Manipal Online BBA in Marketing

Accredited with grade A+ by NAAC

(857 Reviews)
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About Manipal Online BBA in Marketing

Manipal Online University's Online BBA in Marketing is ideal for students seeking to rise up to the challenge in the business landscape today. Students receive an elementary knowledge base in the foundations of a business, combined with specific marketing knowledge of the markets and how people react towards certain market factors. Being a flexible online format program, students can engage their study schedules according to the nature of other commitments such as jobs.

Manipal Online University's BBA in Marketing Online: The structured design of a curriculum that aligns with building theoretical knowledge and connecting with practical implementations. Core subjects under it are - marketing management, sales, and distribution; advertisement, social media marketing, digital marketing, and market research. To top this curriculum, case studies, live projects, or even simulations further enhance the process through practical working and prepare a person to withstand real-world circumstances.

The Online BBA in Marketing offers great opportunities, as students learn directly from the industry-experienced faculty and other marketing experts. The online BBA in marketing program makes sure of a practical approach where industry experiences and best practices are incorporated within the teaching material. In addition, interactive sessions, webinars, and workshops introduce students to the latest marketing trends and developments, keeping them a step ahead in their respective careers.

The learning program offered online is unprecedentedly flexible, and students access high-quality learning resources, recorded lectures, and study materials at their own convenience. The learning management system is user-friendly, leading to an engaging and seamless educational experience for students. This flexibility therefore allows the student to learn and pace without necessarily compromising responsibilities.

The graduates of the Online BBA in Marketing from Manipal Online University are best positioned to excel in a wide variety of roles, including marketing manager, digital marketing specialist, brand manager, and market research analyst. The globally recognized degree will serve as a great asset for career prospects, opening up job opportunities across diverse industries such as advertising, e-commerce, retail, and media.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • The Online BBA in Marketing program at Manipal Online University Online is approved by the UGC-DEB and hence is a valid online degree program.
  • With high university accreditation and ranking, including A++ from NAAC, Manipal Online University's online management degree has gained popularity in both academic and professional sectors.
  • The cost of the online BBA in Marketing degree is INR 1,35,000/-  for 3 years.
  • The program is accessible from anywhere in the world and is very personalized.
  • Students learn the basics of organizational behavior, leadership development, and strategic planning.
  • It is a 3-year undergraduate degree program that is divided into 6 semesters.
  • Many core subjects and fields in business administration and management are covered in the curriculum.
  • After the completion of the program, a student who develops his critical thinking and flexibility will be better prepared to face corporate challenges.
  • The program includes pre-recorded lectures, discussion boards, and self-paced e-learning materials.

Manipal University Online Approved By

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UGC

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AICTE

RANK 64 In the University Categorynirf logo

NIRF

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WES

logo naac a plus

NAAC A+

qs word university rankings

QS World University Rankings

NBA

NBA

Who Can Apply?

The requirements to join Manipal Online's online BBA in Marketing are as follows:

  • Students who have completed 10+2 or 10+3 (Diploma) level of study from any recognized board of state, national, or international level which is AIU recognized.
  • The qualifying exam is of a minimum aggregate of 50% marks for all, and 45% for reserved categories.

Other Specializations

View All
Manipal Online BBAGeneral Management

Manipal Online BBA

General Management

Right Choice for Right Education

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Manipal Online BBAHuman Resource Management

Manipal Online BBA

Human Resource Management

Right Choice for Right Education

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Manipal Online BBAFinance & Accounting

Manipal Online BBA

Finance & Accounting

Right Choice for Right Education

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Manipal Online BBADigital Marketing

Manipal Online BBA

Digital Marketing

Right Choice for Right Education

Read More
Manipal Online BBAEntrepreneurship Management & Family Business

Manipal Online BBA

Entrepreneurship Management & Family Business

Right Choice for Right Education

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Manipal Online BBAData Analytics

Manipal Online BBA

Data Analytics

Right Choice for Right Education

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Manipal Online BBARetail and E-Commerce

Manipal Online BBA

Retail and E-Commerce

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2025

View Fees Structure

SpecializationFeesDuration
General Management 22,500/Semester 3 Years
Human Resource Management 22,500/Semester 3 Years
Marketing 22,500/Semester 3 Years
Finance & Accounting 22,500/Semester 3 Years
Digital Marketing 22,500/Semester 3 Years
Entrepreneurship Management & Family Business 22,500/Semester 3 Years
Data Analytics 22,500/Semester 3 Years
Retail and E-Commerce 22,500/Semester 3 Years

Enjoy Extra Benefits with CV

Sample Certificate from Manipal University Online

Earn a UGC entitled degree, recognized around the globe: 

  • Recognized and  accredited degree
  • NAAC and AICTE approved degree
  • Degree recognized in both private and public sector
  • Equivalence to on-campus degree
manipal university sample  certificate

Manipal University Online EMI Details

Here at Online Manipal students are offered with no cost EMI options for paying their course and study fee. These easy-to-pay EMI options help the student to ease out their financial burden and become able to finance your education.

Manipal Online BBA in Marketing Admission Process

In online Manipal University, the admission process takes place in online mode. Fresh admission starts in January of every year. There are direct admissions, no entrance exam is conducted for the admission process. The admission procedure for 2025 for the online courses at Online Manipal University is as follows:

Step 1- Visit the official website of Online Manipal University and apply online by clicking on “Enrol Now”.

Step 2- Upload the documents and then submit the application.

Step 3- Pay the application fee. This fee is later adjusted in the Semester 1 fees.

Step 4- An admission counselor will reach out to you if any other procedure is pending and will assist you till the completion of the entire process.


According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!

What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!

Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.

UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

To verify the authenticity of Manipal University Online Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Manipal Online BBA in Marketing Syllabus / Curriculum

View Syllabus

The syllabus of the Online BBA in Marketing at Manipal Online University is designed to give a strong foundation in business and marketing principles. It includes all the important topics like marketing management, consumer behavior, sales and distribution, digital marketing, branding, and market research. Students learn topics related to business communication, financial management, and entrepreneurship for a well-rounded perspective of how businesses function. The program incorporates case studies and applied projects so that students can graduate prepared for the industry. Here is  the list of the subjects of the online BBA in Marketing  for a better understanding of the program:

Online BBA in Marketing Syllabus

Semester I

Semester II

  • Business and Management Functions
  • Financial Accounting
  • Microeconomics
  • Entrepreneurship and Innovation Management
  • Universal Human Values
  • Office Automation Tools 
  • Macroeconomics
  • Financial Management
  • Organizational Behaviour
  • Community Development
  • Introduction to Python
  • Statistics for Managers
  • Business Communication

Semester III

Semester IV

  • Operations Management
  • Human Resource Management 
  • Marketing Management
  • Cost & Management Accounting
  • Interview Skills and Etiquettes  
  • Business and Corporate Laws 
  • Foreign Language-I
    (Communication skills-I)
  • Indian Financial System 
  • Business Research Methods 
  • Supply Chain Management 
  • E-Commerce 
  • Design Thinking (MLC) 
  • Environmental Science 
  • Foreign Language-I
    (Communication skills-II)

Semester V

Semester VI

Core subjects

  • Fundamentals of Business Analytics
  • International Business Management 

Electives/Specializations subjects

  • International Marketing
  • Consumer Behavior
  • Digital Marketing

Core subjects

  • Customer Relationship management
  • Digital Marketing

Electives/Specializations subjects

  • Sales & Distribution Management
  • Advertising Management
  • Green Marketing
  • Project

Manipal Online BBA in Marketing Examination Pattern

Online Manipal University conducts exams in the online mode that are remotely proctored through their enhanced digital learning platform.

Job Roles after Online BBA in Marketing

Graduates of Manipal Online University's online BBA in Marketing degree program can seek a wide range of work opportunities in marketing and management. Some of the high-profile jobs are marketing manager, digital marketing specialist, brand manager, social media strategist, and market research analyst. Opportunities have arisen in industries such as advertising, retail, e-commerce, and media, giving students the scope to apply themselves creatively in creating effective strategies in marketing and driving a business forward. The job roles and salary packages after graduating with an online BBA in Marketing are mentioned below:

Job Roles 

Average Salary (LPA)

Digital Marketing

INR 3.5 LPA

Market research

INR 5 LPA

Social Media Manager

INR 4 LPA

Advertising

INR 4.5 LPA

Business development

INR 5.3 LPA-

Manipal University Online Placement Partners

Our students have an opportunity of

  • Learn employability skills through assessments and tests
  • 100+ recruiters from Fortune 500 Companies
  • Job that suitably fits the student profile

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Accenture

    Accenture

  • Capgemini

    Capgemini

  • Deloitte

    Deloitte

  • Ey

    Ey

  • HP

    HP

  • IBM

    IBM

  • Infosys

    Infosys

  • KPMG

    KPMG

  • TCS

    TCS

  • Wipro

    Wipro

  • Genpact

    Genpact

Meet your Faculty

Dr. Mahesh Chandra Joshi

Dr. Mahesh Chandra Joshi

Professor & Program Coordinator (BBA)

Ph.D. MIB, Master Diploma in Business Admission

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Dr. Durgesh Batra

Dr. Durgesh Batra

Professor

BSC, MSc. MBA Ph.D.

