Vivekananda Online BBA in Digital Marketing

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(259 Reviews)
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About Vivekananda Online BBA in Digital Marketing

The Online BBA in Digital Marketing at Vivekananda Global University Online (VGU) is a cutting-edge program that will provide students with the skills and information they need to flourish in the fast-changing world of digital marketing. This unique program combines the ease of online learning with the academic rigor and industrial relevance that distinguishes VGU.

The University Grants Commission (UGC) has recognized VGU Online's online program, which was awarded an "A+" by the National Assessment and Accreditation Council (NAAC). The program offers leadership seminars, industry certifications, research opportunities, alumni networking, and other essential services to help students compete in the global economy.

The Online BBA in Digital Marketing program at VGU provides a comprehensive curriculum that covers a wide range of topics critical to success in the digital marketing world. Students gain a thorough understanding of the tools and techniques used to effectively promote products and services in the digital realm, ranging from basic marketing principles to advanced strategies in digital advertising, social media marketing, search engine optimization (SEO), content marketing, and data analytics.

The Online BBA in Digital Marketing program at VGU prides itself on its flexibility. Asynchronous coursework and engaging online conversations allow students to manage their studies with other responsibilities, making it accessible to working professionals and busy individuals looking to enhance their careers in marketing.

Graduates of the program emerge as well-rounded digital marketing professionals capable of excelling in a variety of professions, including digital marketing manager, social media strategist, content marketer, and others. VGU's Online BBA in Digital Marketing equips students to flourish in the dynamic and competitive world of digital marketing, whether they want to start their own business or work for an existing company.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • An Online BBA in Digital Marketing degree from Vivekananda Global University Online is just as useful and recognized as a regular BBA degree.
  • It is a placement assistance program with more than 500 active hiring partners.
  • The price structure for the online BBA in Digital Marketing is INR 1,15,000/-.

Vivekananda Global University Online Approved By

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Who Can Apply?

Students who want to enroll in an Online BBA in Digital Marketing  program offered by Vivekananda Global University Online must satisfy the following eligibility requirements:

  • The candidate must have earned at least 10 + 2 or equivalent educational certification from a legitimate or recognized board of education, council, or university.
  • VGU Online has no age limitations for candidates applying for an Online BBA.
  • There are no admission examinations or entrance exams required for students to participate in the program.

Other Specializations

View All
Vivekananda Global University Online BBAGeneral Management

Vivekananda Global University Online BBA

General Management

Right Choice for Right Education

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Vivekananda Global University Online BBARetail Management

Vivekananda Global University Online BBA

Retail Management

Right Choice for Right Education

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Vivekananda Global University Online BBAFintech Management

Vivekananda Global University Online BBA

Fintech Management

Right Choice for Right Education

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Vivekananda Global University Online BBAAviation Management

Vivekananda Global University Online BBA

Aviation Management

Right Choice for Right Education

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Vivekananda Global University Online BBATravel and Tourism

Vivekananda Global University Online BBA

Travel and Tourism

Right Choice for Right Education

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Specialization Wise Updated Fees 2024

General Management19,000/Semester 3 Years
Digital Marketing19,000/Semester 3 Years
Retail Management19,000/Semester 3 Years
Fintech Management19,000/Semester 3 Years
Aviation Management19,000/Semester 3 Years
Travel and Tourism19,000/Semester 3 Years

Enjoy Extra Benefits with CV

Sample Certificate from Vivekananda Global University Online

Earn a globally recognized online degree from the Vivekananda Global University Online which offers a secure career ahead with various growth opportunities and holds the same value and recognition as a regular degree:

  • UGC & AICTE approved
  • Accredited with Grade “A+” by NAAC
vgu online sample certificate

Vivekananda Global University Online EMI Details

The Online VGU offers various UG, PG., and Doctoral programs through online mode that are specially designed for students with a lack of availability of resources, and for working professionals, the online program helps them to pursue higher education without hampering their work schedule. The fee structure of the programs is comparatively budget friendly and affordable as compared to a regular degree.

