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SSBM DBA in Marketing Management

Ranked Among Top 10 Universities in India

(789 Reviews)
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About SSBM DBA in Marketing Management

Online DBA ( Doctorate of Business Administration) program in Marketing Management from the Swiss School of Business Management is offered to all the working professionals working in the marketing field. By pursuing this program, they can give their career a growth such as promotions and salary hikes. Moreover, you can add a “Dr” title before your name. You do not have to quit your job to pursue this program unlike in PH.D.  Ph.D program and Online DBA program are equivalent as both programs are globally recognized. 

The advantages that an Online DBA program offers you are unbeatable as for example, you can pursue this program if you have completed your bachelor’s and have a minimum 5 years of experience, in short, you can pursue a DBA program without having a master's degree whereas in PH.D it is mandatory to complete your masters. Next is the duration to complete the DBA program, you need a minimum of 2-3 years whereas in PH.D it takes a minimum of 5-7 years to complete it.  Next is that you don't have to quit your job, and you can finish it faster than a regular Ph.D. program. Plus, you'll earn the title of "Dr" in less time.

In this program, you'll learn research methods like qualitative and quantitative research. You'll also study current business theories on leadership, decision-making, and global change. With this knowledge, you'll work on your dissertation. It'll help you become a better business leader and problem solver.

You'll learn from experienced faculty with over 15 years of experience. They'll guide you in preparing your dissertation. They've published their work in top journals, so they'll be a big help. Moreover, you can choose a dissertation topic that interests you.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • Completing an online DBA in Marketing Management from SSBM lets you add the "Dr" title before your name, boosting your professional status.
  • Unlike regular Ph.D. programs, the online DBA only takes 2-3 years, so you get your doctoral degree faster.
  • After finishing the program, you can expect career growth, promotions, and higher pay because you gain valuable skills and knowledge.
  • With 1:1 thesis supervision, you get helpful guidance for your research and improve your leadership and management abilities.
  • You'll learn from faculty members with over 15 years of experience, so you benefit from their knowledge and insights.
  • Even if you have a Bachelor's degree from a recognized university and 5 years of experience, you can apply for the program. It's open to many professionals.

Swiss School of Business Management Approved By

aacsb association to advance collegiate schools of business












Who Can Apply?

To apply for the Online DBA program in Marketing Management, you must fulfill the below-mentioned eligibility criteria

  • This program is specially designed for working professionals so you must have completed your master's from a government-recognised university. 
  • You can also apply if you have completed your bachelor's from a government-recognized university and have a minimum of 5 years of experience in your field. 
  • If you fulfill this eligibility criteria, you can easily apply to the program.

Other Specializations

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SSBM Online DBA/DoctorateHR Management

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SSBM Online DBA/DoctorateHealthcare Management

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SSBM Online DBA/DoctorateMachine Learning

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SSBM Online DBA/DoctorateSupply Chain Management

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SSBM Online DBA/DoctorateData Science

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SSBM Online DBA/DoctorateTechnology Entrepreneurship

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SSBM Online DBA/DoctorateCyber Security

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SSBM Online DBA/DoctorateProject Management

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Project Management

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SSBM Online DBA/DoctorateSocial Impact Management

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Specialization Wise Updated Fees 2024

Business Analytics7,15,000 (Full Fee)36 Months
Finance Management7,15,000 (Full Fee)36 Months
HR Management7,15,000 (Full Fee)36 Months
Marketing Management7,15,000 (Full Fee)36 Months
Healthcare Management7,15,000 (Full Fee)36 Months
Machine Learning7,15,000 (Full Fee)36 Months
Supply Chain Management7,15,000 (Full Fee)36 Months
Data Science7,15,000 (Full Fee)36 Months
Accounting7,15,000 (Full Fee)36 Months
Technology Entrepreneurship7,15,000 (Full Fee)36 Months
Cyber Security7,15,000 (Full Fee)36 Months
Project Management7,15,000 (Full Fee)36 Months
Social Impact Management7,15,000 (Full Fee)36 Months

Sample Certificate from Swiss School of Business Management

  • Earn value-based knowledge 
  • Get Global industry recognition
  • Learn diversified aspects of the business model
Swiss School of Business Management  sample certificate..

Swiss School of Business Management EMI Details

Swiss School of Business & Management provides flexible modes of payment for its online programs that make it even more approachable for learners. The financial support of the university in terms of Equated Monthly Installment (EMI) payment options offers you a chance to acquire knowledge from world-class faculty members. 

In the need of making quality education accessible for all, the university has even proposed some scholarships for the candidates based on their academic performance. The terms & conditions for the same may vary as the guidelines for it are revised every year. Moreover, students can avail of some fee relaxations on payment of the total tuition fee at once. 