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Dr. D Pushpa Gowri

Dr. D Pushpa Gowri

Assistant Professor (Senior Scale)

Ph.D., BCom, MCom, MBA

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Dr. Bharti Singh

Dr. Bharti Singh

Assistant Registrar & Assistant Professor (Senior Scale)

Ph.D., MA (English)

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Dr. Mehak Gulati

Dr. Mehak Gulati

Assistant Professor

Ph.D., MCom

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Dr. David Campbell

Dr. David Campbell

Assistant Professor

Ph.D., MBA

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Dr. Harendra Singh

Dr. Harendra Singh

Associate Professor

Ph.D., MBA

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Dr. Jagriti Singh

Dr. Jagriti Singh

Assistant Professor (Senior Scale)

Ph.D., MBA

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Dr. Maani Dutt

Dr. Maani Dutt

Assistant Professor

Ph.D., MBA

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Dr. Neelu Jain

Dr. Neelu Jain

Assistant Registrar & Assistant Professor (Senior Scale)

Ph.D., M.Phil., MBA, M.A.

View More

Frequently Asked Questions?

The Online BBA in Marketing is a 3-year undergraduate program spread across 6 semesters, that helps students gain a more in-depth understanding of marketing and business concepts.  

Yes, the course is flexible and includes online classes, recorded lectures, and self-paced learning for the benefit of working professionals and students.

Marketing management, digital marketing, consumer behavior, branding, market research, and sales strategies, and also some core business subjects such as entrepreneurship and financial management.

The graduates will be eligible to serve as a marketing manager, brand strategist, digital marketing specialist, social media manager, or market research analyst in diverse fields like advertising, e-commerce, and retail.

Yes, the degree awarded by Manipal Online University is globally recognized, enhancing career prospects and opening doors to opportunities worldwide.

 

Every query is essential.

Our team of experts, or experienced individuals, will answer it within 24 hours.

Ask any Question - CV Forum

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Manipal University Online Reviews

Student Reviews

4.4 out of 5

(857)
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Reviewed in India on February 19, 2025

LMS Quality EMI Facility Faculty Support Value For Money I came across a website called Collage Vidya, where I saw a toll-free number. I called the number, and they immediately started guiding me. Thanks to their support

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LMS Quality EMI Facility Faculty Support Student Support Value For Money werbwenrre wer wer wer werw erw er wer were rwe rwer ewr ew r wer wer wer ewr er wer er ew r wer w er we r wer werew re rwer ew

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Shubham Kumar Mishra

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MBA in HRM

Reviewed in India on February 19, 2025

LMS Quality EMI Facility Faculty Support Student Support Value For Money My name is Shubham Kumar Mishra, and I had been searching for the perfect MBA college for a long time. However, I was very confused and unsure about which one to choose. Then, I came across a website called Collage Vidya, where I saw a toll-free number. I called the number, and they immediately started guiding me. Thanks to their support, I was able to get admission to the college I had always wanted. Even during the admission process, I faced several issues, but Collage Vidya was there to help me with every step. They assisted me in resolving all the problems, and now I am happily enrolled at Manipal University. A big thanks to Collage Vidya for their continuous help and support throughout this journey!

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RAVI SRIVASTAVA

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Reviewed in India on February 18, 2025

EMI Facility LMS Quality Faculty Support Student Support Value For Money. All the facilities are good and the best advisors so clear all the doubts and help to students. Special thanks for college Vidya

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Reviewed in India on February 18, 2025

LMS Quality EMI Facility Value For Money Faculty Support Student Support. Overall Experiance from University and Collage vidya Is grate best way to learn while work in industry. Best and First choice as a engineer

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Reviewed in India on February 18, 2025

LMS Quality EMI Facility Faculty Support YES, THIS IS 100% GUARANTEED SUPPORT BY CV.......I DO EXPECT MUCH MORE....BUT THIS IS MORE THEN BETTER ......I REALLY FELT AN Amazing experience WITH COLLEGE VIDYA

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EMI Facility is helpful otherwise all same but I'm looking forward for placement assistance I think they are going to offer placement support . Manipal University Jaipur is best for budget and quality Education

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LMS Quality EMI Facility Faculty Support Student Support Value For Money All the facilities are good and the best advisors so clear all the doubts and help to students. Special thanks for college Vidya

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Manipal University Online

4.4

Student Reviews

4.4 out of 5

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