50 percent marks or equivalent in bachelor’s.
Other Specializations
Specialization Wise Updated Fees 2025
Specialization | Fees | Duration |
Financial Management | ₹62,000 (Full Fee) | 2 Years |
Banking & Finance | ₹62,000 (Full Fee) | 2 Years |
Operations Management | ₹15,500/Semester | 2 Years |
HR Management | ₹62,000 (Full Fee) | 2 Years |
Marketing Management | ₹15,500/Semester | 2 Years |
Real Estate Management | ₹64,000 (Full Fee) | 2 Years |
Business Management | ₹64,000 (Full Fee) | 2 Years |
Banking and Insurance | ₹62,000 (Full Fee) | 2 Years |
Banking Financial Services & Insurance | ₹60,000 (Full Fee) | 2 Years |
Digital Marketing | ₹62,000 (Full Fee) | 2 Years |
Direct Selling Management | ₹62,000 (Full Fee) | 2 Years |
Disaster Management | ₹62,000 (Full Fee) | 2 Years |
Event and Media Management | ₹62,000 (Full Fee) | 2 Years |
Fashion Management | ₹62,000 (Full Fee) | 2 Years |
Fintech Management | ₹60,000 (Full Fee) | 2 Years |
Financial Markets Management | ₹60,000 (Full Fee) | 2 Years |
Project Management | ₹62,000 (Full Fee) | 2 Years |
General Management | ₹62,000 (Full Fee) | 2 Years |
Waste Management | ₹62,000 (Full Fee) | 2 Years |
Management Information System | ₹62,000 (Full Fee) | 2 Years |
Retail Management | ₹62,000 (Full Fee) | 2 Years |
Hospital Administration | ₹60,000 (Full Fee) | 2 Years |
Information Technology | ₹62,000 (Full Fee) | 2 Years |
Food Technology Management | ₹62,000 (Full Fee) | 2 Years |
Healthcare Management | ₹60,000 (Full Fee) | 2 Years |
Tourism Management | ₹64,000 (Full Fee) | 2 Years |
Public Policy | ₹64,000 (Full Fee) | 2 Years |
Pharmaceutical Management | ₹64,000 (Full Fee) | 2 Years |
Marketing & Human Resource | ₹64,000 (Full Fee) | 2 Years |
Marketing & Finance | ₹64,000 (Full Fee) | 2 Years |
Investment Banking and Equity Research | ₹64,000 (Full Fee) | 2 Years |
International Trade | ₹64,000 (Full Fee) | 2 Years |
Agri-Business Management | ₹64,000 (Full Fee) | 2 Years |
Business Analytics | ₹62,000 (Full Fee) | 2 Years |
Data Science | ₹62,000 (Full Fee) | 2 Years |
Data Science & Analytics | ₹64,000 (Full Fee) | 2 Years |
Digital Entrepreneurship | ₹64,000 (Full Fee) | 2 Years |
Digital Marketing & E-commerce | ₹64,000 (Full Fee) | 2 Years |
International Business Management | ₹62,000 (Full Fee) | 2 Years |
Infrastructure Management | ₹64,000 (Full Fee) | 2 Years |
HRM & Finance | ₹64,000 (Full Fee) | 2 Years |
HR Analytics | ₹64,000 (Full Fee) | 2 Years |
Hospital Administration & Healthcare | ₹68,000 (Full Fee) | 2 Years |
Family-Managed Business | ₹64,000 (Full Fee) | 2 Years |
Oil & Gas Management | ₹64,000 (Full Fee) | 2 Years |
System and Operations Management | ₹62,000 (Full Fee) | 2 Years |
Business Intelligence & Analytics | ₹64,000 (Full Fee) | 2 Years |
Business Intelligence & AI | ₹62,000 (Full Fee) | 2 Years |
Generative AI | ₹62,000 (Full Fee) | 2 Years |
Forensic Accounting & Corporate Fraud Investigation | ₹62,000 (Full Fee) | 2 Years |
Business and Corporate Laws | ₹62,000 (Full Fee) | 2 Years |
Biotechnology Management | ₹64,000 (Full Fee) | 2 Years |
Blockchain Management | ₹64,000 (Full Fee) | 2 Years |
Logistics and Supply Chain | ₹62,000 (Full Fee) | 2 Years |
Entrepreneurship and Leadership | ₹64,000 (Full Fee) | 2 Years |
Power Management | ₹64,000 (Full Fee) | 2 Years |
Marketing and Sales | ₹60,000 (Full Fee) | 2 Years |
IT and FinTech | ₹60,000 (Full Fee) | 2 Years |
AI and Machine Learning | ₹60,000 (Full Fee) | 2 Years |
Digital Finance | ₹64,000 (Full Fee) | 2 Years |
Biotechnical Management | ₹64,000 (Full Fee) | 2 Years |
International Marketing | ₹64,000 (Full Fee) | 2 Years |
Finance and Accounting | ₹60,000 (Full Fee) | 2 Years |
International Finance | ₹64,000 (Full Fee) | 2 Years |
Finance And Leadership | ₹64,000 (Full Fee) | 2 Years |
Aviation Management | ₹64,000 (Full Fee) | 2 Years |
Leadership and Strategy | ₹64,000 (Full Fee) | 2 Years |
Sample Certificate from IGNOU
Acquire a globally recognized online Degree/Diploma/Certificate from:
- Most trusted platform for online education
- UGC-entitled government-approved university
- An award-winning university by the Commonwealth of Learning (COL), Canada
IGNOU EMI Details
IGNOU Online offers the option of Credit Card/Debit card/Net Banking in its fee payment options but does not provide you a “No Cost EMI” option as of now for any of the online courses.
