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bba in marketing

Updated at : June 3, 2024DOWNLOAD E-BOOK

Online BBA In Marketing

Marketing is one of the popular specializations of BBA and it is a 3-years undergraduate course. The candidates must be 10+2 passed at least from a recognized board to be eligible for this course. BBA in Marketing includes subjects like Business Communication, Advertising and Brand Management, Marketing Strategy, International Business, etc.

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3 Years

Eligibility info

12th Pass out

OMarketing involves everything from creating a buzz for the product to generating leads. Marketing is the key area of any business because it introduces the brand to the right customers. Online BBA in Marketing is a 3-year course specially designed for those who have a passion to be creative while selling any product. Online BBA helps students learn different marketing strategies at an affordable cost. The major subjects involved in online BBA Marketing are:

  • Principles of Management
  • Business Economics
  • Marketing Management
  • Financial Accounting

Online BBA in Marketing Key Highlights

  • The minimum duration of Online BBA in Marketing is 3 years and the maximum duration is 5 years which means you get 2 extra years to pass all the exams. 
  • The candidates must be 12th passed from a recognized board to take admission in the online BBA in Marketing. 
  • The candidates need not give any entrance exam for admission in the online BBA in Marketing.
  • The average fee of online BBA in Marketing ranges from Rs. 50,000 to Rs. 2,00,000. 
  • The program BBA in Marketing includes subjects like Business Management, Brand Management, Retail Marketing, Research Methodology, etc. 
  • The students will get jobs like Brand Manager, Marketing Research Analyst, Digital Marketing Manager, and so forth. 

Subjects of Online BBA in Marketing 

The subjects of online BBA in Marketing will help you delve deep into business and marketing concepts. You will get a comprehensive understanding of advertising, marketing, and business in 6 semesters. 

Semester I Semester II
 English                                Marketing Management  
Business Management Organization Behaviour and HRM 
Accounting for Business Cost and Management Accounting  
Modern Business Environment  Corporate Finance 
Business Regulatory Framework  Introduction to Business Analytiics 
Quantitative Techniques for Management   Communicative English 
Semester III Semester IV
Managerial Economics                                Macroeconomics              
Consumer Behaviour  Financial Markets and Instruments  
Sales Management  Services Marketing 
Technology for Business  Advertising and Sales Promotion 
Environmental Science Entrepreneurship 
Semester V Semester VI
Brand Management  Operations Management     
Retail Marketing  Strategic Management
Digital Marketing and E-Commerce   International Marketing 
Research Methodology  Information systems for Business  
Personal and Managerial Effectiveness   Ethics and Values 

Eligibility Criteria Of Online BBA in Marketing

  • The candidates must be 10+2 passed with a minimum percentile.
  • Also, the candidates must ensure that they are issued their 12th certificate from a recognized board.

Duration of Online BBA in Marketing

Whether you are pursuing BBA in Marketing in online mode the duration of the program is 3 years and the curriculum is divided into 6 semesters.  

Admission Procedure of Online BBA in Marketing

The admission procedure of online BBA in Marketing is no rocket science and you just need to follow some of the basic steps mentioned below: 

  • First, visit the official website of the university (the university where you want to take admission). 
  • Then, register yourself on the website and create unique login credentials. 
  • Fill in all the details in the application form.
  • Upload all the necessary documents on the portal. 
  • Submit the application and academic fees. 
  • The university will send you the confirmation message after verifying the documents. 

Other Online BBA Specializations

BBA Online in Finance

BBA Online in Digital Marketing

BBA Online in HRM

BBA Online in Banking & Finance

BBA Online in Multimedia Management

BBA Online in Advertisement & Marketing

BBA Online in Business Analytics

BBA Online in Engineering & Project Management

BBA Online in Logistics

BBA Online in General
BBA Online In Retail Sales BBA Inline In IT and System
BBA Online International Finance BBA Online in General

Career Opportunities After Online BBA in Marketing

Students have plenty of options after successfully completing online BBA in Marketing courses. Students can either pursue master’s degree courses in the same field as MBA or apply for jobs in the marketing sector. The major job opportunities that are available after online BBA in Marketing are:

Brand Manager

Digital Marketing Manager

Sales Manager

Product Manager

Marketing Communications Manager


Marketing Executive

Marketing Research Analyst

Colleges That Offer Online BBA in Marketing

There are some reputed colleges that are offering online BBA in Marketing and these are as follows: 

  • Jain Online
  • University of Petroleum and Energy Studies
  • Symbiosis Centre of Distance Learning 
  • D.Y. Patil Vidyapeeth

Let's clear up some doubts about Online BBA in Marketing

Yes, the degree is valid as it has been approved by UGC-DEB.

The candidates must be 10+2 passed from a recognized board with a minimum percentile to be eligible for the course.

You can easily apply in the marketing sector after completing the online BBA in Marketing degree. You will get jobs like Brand Manager, Marketing Executive, etc.

The average salary earned by Marketing Executives is between Rs. 3LPA and 5LPA.

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