Parul Online MBA in Marketing Management

Online MBA in Marketing Management at Parul University is the most dynamic MBA program for upcoming marketing professionals wanting to advance themselves in today's competitive business environment. This overall program combines theoretical knowledge with practical insight, which enhances the students in terms of using advanced marketing strategy, understanding the behavior of a consumer, and branding. With an online offering, the courses provide flexibility of delivery that is best suited for professional commitments and other personal commitments on the part of the learner.

The curriculum of the Online MBA in Marketing Management is very carefully designed according to the present trends of the industry and the global marketing practice. Core subjects include Digital Marketing, Market Research, Advertising Management, Brand Strategy, Consumer Behavior, and Sales & Distribution Management. Students also get exposure to emerging fields like Artificial Intelligence in Marketing, Data Analytics, and E-Commerce Strategies. This diversity of subjects prepares the graduates well to face the real-world challenges of marketing.

The online degrees offered by Parul University Online come with UGC-recognized and NAAC A++ accredited validity. In support of building the students towards successful professional careers ahead, the university also offers 100 % placement assistance coupled with international exposure to more than 700 collaborations with industries across the world as well as under the guidance of highly qualified, experienced professors and faculty members.

A strong academic framework, industry curriculum, and experienced faculty members who have worked richly are a few of the grounds on which Parul University stands tall. The online platform has been at par with state-of-the-art systems, offering access to video lectures, interactions, and other self-paced modules. Workshops, guest lectures by industry heads, and real marketing projects make the multilateral approach to the entire program. Thus, it could be the backbone of developing thinking skills analytically, with creative problem-solving, and also strategic decision-making.

The graduates of the Online MBA in Marketing Management offered by Parul University have an ample range of opportunities. Since the curriculum will emphasize practical knowledge and industry applications, the graduating student goes for work. Graduate students of this program have various job roles such as Marketing Manager, Digital Marketing Specialist, Brand Manager, Advertising Consultant, Market Research Analyst, and Business Development Manager.

Students interested in enrolling in Parul University's Online MBA in Marketing Management program must review the eligibility criteria listed below and apply accordingly.

• The applicant must have obtained a 3-year bachelor's degree in any field from a valid and recognized university.
• There is no age limit for candidates applying for an Online MBA program at Parul University.
• A minimum of 50% of the aggregate marks must be obtained during graduation.

Note: Students from the reserved group receive a 5% relaxation in their graduation minimum marks criteria, bringing their total to 45%.

Parul University understands the significance of making education available to all, and to ensure that financial restraints do not impede a student's pursuit of higher education, it offers EMI services. This flexible payment option enables students to pay their tuition in manageable monthly installments, easing the financial strain over time.

The online MBA in marketing management at Parul University aims to equip students with the best possible curriculum for the use of advanced marketing strategies, digital marketing techniques, consumer behavior analysis, and brand management skills. The course incorporates theoretical knowledge along with practical applications, thus addressing topics like market research, data analytics, and integrated marketing communications to help graduates shine in this dynamic field of marketing. Check the general syllabus of the online MBA in Marketing Management program subjects that are mentioned below:

Parul University's Online examination format is 100% online. The programs are online and Exams will be scheduled as per your schedule and can be given through LMS of the university. Exams schedule would be semester-wise. These examinations normally consist of written theoretical tests, practical exams, and viva voce (oral examination).

Online courses sometimes include a mix of online quizzes, assignments, projects, and proctored online examinations. These tests are administered remotely, allowing students to take them from the comfort of their homes via secure internet platforms.

Graduates from Parul University with an Online MBA in Marketing Management will be perfectly prepared for varied job positions within the marketing sphere. Marketing Manager, Brand Strategist, Digital Marketing Specialist, Market Research Analyst, and Sales Executive are but a few. Students, once armed with these marketing principles and modern strategies, can work up to leading the business toward better growth and enhance brand visibility within competitive markets. A few job roles that the online MBA in Marketing Management graduates from Parul University  can explore after course completion have been listed here: