Shoolini Online BBA in Digital Marketing

Ranked 70 in the NIRF 2024 University Category

(674 Reviews)
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About Shoolini Online BBA in Digital Marketing

The online BBA in digital marketing program at Shoolini University is comprehensive and designed to equip students with state-of-the-art skills that are continually evolving in the world of digital marketing. This undergraduate program is suited for all aspiring marketers, who are interested in learning about the art of online advertising, social media strategy, content marketing, and analytics, hence preparing them for exciting careers in the digital space.

The curriculum of the Online BBA in Digital Marketing ensures that students get a clear understanding of both theoretical and practical applications related to the nuances of digital marketing strategies. Key areas include Search Engine Optimization, Social Media Marketing, Pay-Per-Click, PPC, Advertising, Web Analytics, and more. The course also covers content creation, campaign management, and leveraging the use of digital tools to drive brand visibility and engagement. Through hands-on projects and case studies, students gain real-world insights, enabling them to solve complex marketing challenges effectively.

The most excellent benefit of enrolling online for BBA is availing of the pay-after-placement service at Shoolini University. This means you can pay half the amount at enrolling time and the remaining rest as soon as you get the placement from Shoolini University. 

One of the most attractive features of this program is its flexible online format, which allows students to learn at their own pace without compromising on quality. Shoolini University provides access to a robust learning management system, interactive video lectures, and regular mentorship sessions from industry experts. This ensures that students stay updated with the latest trends and technologies shaping the digital marketing landscape.

Graduates of this program are well-prepared for a variety of roles such as Digital Marketing Manager, Social Media Strategist, SEO Specialist, Content Marketer, and E-commerce Consultant. The program also lays a solid foundation for entrepreneurial ventures or further studies in business and marketing disciplines.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • Shoolini University offers the Pay after Placements program.
  • The Shoolini University has several accredited bodies like NIRF and UGC bodies to have validation for the degree.
  • It is a highly customized software that can be done from any corner of the world.
  • The concepts of strategic planning, leadership development, and organizational behavior are introduced to the student.
  • Several relevant themes and domains of management and business administration are dealt with in the course.
  • Shoolini University provides resume-building, networking, and alumni events to help the students network.
  • You can have opportunities all over the world because Shoolini University is a global university.
  • If students improve their critical thinking and ability to adapt in the classroom, they will be so much better prepared for challenges in business once they leave college.

Shoolini University Online Approved By

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UGC

RANK 70 In the University Categorynirf logo

NIRF

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NAAC

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ISO

Who Can Apply?

The students who want to pursue the online BBA in Digital Marketing course at Shoolini University should fulfill the following requirements:

  • The students shall possess a degree in 10+2 from an officially recognized board.
  • Or, an alternate degree of 10+2 from any recognized council.
  • There is no entrance examination for this course.

 Note: Students are advised to visit the official website of the university to get the accurate and updated  eligibility criteria for this specific program.

Other Specializations

View All
Shoolini University Online BBAMarketing Management

Shoolini University Online BBA

Marketing Management

Right Choice for Right Education

Read More
Shoolini University Online BBAFinance Management

Shoolini University Online BBA

Finance Management

Right Choice for Right Education

Read More
Shoolini University Online BBAHRM

Shoolini University Online BBA

HRM

Right Choice for Right Education

Read More
Shoolini University Online BBAGeneral

Shoolini University Online BBA

General

Right Choice for Right Education

Read More
Shoolini University Online BBAComputer Science

Shoolini University Online BBA

Computer Science

Right Choice for Right Education

Read More
Shoolini University Online BBADirect Selling

Shoolini University Online BBA

Direct Selling

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2025

View Fees Structure

SpecializationFeesDuration
Marketing Management 46,400 (Full Fee)3 Years
Finance Management 46,400 (Full Fee)3 Years
HRM 46,400 (Full Fee)3 Years
Digital Marketing 46,400 (Full Fee)3 Years
General 46,400 (Full Fee)3 Years
Computer Science 46,400 (Full Fee)3 Years
Direct Selling 46,400 (Full Fee)3 Years

Enjoy Extra Benefits with CV

Sample Certificate from Shoolini University Online

Earn an online degree equivalent to the on-campus degree from Shoolini Online

  • UGC-Entitled Degree
  • Ranked 70 (In the University Category) by NIRF
  • 1st Position in India by QS World University Rankings
  • Industry-Oriented Course Curriculum
shoolini university online

Shoolini University Online EMI Details

Shoolini Online doesn’t offer easy financing options like education loans, EMI payments, etc for paying their course fee. But the university offers an exciting feature of Pay-on-Placement that provides a benefit to the students to pay 50% of the academic fee after they got placed in a company or achieve their expected outcome from the course.

