OP Jindal Online BBA In Marketing Management
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About OP Jindal Online BBA In Marketing Management
The OP Jindal Global University's online Bachelor of Business Administration (BBA) in Marketing makes it a really good choice for people looking forward to a great career in marketing and business. The whole idea behind this program is to provide students with detailed knowledge on how businesses sell their products and services to target consumers and how these companies expand into competitive markets. With such a layout, one can even potentially study from anywhere in India as well as abroad, given that it is completely online.
The major difference with this program is that it is from faculty at one of the best private universities, i.e., OP Jindal Global University. As far as reputation goes, this university holds its head high in the field of world-class education and has an outlook for global exposure. The university employs the best interactive features, along with recording lectures and flexible scheduling, providing students with the possibility to learn at their own pace. It also has excellent academic support, like mentorship and career guidance.
It is compliant with international standards and therefore incorporates the whole gamut of areas on marketing-from digital marketing to consumer behavior, brand management, market research, and advertising. It empowers the students with an understanding of the practical aspect with theoretical knowledge, and bridges the knowledge gap in real-life business problems and how to deal with them.
Students are free to either look into roles in marketing, sales, advertising, social media, and many more-or even go for an MBA or pursue higher studies. Online BBA in Marketing is suited for any working person, newly graduated from high school, or anyone trying to earn his/her education along with working on other commitments.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- OP Jindal Global University is honored to hold a QS Ranking. This program enhances its worthiness with recognition by the UGC for the Online BBA in Marketing.
- The Online BBA in Marketing is a 3-year undergraduate program with six semesters designed for modern-day learners in a flexible online mode.
- Any interested applicant who has done 10+2 from a recognized board in any stream can enter; there is no entrance examination for admission.
- The syllabus is delivered fully online with both live and recorded sessions, where students proceed at their own pace on a super-advanced learning platform.
- The fee for the entire program for the Online BBA in Marketing at OP Jindal Global University is INR 2.25 Lakhs.
- It provides core business fundamentals with practical insight, Industry updates by OP Jindal Global Business School -so students can equip themselves with dual specialization with multi-domain capabilities example, Marketing, Finance, HRM, International Business, etc.
- The course teaches students from International academic perspectives that will synergize students through global partnerships and thought leadership.
- The University also provides career counseling, placement assistance, internships, etc., which will certainly bring the graduates into the mindset of entering business, entrepreneurship, or higher studies.
OP Jindal Global University Online Approved By
UGC
AIU
NAAC A
AACSB
QS World University Rankings
BCI
Who Can Apply?
To The eligible for enrolling in the Online BBA in Marketing at OP Jindal Global University, the students must fulfill the following requirements:
- The student must have a minimum of 40% in Class XII (with Mathematics/Statistics) from recognized boards.
- Or, a passed degree of Class X with a 3-year technical diploma.
- Students having work experience of at least 10 years can apply without any minimum percentage requirement.
- All students are required to appear in a 30-minute online proctored entrance test and must score a minimum of 60% to qualify. The test consists of 30 questions and has the following distribution:
- 10 questions of Quantitative Aptitude
- 10 questions of Verbal Ability
- 10 questions of Logical Reasoning
Other Specializations
Specialization Wise Updated Fees 2025
| Specialization | Fees | Duration |
| Finance Management | ₹2,25,000 (Full Fee) | 3 Years |
| HR Management | ₹2,25,000 (Full Fee) | 3 Years |
| Marketing Management | ₹2,25,000 (Full Fee) | 3 Years |
| Operation Management | ₹2,25,000 (Full Fee) | 3 Years |
Sample Certificate from OP Jindal Global University Online
Earn an online degree that is accepted around the globe.
- Become a member of 10,000+ Student Network
- Earn Alumni Status of No.1 Private University in India
- Learn conceptual knowledge from the best faculty members
OP Jindal Global University Online EMI Details
In the pursuit of its vision, the university has introduced several options for fee payment that include easy EMI options or an Education Loan Facility. These financial aids make higher education accessible to all irrespective of their financial background.
