The Online MBA in Digital Product Design & Management, also known as Online MBA-TE in Digital Product Design & Management,  is a 2-year management program that specializes in Digital Product Design & Management. This program consists of courses that are specially designed for technical professionals who want to take up managerial roles so that they can scale & lead teams that handle the intricacies of management. 

This is delved with the execution of tasks related to tech-based products/services that need to be understood from the perspective of the features these products/services consist of and adding a managerial perspective to implement the products/services to be customized according to the market & consumer needs based on which the strategies are planned out for product/service growth.

The student gets to understand the situations that illustrate functional areas of management in a technology-based environment where the product/service is the center around which its management and execution are involved. These students are trained in such a way that their minds are molded to scale the best innovative practices within the current business environment. 

One of the features that makes this program stand out is the emphasis on blending management with the specialization that involves Digital Product Design where the student learns how to foster innovative thinking and a visionary approach that is used to integrate consumer needs with the functionality that makes the product/service stand out.

Some of the elements that the student gets to learn are meant to lead him/her in methods that involve multiple actions while working in a managerial role, Starting with technology consulting which involves professing managerial advice on technology-based challenges faced by the client. Then the student learns risk management in the context of business continuity. He/she gets an idea about harnessing the best out of emerging technologies that would lead to effective output in sales & business development. Then there is the leveraging of skills developed in Big Data & Business intelligence. The student also gets to know the subtleties of product management and how to scale according to the complexities that underline the product. The program also develops a knack for familiarization with Strategy Portfolios for the economics of business platforms.

The specialization of Digital Product Design & Management involves the student developing skills that are needed to develop products that involve creativity corresponding with functionality. The way a product design is approached is to consider how the features and its presentation can be integrated successfully to be accepted by the market audience. It involves continuous feedback, multiple tests, experimentation, innovative practices, and design thinking.

The student learns these to realize the skills that are required to carry out the execution of digital products at various stages of its development. The student learns how to manage the changes and augment the needs & wants of the audience or maybe innovate something that the audience doesn’t expect but it is something that has the potential to revolutionize the wants & needs that will be craved for this product.

The fee for the Online MBA in Digital Product Design & Management, provided by IIT Jodhpur, is INR 8.4 Lakhs.