Swiss School of Business Management Admission Process

The process of admission to online undergraduate, postgraduate, and doctorate programs at SSBM can be completed via digitized mode. The following steps outline the common admission process at the university:

Step 1 At first, go through the list of documents you need to prepare before starting the enrollment process. This list generally includes your professional resume, ID proofs, photograph, & latest grade transcripts.

Step 2 After that register on the university’s website by filling out your basic contact information to apply for your particular course.

Step 3 Access the SSBM Student Application System (SAS) & fill out your personal, educational, & professional details. Submit the documents asked by the university on the same panel.

Step 4 At last complete your application by choosing a suitable payment method & the number of installments, if applicable.

Step 5 After the application submission, the university will notify you of its decision by sending an interview invitation.

Step 6 After making it through the interview, you will get an offer letter from the university. The offer letter will confirm any scholarships or financial assistance you asked for.

Step 7 After receiving an offer letter, you need to pay a blocking amount of the tuition fee to ensure your admission.

In case the applicant doesn’t belong to a majority English-speaking country, the university asks for an English language competency test. These tests include either TOEFL, IELTS, or Cambridge tests. An intensive English Program certificate or an official certificate from an English-speaking or Bilingual school will also work as proof of English language proficiency.

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

SSBM DBA in Marketing Management Syllabus

View Syllabus

The syllabus of the Online DBA in Marketing Management from the Swiss School of Business Management (SSBM) is mentioned below

Research Methodology I

Concept Paper 

Research Methodology II

Literature Review 

Research Proposal 

Thesis Writing 

Swiss School of Business Management Examination Pattern

The university assesses the knowledge & learning of students in a continuous evaluation format along with term-end exams in offline & online modes. The performance grading of the learners also considers their participation in the case studies & projects based on real-time industry cases.

Job Roles after Doctorate Courses - Swiss School of Business Management in Marketing Management

After finishing the Online DBA in Marketing Management from the Swiss School of Business Management you can apply to various job roles such as Professor, Business Consultant, Market Research Analyst, Digital Marketing Specialist, and many more. 

Job Roles

Average Salary (INR)


8,00,000 - 12,00,000

Brand Manager

9,00,000 - 13,00,000

Business Consultant 

10,00,000 - 15,00,000

Market Research Analyst

6,00,000 - 9,00,000

Digital Marketing Specialist

7,00,000 - 10,00,000

Swiss School of Business Management Placement Partners

With a specialization in providing conceptual education along with industry-based trends, the university has developed a vast network of hiring partners globally. Students of SSBM:

  • Are working at top-notch organizations
  • Have a network of 70+ organizations
  • Renowned for their sustainable approach to business

A list of some of these recruiters is mentioned below to give you an idea of the career prospects after graduating from SSBM.

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Deloitte


  • Ey


  • IBM


  • Nestle


Frequently Asked Questions?

Yes, you can pursue it from WES recognised foreign university while staying in India. However, you can pursue it from an Indian university as it is not recognized by the UGC. 

Anyone who has worked in the marketing sector for over 5 years and wants a “Dr” title before their name can enroll in the program. 

No, if you have completed your master's then having work experience is not mandatory. 

The dissertation process involves identifying a research topic, conducting original research, and writing a dissertation under the guidance of faculty advisors. Students present their findings and defend their dissertation before a committee.

Every query is essential.

Our team of experts, or experienced individuals, will answer it within 24 hours.

Ask any Question - CV Forum

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Swiss School of Business Management Reviews

Student Reviews

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Nikita Rajput


Reviewed in India on August 17, 2023

The school has a well-maintained and technically sound infrastructure with an amazing faculty. The teachers helped me out through my academic journey at university and helped in enhancing my skills for better future aspects.







Reviewed in India on June 9, 2023

I really loved the structuring of course programs at the university. It is entirely focused on applying conceptual theories to real-time industry challenges. I would recommend the MBA program from the Swiss School of Business & Management. It got me placed in a managerial position in my firm.





Bhavika Jain


Reviewed in India on June 9, 2023

Great Experience! There is nothing to dislike about the Swiss School of Business & Management but I think what I liked the most is the time management & learning flexibility. I completed my MBA (Data Science) from the university in online mode & got to learn at my own convenience which really helped me manage my job & study schedule.







Reviewed in India on November 9, 2022

The blended mode of study at the Swiss School of Business & Management has been really helpful as I am a working professional. The flexibility has helped me manage both my studies and work quite well. Most of the classes are pre recorded sessions so I can watch them according to my own schedule and learn at my own pace.





Aditya Kumar Singh


Reviewed in India on November 8, 2022

It has always been my dream to study from a European college but could not go abroad for some reasons. However, I was able to achieve my dream through online education. I got into the executive MBA program at Swiss School of Business & Management along with upGrad. The curriculum is great and so is the faculty. I was able to get global exposure which really helped me get a good promotion at work.





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