OP Jindal Online BBA In Marketing Management Admission Process
At O.P. Jindal Global University, the whole admission process occurs online. Students have to appear in an entrance test, i.e., JMAT or other valid national-level aptitude test to meet the eligibility criteria of the program chosen. Fresh batches start generally in the month of January-February of every year. The admission procedure for the online courses at the university is as follows:
Step 1: Visit the official website where the program is being offered & click on the “Apply Now” button to start filling up the application form.
Step 2: Fill up the application form by entering the correct order & spelling of the details required in the form. Upload the mandatory documents as proof of attestation for your academic & professional background.
Step 3: For some programs, the university conducts an entrance test (JMAT, JSAT-Law, & others) in which one has to score the required marks to secure a seat in the specific course of the university. Candidates who have given the online national aptitude test of management programs like CAT, GMAT, CLAT, etc. are exempted from this entrance test.
Step 4: After clearing the entrance test, candidates are required to submit their details like resume/professional synopsis, SOPs, LORs, etc. as the university validates their candidature for the program based on these details.
Step 5: After being shortlisted, candidates need to appear for a telephonic interview or video conferencing. On clearing this, they will receive an offer letter from the university.
Step 6: After getting the offer letter, candidates need to pay their blocking amount to reserve their seats in the course. After the final fee payment, the candidates need to save the confirmation slip for future reference.
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
To verify the authenticity of OP Jindal Global University Online Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities. Click here to read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
OP Jindal Online BBA In Marketing Management Syllabus / Curriculum
View SyllabusOP Jindal Global University Online BBA in Marketing imparts all the important topics to understand the marketing environment. The syllabus includes courses in marketing principles, consumer behavior, digital marketing, and brand management. Students will work on projects and case studies to develop practical skills that will help them to tackle real-world challenges. The program also fosters strategic thinking and appropriate communication in graduates to place a stamp on strategy in the marketing domain. Here is the detailed syllabus for the online BBA for a better understanding of the program:
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Online BBA in Marketing Syllabus |
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Semester-1 |
Semester-2 |
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Semester-3 |
Semester-4 |
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Semester-5 |
Semester-6 |
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OP Jindal Online BBA In Marketing Management Examination Pattern
A continuous evaluation method is used by the university to make the course session engaging & interactive for students. In online mode, the examinations are conducted with the help of AI-based technology that ensures fair examination practices. Apart from the term-end examinations, other academic assessments like quizzes, assignments, and capstone projects are conducted by the university. The primary requirement to give an online exam involves a device like a laptop or mobile phone with a working webcam and microphone facility.
Job Roles after Online BBA in Marketing Management
Graduates in Online BBA in Marketing range from various roles within the marketing industry. Some of the widely held positions include marketing manager, brand strategist, or digital marketing specialist. They can work in advertising, market research, or social media management. Their responsibilities include defining marketing strategies, comprehending consumer needs, and promoting products. Students are very well equipped to take on dynamic and interesting careers in marketing because of the solid education they receive at OP Jindal Global University. Here is the list of job roles for the graduate students of the online BBA in Marketing Management program:
|
Job Roles |
Average Salary (LPA) |
|
Market research |
INR 5 LPA |
|
Social Media Manager |
INR 4 LPA |
|
Digital Marketing |
INR 3.5 LPA |
|
Advertising |
INR 4.5 LPA |
|
Business development |
INR 5.3 LPA |
OP Jindal Global University Online Placement Partners
Students of the university:
- Have Global Employment Options
- Work with Top Companies
- Earn High Packages
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
Amazon
Axis Bank
Dabur
Deloitte
Ey
Infosys
PWC
Reliance
Samsung
Meet your Faculty
Dr. Anirban Ganguly
Professor & Vice Dean (Research)
MS and PhD
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Prof. Asim Talukdar
Professor & Associate Dean
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Dr. Chitrakalpa Sen
Professor & Associate Dean
M.Sc in Economics | PhD
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Prof. Sonam Chawla
Associate Professor & Associate Dean
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Dr. Soumyadip Roy
Associate Professor & Associate Dean (VITAL)
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Anand Sharma
Associate Professor
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Dr. Sarveshwar Kumar Inani
Associate Professor
Ph.D in Finance
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Frequently Asked Questions?
