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Updated at : February 20, 2024
Online Certificate In Search Engine Marketing, Social Media and Content Marketing
Online Certificate program with specialization Search Engine Marketing, Social Media and Content Marketing is a 6 months program. This course is for those who are willing to study in-depth aspects of SEO and Social Media Marketing. This program can be pursued by 12th passed students and also by 10th passed students if they have a minimum of 2-year work experience.Watch Video
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Universities
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Duration
6 Month - 1 Year
Eligibility info
Any Graduation Degree / 12th Pass Out
Online Professional Certificate in Search Engine Marketing & Social Media & Content Marketing is a six-month program. This course is for those willing to study in-depth aspects of SEO and SMM. This program can be pursued by graduates and also by 12th-passed students.
Search Engine Marketing or Social Media Marketing is an emerging sector as it involves everything related to maintaining the presence of websites. This program helps in understanding on-page and off-page SEO. In addition, social media marketing is currently in demand as the digital era is coming; companies are concerned about their online presence on social media platforms like Facebook, Instagram, Twitter, Snapchat, and Pinterest, which is why companies are hiring social media executives to make increase their brand awareness.
This is not a degree course but an online certificate program that helps students or working professionals boost their skills. Most importantly, it is online, meaning students can use it with their full-time jobs. The universities like NMIMS offer this online certificate in Search Engine Marketing & Social Media & Content Marketing.
Key Highlights
- This course lasts six months, and the entire curriculum is delivered online.
- The online certificate program in search engine marketing includes subjects related to SEO, paid social media campaigns, and Setcd.
- The candidates must be either a 12th pass or a graduate to be eligible for this professional certificate.
- The average fee of this program is between INR 50,000 and INR 70,000, excluding GTS.
- The program has been developed for individuals willing to work in the digital marketing domain or enhance their skills.
- You can pursue jobs like Social Media Manager, SEO Manager, SEO Analyst, Digital Marketing Analyst, Content Specialist/Manager, etc, after this certification program.
- The flexible learning format of this certificate program helps individuals manage their studies and other commitments.
Course Curriculum
One can study during the online certificate in Search Engine Marketing & Social Media & Content Marketing program curriculum.
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Quarter 1: Search Engine Marketing |
Quarter 2: Social Media and Content Marketing |
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Introduction to Search Engine Optimization |
Introduction to Social Media |
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On-page SEO |
Organic Social Social Media Platforms Content Strategy for each |
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Off-page SEO |
Personal Brand Management & Influence Marketing |
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SEO Analytics and Tools |
Paid Social & Social Media Campaign Management |
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New Website: Design & Architecture |
Mimic Social Simulation |
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Introduction to Paid Search |
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Google Ads |
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Amazon Marketing Services |
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Display Advertising & Shopping Ads |
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Paid Search Analytics |
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Programmatic Buying |
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Mimic Pro Simulation |
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In Demand Other Online Certifications
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Course Duration
- It takes around six months to one year to complete the online certificate program in Search Engine Marketing & Social Media & Content Marketing.
- The course duration may vary depending on the university from which one wishes to pursue the course.
How to Apply?
To apply for the Online Certificate in Search Engine Marketing & Social Media & Content Marketing program, follow the steps mentioned below:
- Go to the official page of the concerned university.
- Complete the registration process.
- Fill up the application form available on the website.
- Upload the documents in the mentioned size and format.
- Pay the mentioned fee through various payment methods.
- Finally submitted the application form.
Career Prospects Available After This Certificate Program
The online certificate program in search engine marketing & social media marketing & content marketing develops industry-oriented skills among students. This program can help even working professionals in boosting their skills and knowledge. The major jobs that you can apply for after the completion of this program:
Let's clear up some doubts about Professional Certificate Programs in SEM & Social Media & Content Marketing
An online certificate in search engine marketing is a program designed to teach individuals how to effectively market products and services using search engines like Google. This program covers various topics, including keyword research, search engine optimization, pay-per-click advertising, and web analytics.
An online certificate in social media and content marketing program teaches individuals how to create and manage social media and content marketing strategies. This program covers topics such as content creation, social media analytics, social media advertising, and branding.
The length of an online certificate program in search engine marketing or social media and content marketing can vary. Still, it typically takes between six months and a year to complete.
Individuals who earn an online certificate in search engine marketing or social media and content marketing can pursue various job opportunities in the digital marketing field, including roles as social media managers, content marketers, digital marketing analysts, and more.
Yes, online certificate programs in search engine marketing or social media and content marketing are recognized by employers. They can provide individuals with the skills and knowledge needed to succeed in a career in digital marketing.
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