The university regularly reviews and updates the fee structure in order to perfectly align with the industry requirements and standards while maintaining quality education. To lessen the financial burden on the students the university offers installment payment mode, EMI, and scholarship options as financial aid. There are various scholarships offered at VMU Online, a few of them are listed below:

  • Merit based scholarship 
  • VGU Alumni & Student Scholarship 
  • VGU Employee scholarship 
  • RMedalist Scholarship

Vivekananda Global University Online Admission Process

Students willing to enroll in an online degree program offered at Online Vivekananda Global University are required to follow the below mentioned steps to the admission process:

Step 1- Students are required to visit the official website of the university and start with the registration process, in order to get credentials for accessing the students portal of the university. 

Step 2- After the registration process, students will receive their login details, and before going further the students will be counseled by the university end for the chosen program and specialization by them. 

Step 3- When the counseling is done, students can proceed with the application process and be guided to fill out the application form. 

Step 4- Meanwhile, filling out the application form students have to attach the required documents along with their admission form for verification. 

Step 5- Students whose admission form is accepted by the university will receive a notification on their account on the student portal and are required to pay the fee for their opted program. 

Step 6- After successful fee payment students can access their LMS (Learning Management System) and start their program. 

Step 7- Students are advised to print out the application form along with the fee receipt for future reference. 

Important notes:

  • - Students are advised to visit the official website of the university and go through the eligibility of the program they are willing to enroll in.
  • - The details in the application form must be accurate and valid, as incorrect information may lead to rejection of the application form. 
  • - Only after the final verification of documents and fee payment, the enrollment numbers are generated and allotted to students.

UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Vivekananda Online BBA in Digital Marketing Syllabus

View Syllabus

The curriculum of online BBA in General from Vivekananda Global University Online is mentioned below for a better understanding:

Sem- 1

Sem- 2

  • Fundamentals of Management
  • Business Accounting
  • Business Law
  • Entrepreneurship Development
  • Business Communication
  • Environmental Science
  • Managerial Economics
  • Statistics for Business Decisions
  • Organizational Behavior
  • Human Resource Management
  • Principles of Marketing
  • Business Analytics

Sem- 3 

Sem- 4

  • Macroeconomics for Managers
  • Business Environment
  • System Analysis and Design
  • Business Ethics & Corporate
  • Social Responsibility
  • Business Policy and Strategic Management
  • Business Research Methods
  • Operations Research
  • E-Commerce
  • Cyber Crimes and Law
  • International Business

Sem- 5

Sem- 6 

  • Quantitative Techniques
  • Production and Operations Management
  • Enterprise Resource Planning
  • Total Quality Management
  • Project Management
  • Graduation Project

Vivekananda Global University Online Examination Pattern

Examinations will be done in online mode with the help of remote proctoring and all the students are required to have a functional laptop or desktop with a webcam. All the activities done by the candidates will be observed by the invigilator. The students are instructed to follow all the instructions given by the University in order to avoid any future interruption. 

All the programs at VMU Online are well designed and the syllabus of every program is regularly updated and revised as per the latest education policy to offer global exposure to the students with current market trends and situations. The examination follows a semester pattern and has two major components namely internal examination and term and examination. The internal or mid-term examinations are conducted to evaluate the practical understanding of the students as these examinations include assignments meanwhile, term-end examinations are conducted at the end of every semester to evaluate the overall theoretical understanding of an individual throughout their academic journey at the program. 

Job Roles after BBA in Digital Marketing

An Online BBA program in Digital Marketing opens up a plethora of job opportunities based on individual interests and electives. After completing the online BBA degree, graduates can pursue jobs in both the public and commercial sectors, or they can further their studies with an online BBA from VGU Online, considerably expanding their career options. The following are typical job options accessible to graduates of the Online BBA program at Vivekananda Global University Online, along with their respective average earnings.