Shoolini Online BBA in Digital Marketing Admission Process

For applying to any course in the Shoolini Online, the candidate has to apply online. Fresh batches generally start in the month of January-February month of every year. The last date for the January admission cycle is in March month. Admissions for the online courses are conducted on a direct basis, no entrance exams are shown for the same. The 2023 admission procedure for the online courses at Shoolini Online is as follows: 

Step 1- Visit the official website and click on “Enroll Now”.

Step 2- Enquire about the concerned course and after that start the admission procedure through the online application form.

Step 3- Fill up the application form and upload all the necessary documents in the prescribed format and size.

Step 4- After this, pay the required amount of fee to secure the admission seat.

Step 5- After paying the fee and completing the application process, submit the admission form.

Step 6- After a few days the university will send the admission confirmation mail containing your enrollment number and other credentials.


According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!

What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!

Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.

UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

To verify the authenticity of Shoolini University Online Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Shoolini Online BBA in Digital Marketing Syllabus / Curriculum

View Syllabus

The Online BBA in Digital Marketing at Shoolini University provides a dynamic syllabus that covers the important topics of Search Engine Optimization (SEO), Social Media Marketing (SMM), Content Marketing, Pay-Per-Click (PPC) Advertising, Web Analytics, and E-commerce Strategies. The program is practical, with projects and case studies, so students learn the tools and techniques required to make effective digital campaigns. This well-rounded curriculum bridges the gap between theoretical concepts and real-world marketing practices. The following is a list of all the online BBA in Digital Marketing programs offered by Shoolini  University:

Online BBA in Digital Marketing Syllabus

Semester-1

Semester- 2

  • English
  • Business Management
  • Accounting for Business
  • Introduction to Digital Marketing
  • Business Foundations with Excel
  • Quantitative Techniques for Management
  • Marketing Management
  • Organization Behavior and HRM
  • Cost and Management Accounting
  • Search Engine Optimization and Search Engine Marketing
  • Introduction to Business Analytics
  • Communicative English

Semester- 3

Semester- 4

  • Managerial Economics
  • Advanced Marketing Management
  • Data Visualization*
  • User Retention and Engagement
  • Environmental Science
  • Macroeconomics
  • Financial Markets and Instruments
  • Social Media Marketing
  • Email and Affiliate Marketing
  • Entrepreneurship

Semester- 5

Semester- 6

  • Content Marketing
  • Marketing Analytics
  • Web, Mobile, and Social Media Analytics
  • Research Methodology
  • Personal and Managerial Effectiveness
  • Operations Management
  • Strategic Management
  • Campaign Management
  • Information Systems for Business
  • Ethics and Values
  • Research Project**

Shoolini Online BBA in Digital Marketing Examination Pattern

The examination procedure in the Shoolini Online also takes place in online mode. The online examinations are conducted through AI-proctored technologies that ensure fair examination practices. And the examinations are conducted periodically at the end of every semester.

Job Roles after Online BBA in Digital Marketing

Graduates of the Online BBA in Digital Marketing from Shoolini University are prepared for jobs such as Digital Marketing Manager, SEO Specialist, Social Media Strategist, Content Marketer, and E-commerce Consultant. With an in-depth understanding of online marketing tools and strategies, they can also succeed in analytics-driven positions or entrepreneurial ventures, making them highly sought after in the digital business ecosystem. The following is a list of work prospects and pay packages available to graduates of the online BBA in Digital Marketing:

Job Roles

Average Salary (in LPA)

Social media Manager

INR 4.8 LPA

SEO Analyst

INR 5.2 LPA

Digital Marketing Manager

INR 8.4 LPA

Market Research Analyst

INR 5.3 LPA

Brand Manager

INR 15.3 LPA

Shoolini University Online Placement Partners

Our Students get benefits like

  • E-Portfolio and Patent Application
  • 50% Tuition Fee Pay After Placement
  • 2x Chance of being Selected in an Interview with AI Interview Prep

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • ICICI Bank

    ICICI Bank

  • L&T

    L&T

  • Nestle

    Nestle

  • Hindustan Unilever Limited

    Hindustan Unilever Limited

  • Ericsson

    Ericsson

  • Decathlon

    Decathlon

  • Zydus

    Zydus

  • LG

    LG

Meet your Faculty

Prof. Ashish Khosla

Prof. Ashish Khosla

Co-founder & President Innovation

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Tarun Gupta

Tarun Gupta

Professor of Practice in Management

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Munish Shehrawat

Munish Shehrawat

President and Dean FMS

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Mohit Varma

Mohit Varma

Learning & Development Consultant

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Sandeep Shivram Poduval

Sandeep Shivram Poduval

Ex - Deejital (Co-Founder)

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Ashoo Khosla

Ashoo Khosla

Co-founder & President Innovation

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Amit Khanna

Amit Khanna

Adjunct Professor and Advisor

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Dr. Pooja Verma

Dr. Pooja Verma

Associate Professor

Ph.D (Management) & UGC-NET (Management)

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Arathi Kamath

Arathi Kamath

Associate Professor

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Frequently Asked Questions?