It is a 100% online Bachelor of Business Administration (BBA) degree with a focus on marketing. The course teaches students how companies promote products, understand customer needs, and grow their business. It combines marketing theory with real-life business skills.
Anyone who has completed Class 12 from a recognized board can apply. Students from any stream—science, commerce, or arts are welcome. There is no entrance exam, and the admission process is simple.
Yes, this online BBA degree is approved by the University Grants Commission (UGC). It is valid and recognized across India, so students can apply for jobs or further studies after completing it.
Yes, the course is fully flexible. Students can attend live or recorded classes whenever it suits their schedule. This makes it perfect for working people or students who want to study at their own pace.
Students will learn topics like digital marketing, branding, advertising, social media, market research, and customer behavior. These subjects will help Students understand how to grow a business using smart marketing strategies.
The online BBA in Marketing is a 3-year undergraduate degree. Each year is divided into semesters, and students can complete the course step by step.
After completing the degree, students can work as a marketing executive, brand manager, digital marketer, sales manager, or social media expert. Students can also choose to do an MBA or other postgraduate studies.
Classes are held online through a digital learning platform. Students can watch lectures live or later as recordings. There are also quizzes, assignments, and projects to help students learn better.
Yes, OP Jindal Global University offers career support, including mentorship, resume building, interview practice, and help with job placement. Students’ll also get guidance on choosing the right path after graduation.
The online BBA is affordable compared to traditional programs. The university offers flexible payment options and sometimes scholarships. Students can check the official website for the latest fee details.
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What Students say
Hima Varshini
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In the beginning of the course I expected it to be something similar to the...Read More
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OP Jindal Global University Online Reviews
Student Reviews
4.2 out of 5
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Kiran kumar hk
MBA in Finance
Reviewed in India on June 4, 2025
Best university and best portal thanks college Vidya. And even the courses or subject offered is also good.
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Deepa Valecha
MBA
Reviewed in India on May 6, 2025
reknown and reliable to choose a career path, and explore better scope to scale up to the next level.
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O P Jindal university
MBA In finance
Reviewed in India on April 30, 2025
Till so far experience is good for joining and registering for MBA. Will enjoy the journey and hope for good future.
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Niten Thapa
MBA in Marketing
Reviewed in India on April 23, 2025
Good to be part of it. supportive teams and helpful guidance by councillor .Very good or active agent.
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Vikas Pandey
MBA in Finance
Reviewed in India on April 22, 2025
So far overall experience is good. I searched on youtube and google about university and its existence.
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Aniceto Myron Fernandes
MBA
Reviewed in India on December 2, 2024
This course is one the worst mba course one could opt for. The upgrad counsellors give a lot of false information as well. The said someting at the biggening of the course and they are doing someting different inbetween the course the university staff is no helpfull as well had a really bad experience.
6 people found this helpful
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Anil Kumar
Reviewed in India on June 12, 2023
I am pursuing my online MBA program at O. P. Jindal University & I must address here that the course structure of this program has truly elevated my skills and confidence. The course not only includes regular lectures but also gives feedback based on my performance. The doubt resolution classes are one of the best features of this program that helped me in enhancing my conceptual knowledge.
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Nishant Kumar
Reviewed in India on June 12, 2023
The academic support that I got in the online Master’s in Law program from O. P. Jindal University was really good. Apart from the flexibility in learning, the faculty of the university was quite cooperative and imparted their knowledge to reshape my career path. I feel proud in being a part of O. P. Jindal’s alumni network & thankful to my mentors for their constant support.
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Vidit Lakhotia
Reviewed in India on November 29, 2022
I have gained a lot more than what I expected from myself and the exposure that OP Jindal has provided is not less than any international university and it all happened because of the student support team and the cooperative staff at the university.
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Binit Singh
Reviewed in India on November 29, 2022
Professors and tutors are purely professional in their particular subjects and despite being professional, they maintain a frank and friendly bond with every student.
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Summary
OP Jindal Global University Online
Student Reviews
4.2 out of 5
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