Job Roles

Average Salary (in LPA)

Social media Manager


SEO Analyst


Brand Manager

INR 15.3 LPA

Digital Marketing Manager


Market Research Analyst


Vivekananda Global University Online Placement Partners

The Vivekananda Global University Online has a dedicated placement cell and it remains active throughout the academic journey of the students to offer them guidance and help them acquire industry relevant skills and abilities with the assistance of various academic activities like webinars, guest lectures, quizzes, mock interview, training, fairs, workshops,  etc to boosts the morale of students and enhance their personality.

Meanwhile, the university has collaboration and ties up with many leading business corporations that recruit candidates from the campus, and with the help of developed skills, students are able to get placed in their desired industries and companies. A few stats of placements at Online VGU are mentioned below: 

  • The university has a vast network of 50K+ students with 15,000+ students placed in top leading MNCs.
  • The average package offered at the university is 4.6 LPA (approx.).
  • 15,000+ students have been placed in top companies. 

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Accenture


  • HCL


  • IBM


  • Infosys


  • KPMG


  • Tata Motors

    Tata Motors

  • Vivo


  • Genpact


  • Apple


Frequently Asked Questions?

The Vivekananda Global University Online's Online BBA in Digital Marketing program offers a comprehensive curriculum that includes industry-specific skills, flexible study options, experienced professors, and hands-on learning, preparing students to thrive in the ever-changing digital marketing landscape.

An Online BBA in Digital Marketing will cover a wide range of topics, including digital marketing techniques, social media marketing, search engine optimization (SEO), content marketing, email marketing, data analytics, and more.

An online BBA in Digital Marketing offers entry-level work with annual pay ranging from 3-6 lakhs, with opportunities for considerable advancement as expertise and understanding in the field grow.

To pursue an Online BBA in Digital Marketing, individuals must have finished their 10+2 education from a state board, CBSE, NIOS, IGCSE, IB, or ICSE that has been recognized by either the state or federal government.

An Online BBA in Digital Marketing offers graduates a diverse range of job opportunities in e-commerce, advertising, digital marketing businesses, social media, and content marketing, allowing them to advance their careers and apply their digital marketing skills in a variety of settings.

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Sunil Kumar Kundu


Bba in Digital marketing

Reviewed in India on June 4, 2024








Reviewed in India on February 13, 2024

The faculty members were very helpful, they helped me with every small hindrance I faced in my academics and resolved all my problems in no time.

2 people found this helpful





Pinki Mishra


Reviewed in India on February 13, 2024

The placement assistance is the best thing I like about the university, they helped me through my program duration and helped me in developing relevant skills and abilities and I got placed in my preferred industry with a decent package.

1 person found this helpful





Akhil Chandra


Reviewed in India on February 13, 2024

My academic journey at VGU has been amazing and for me, it is a worthwhile university and during my 2 years at the university in the MCA program did not find any drawbacks.

1 person found this helpful





Pranjal Kara


Reviewed in India on September 20, 2023

You will not feel left out even if you pursue the Online course from this college. With their efforts and the amazing study material provided, you will learn various things throughout the course duration.

1 person found this helpful





Mohit Srivastava


Reviewed in India on September 20, 2023

Well, I must say that this is an amazing place to study. The teachers are so experienced and guide students in the best way possible.

1 person found this helpful





Chauhan Aniruddhsinh


Reviewed in India on September 20, 2023

Had a Great Experience studying at the university, I pursued my course along with my job. They supported and guided me throughout.

1 person found this helpful





Jintu Das


Reviewed in India on September 20, 2023

The University campus is amazingly equipped with all the facilities along with high-tech classrooms and lecture halls. I will suggest this University especially if you are planning to study during a regular or part-time job.

1 person found this helpful





Kartikey Srivastava


Reviewed in India on September 20, 2023

The University is amazing. I enrolled in an online MBA program at the University. With the help of their amazing learning material, I managed to accomplish my degree.

1 person found this helpful





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