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Jain Online BBA in Marketing Management

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Jain University Online Syllabus / Curriculum

The list of the subjects of the online BBA in Marketing Management are mentioned below:

Semester-1

Semester- 2

  • English
  • HRM and Organizational Behavior
  • Financial Accounting
  • Modern Business Environment
  • Digital Fluency & Financial Modelling*
  • Financial Literacy & Planning
  • Business Regulatory Framework
  • Financial Markets and Instruments
  • Business Management
  • Business Economics
  • Communicative English
  • Applied Learning I - Project

Semester- 3

Semester- 4

  • Managerial Finance
  • Marketing Management
  • Business Ethics and negotiation skills
  • Personality Development and Leadership skills*
  • Research Methodology
  • Environmental Science
  • Entrepreneurship
  • Operations Management
  • Consumer Behavior
  • Advertising and Sales Promotion
  • Quantitative Techniques for Business
  • Applied Learning II - Project

Semester- 5

Semester- 6

  • Direct Tax
  • Cost and Management Accounting
  • Services Marketing
  • Retail Marketing
  • Digital Marketing and E-Commerce*
  • Artificial Intelligence
  • Strategic Management
  • Business Tax
  • Brand Management
  • International Marketing
  • Introduction to Business Analytics
  • Applied Learning III - Project

Semester- 7

Semester- 8

  • Multi / Inter-Disciplinary Electives -1
  • Multi / Inter-Disciplinary Electives -2
  • OPEN ELECTIVE
  • Research Project*
  • RESEARCH PAPER
  • Multi / Inter-Disciplinary Electives -1
  • Trans-Disciplinary Electives -1
  • OPEN ELECTIVE -6
  • Research Project*

LogoFAQ's

Let's clear up some doubts

The program is normally 4 years long however, students can learn at their speed.

Yes, The flexibility of the online format enables you to manage your academics and work responsibilities.

Normally, candidates must have a high school diploma or comparable certification to apply for the program.

The curriculum includes key themes in marketing, management, and business administration, offering a well-rounded education.

Graduates can pursue a variety of careers, including marketing manager, sales executive, brand manager, and market research analyst, across sectors.

Yes, Jain Online University is accredited, which means that the program satisfies quality requirements and is accepted by employers and other educational institutions.

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Jain University Online Reviews

Student Reviews

4.6 out of 5

(366)

5 Star

75%

4 Star

20%

3 Star

3%

2 Star

1%

1 Star

2%

Verified366 Verified Reviews

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Jain University Online

Jain University Online

Student Reviews

4.6 out of 5

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9th Main Rd, Jayanagar East, Jayanagar, Bengaluru, Karnataka 560011

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