IGNOU Online MBA In Marketing and Sales Admission Process
The process for IGNOU online course admission can be completed via the official website’s admission portal. The steps involved in the admission process are listed below.
Step 1: Visit the official website of the university & click on the “Apply Now” tab.
Step 2: Fill out the student registration form & register yourself with the university.
Step 3: After registration, re-login to the admission portal & fill out the admission application form.
Step 4: Upload the scanned copies of mandatory documents & submit the application form.
Step 5: Make the fee payment using payment methods as mentioned on the website.
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
IGNOU Results - Term-End Latest. Click Here to Find!.
IGNOU Grade Card/ Marks Sheet. Click Here to Find!.
Know Your IGNOU Admission/Registration Details. Click Here to Find!.
IGNOU January Admission Cycle 2025. For ODL Programme Official Link - Apply Here | For Online Programme Official Link - Apply Here.
IGNOU January Admission Cycle 2025 Scholarship- Eligible students can apply for Government of India Scholarships on the National Scholarship Portal at https://scholarships.gov.in/ after confirmation of admission.
Download the Common IGNOU Prospectus and read carefully the Rules of the University as mentioned in the common prospectus. Click Here to Donwnload!.
UGC updated the list of approved Online programs for the academic batch of 2025, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
IGNOU Online MBA In Marketing and Sales Syllabus / Curriculum
The curriculum of the Online MBA in Marketing and Sales is highly industry-oriented and offers advanced knowledge and expertise in the field. The program spans for 2 years with 4 semesters. To provide a detailed overview, here is the syllabus for the Online MBA in Marketing and Sales provided by Amity University Online-
Syllabus of Online MBA in Marketing and Sales | |
Semester I |
Semester II |
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Semester III |
Semester IV |
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IGNOU Online MBA In Marketing and Sales Examination Pattern
The examination pattern followed at IGNOU online for different types of courses is semester mode, i.e., exams are conducted by the university at an interval of 6 months. For online courses, exams are conducted through an AI-proctored tool for an unbiased performance evaluation of students.
Job Roles after Online MBA in Marketing and Sales
Upon completion of an Online MBA in Marketing and Sales, students get a wide range of career opportunities in the diverse business landscape. With in-depth knowledge and expertise in marketing and sales, they get highly rewarding career opportunities. Here are some of the most popular job profiles after completing Online MBA in Marketing and Sales-
Job Roles |
Average Salary (in LPA) |
Market Research Analyst |
INR 3.4 LPA |
Asset Management |
INR 4 LPA |
Product Manager |
INR 6 LPA |
Corporate Sales |
INR 5 LPA |
Head Of Digital Marketing |
INR 7 LPA |
Frequently Asked Questions?
No, IGNOU does not offer an Online MBA in Marketing and Sales.
Amity University Online is One of the best university that offers Online MBA in Marketing and Sales.
The duration of the Online MBA in Marketing and Finance is 2 years which can be extended for 4 academic years.
The fee structure for an Online MBA in Marketing and Sales is INR 49750 Per Semester.
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IGNOU Reviews
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Raushan
Reviewed in India on June 29, 2023
Job Security is rated the lowest
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Aditya Anand
Reviewed in India on May 12, 2023
Highly Recommend it! I am really glad that I took the decision of getting associated with India’s one of the most trusted & affordable universities for online courses. I am one of those who could not afford a full-time graduation but an online B.Com from IGNOU made me get a well-paid job & now I am planning on an M.Com from the university to upgrade my career.
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Ashish
Reviewed in India on May 12, 2023
Great Faculty Support! I have completed my BCA in online learning mode from IGNOU & am really grateful for all the support I got from my professors. They even helped me in preparing for the job interviews.
2 people found this helpful
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Nikhil Patil
Reviewed in India on November 10, 2022
IGNOU offers a variety of study material which makes understanding the concept really easy, the faculty is also very helpful and experienced.
1 person found this helpful
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Sajal giri
Reviewed in India on November 10, 2022
I had a great experience at IGNOU as it is a great university for those who wish to puruse any course with flexibilty of time. It has a wide variety of courses offered which is difficult to find these days.
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IGNOU
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