This program usually takes 3 years with flexible learning schedules. This online BBA duration depends upon an online student's schedule in case one is working.

Students should have a minimum qualifying percentage from a reputed board in their 10+2 (or equivalent) education.

The syllabus focuses on core topics such as  SEO, Social Media Marketing, Content Marketing, PPC Advertising, Web Analytics and E-commerce Strategies

Graduates can pursue roles such as Digital Marketing Manager, SEO Specialist, Content Marketer, Social Media Strategist, and E-commerce Consultant, among others. 

Yes, the program features hands-on projects, case studies, and access to the latest digital marketing tools to provide real-world experience.

Every query is essential.

Our team of experts, or experienced individuals, will answer it within 24 hours.

Ask any Question - CV Forum

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Shoolini University Online Reviews

Student Reviews

4.7 out of 5

(674)
5 star
76%
4 star
20%
3 star
3%
2 star
0%
1 star
1%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.


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K

KOUSHIK BHOWMIK

Verified

ONLINE MBA in Data science and data analytics

Reviewed in India on March 24, 2025

Amazing experience with CollegeVidya! Kirti Madam expert guidance helped me secure admission to Shoolini University. Liza Madam's mentorship has been invaluable since. Highly recommend CollegeVidya for personalized support and expertise. Thank you!

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Faisal

Verified

Bca in Web development

Reviewed in India on March 23, 2025

After taking admission to Shoolini University, I feel truly excited and motivated. The campus is beautiful, with a peaceful environment that encourages learning. The faculty members are knowledgeable and supportive, always ready to guide students. The university provides excellent infrastructure, modern labs, and well-stocked libraries. The focus on research and innovation is impressive, giving students hands-on experience. The extracurricular activities and student clubs help in overall personality development. The friendly and welcoming atmosphere makes it easy to adapt. Overall, my experience at Shoolini University has been amazing, and I feel confident that I made the right choice for my future.

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AVINASH KUMAR MISHRA

Verified

MBA

Reviewed in India on March 20, 2025

My overall experience with this college is good. This college provides a disciplined and a well interective environment for all the students. Every teacher are active and good mentorship this type of active i like it very much

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MAYANK KUMAR

Verified

MBA in HR

Reviewed in India on March 13, 2025

Good university and also provides good facilities in every department. Fee structure is also impressive and pay after placement option is too awesome . We can say through this option shoolini provides placement guarantee.

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M

MENDU SIVA SAI KUMAR

Verified

BBA in general

Reviewed in India on March 12, 2025

everything is good so far , the best thing I liked about Shoolini is its pay after placement program I have currently enrolled in it and its fee structure is great and affordable, I liked it so far and I am looking forward to it

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Yawar Ahmad Malla

Verified

BCA online in Web development

Reviewed in India on March 11, 2025

I find Shoolini University to be an excellent institution because it allows me to balance my work and studies effectively. The flexibility offered by the university enables me to manage my professional responsibilities while pursuing my degree, which is the best of both worlds. The faculty members are highly supportive and knowledgeable, making the learning experience truly enriching. Additionally, the university offers free courses in other skills, which is a great initiative to help students grow holistically. Overall, Shoolini University provides a perfect environment for academic and personal development.

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Arju Mishra

Verified

BCA in Ai and Machine learning.

Reviewed in India on March 9, 2025

My experience through this university is very good.And teachers are very talented and hard worker.The exams creteria was also good. The programming teacher was excellent .And exams was also so easy. Thank you Shoolini.

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Rohit Kumar

Verified

BCA in AI and ML

Reviewed in India on March 9, 2025

My experience through this university was good. This university provide you a better education in less price.The teachers are also good. The course details was also so good and brilliant.The exams details was also easy.

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Pranjal Mishra

Verified

BCA in Artificial intelligence and Machine learning.

Reviewed in India on March 9, 2025

My experience in this university is not so bad but average. This university provide you better education in low price. Educator of this university is also good and well trained. But some teacher's teaching I am unable to understand.

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Vedprakash Pandey

Verified

BCA in Ai and Machine Learning

Reviewed in India on March 8, 2025

I want to say that College Vidya is good and it helps to find good online universities, But i would also like to suggest to the college vidya that they should give correct information to the students about the universities and reply to the students calls and messages on time.

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Summary

Shoolini University Online

4.7

Student Reviews

4.7 out of 5

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