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6 Month - 1 Year
Eligibility info
Any Graduation Degree / 12th Pass Out
Online Certificate program with specialization Search Engine Marketing & Social Media & Content Marketing is a 6 months program. This course is for those who are willing to study in-depth aspects of SEO and Social Media Marketing. This program can be pursued by 12th passed students and also by 10th passed students if they have a minimum of 2-year work experience.
Search Engine Marketing or Social Media Marketing is an emerging sector as it involves everything related to maintaining the presence of websites. This program helps in understanding the on-page and off-page SEO techniques. Social media marketing involves maintaining the presence of the company on social media platforms like Facebook, Instagram, Twitter, Snapchat, Pinterest, etc.
This is not a degree course but an online certificate program that helps students or working professionals in boosting their skills. Most importantly, it is an online program which means students can pursue it along with their full-time jobs. The universities like NMIMS offer this online certificate program with a specialization in Search Engine Marketing & Social Media & Content Marketing.
The list of topics that one gets to study during the online certificate in Search Engine Marketing & Social Media & Content Marketing program curriculum.
Quarter 1: Search Engine Marketing |
Quarter 2: Social Media and Content Marketing |
Introduction to Search Engine Optimization |
Introduction to Social Media |
On-page SEO |
Organic Social Social Media Platforms Content Strategy for each |
Off-page SEO |
Personal Brand Management & Influence Marketing |
SEO Analytics and Tools |
Paid Social & Social Media Campaign Management |
New Website: Design & Architecture |
Mimic Social Simulation |
Introduction to Paid Search |
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Google Ads |
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Amazon Marketing Services |
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Display Advertising & Shopping Ads |
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Paid Search Analytics |
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Programmatic Buying |
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Mimic Pro Simulation |
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In Demand Other Online Certifications
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To apply for the Online Certificate in Search Engine Marketing & Social Media & Content Marketing program just follow the steps mentioned below:
The online certificate program in search engine marketing & social media marketing & content marketing develops industry-oriented skills among students. This program can help even working professionals in boosting their skills and knowledge. The major jobs that you can apply for after the completion of this program:
An online certificate in search engine marketing is a program designed to teach individuals how to effectively market products and services using search engines like Google. This program covers a range of topics, including keyword research, search engine optimization, pay-per-click advertising, and web analytics.
An online certificate in social media and content marketing is a program that focuses on teaching individuals how to create and manage social media and content marketing strategies. This program covers topics such as content creation, social media analytics, social media advertising, and branding.
The length of an online certificate program in search engine marketing or social media and content marketing can vary, but it typically takes between six months and a year to complete.
Individuals who earn an online certificate in search engine marketing or social media and content marketing can pursue a variety of job opportunities in the digital marketing field, including roles as social media managers, content marketers, digital marketing analysts, and more.
Yes, online certificate programs in search engine marketing or social media and content marketing are recognized by employers and can provide individuals with the skills and knowledge needed to succeed in a career in digital marketing.
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