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MBA Marketing HR Management

Online and Distance MBA Marketing & HR Management

Online and Distance MBA in Marketing & HR Management is a 2-year PG program that imparts in-depth knowledge of concepts in two of the most demanded domains of management- marketing and HR strategies. This is a professional degree course and it includes subjects like Business Environment Strategy, Employee Reward Management, Integrated Marketing Communications, Strategic Human Resource Management, Retail Marketing and Brand Management, and so forth.

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Universities

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Duration

2 - 4 Years

Eligibility info

Graduation or Equivalent

Marketing Management and Human Resource Management are two important pillars of business. This online/distance MBA in HR and Marketing Management is a postgraduate degree course that helps students in gaining in-depth knowledge of marketing concepts and HR strategies. The students will be able to develop a strong hold in principles of both these domains through this dual specialization degree. This is a professional degree course that imparts advanced knowledge of concepts of building the brand image and skills to handle employees. The major subjects of the online and distance MBA in Marketing and Human Resource Management are: 

  • Business Environment and Strategy
  • Integrated Marketing Communications
  • Talent Acquisition and Managemet
  • Retail Marketing and Brand Management
  • Digital Marketing and Data Analytics
  • Organizational Behaviour and HRM

Key Highlights of Online and Distance MBA in Marketing & HR Management

  • The minimum duration of an Online and Distance MBA in Marketing and HR is 2 years and the maximum duration is 4 years. In online and distance courses students get extra 2 years to pass all the exams. 
  • The candidates must have a bachelor’s degree from a recognized university to be eligible for the course. 
  • The candidates do not need to give any entrance exam for admission to this course. 
  • The Online and Distance MBA in Marketing and Human Resource includes subjects like Retail Marketing, Organizational Behaviour, Marketing Management, etc. 
  • The average fee of the Online and Distance MBA in Marketing and HRM ranges between Rs. 50,000 and Rs. 1,50,000. 
  • The Online and Distance MBA in Marketing and HRM prepares students for jobs like Brand Manager, Channel Head, Human Resource Manager, etc.

Subjects Of Online and Distance MBA in Marketing and HRM 

Semester I Semester II
Principles and Practice of Management Entrepreneurship
Managerial Effectiveness & Ethics Marketing Management & Research 
Organizational Behaviour Talent Acquisition & Management
Accounting & Finance  Learning and Development
Organizational Behavioural & Human Resource Management     Consumer Behaviour 
Quantitative Techniques & Analytics ---
Semester III Semester IV
Business Environment & Strategy  Strategic Human Resource Management 
Operations Management Organization Development & Change Management         
Employee Reward Management Retail Marketing & Brand Management 
Integrated Marketing Communications Digital Marketing & Data Analytics
Services Marketing & CRM  Cross-Functional Elective 
Open Elective  Project 

Eligibility Criteria of Online And Distance MBA in Marketing & HRM

  • The candidates must be graduated in any stream with a minimum percentage (45%-50%) to be eligible for the course. 
  • Also, the candidates must make sure that they completed their graduation degree from a recognized university. 
  • The online MBA in Marketing and Human Resource is a specialized program that can be pursued by working professionals for career advancement as well. 

Duration Of Online and Distance MBA in Marketing & HRM 

The minimum duration of an online/distance MBA program in Marketing & HRM is 2 years and the maximum duration is 4 years. The students get the benefit of time and flexiblity of studying in an online learning as they get 2 extra years to pass all the exams. 

Academic Fee Of Online and Distance MBA in Marketing & HRM 

The cost of an online or distance MBA programme ranges from 50,000 to Rs. 1,50,000. The academic fee for the course varies as per the specific university you choose; for example, if you pursue an online MBA degree from a government university, the fee will be approximately between Rs. 50,000 to Rs. 70,000, but if you choose a private management institute, the fee will range between Rs. 1,00,000 and Rs. 2,00,000 on an average. You can compare and evaluate a number of approved online and distance MBA courses in Marketing and HRM with their fees at College Vidya using the unique "Compare University" portal. Visit the official College Vidya website for more info. 

Other Online/Distance MBA Course Specializations

 

Career Opportunities After Online and Distance MBA in Marketing & HRM

There are plenty of professional opportunities available after completing an online MBA course in the specializations of Marketing Management and Human Resource Management. The students can either enter into the marketing field or can get jobs in the Human Resource department. There are some major jobs that are available for you after an online MBA in Marketing and HRM: 

  • Human Resource Manager
  • Technical Recruiter
  • Employee Relations Manager
  • Executive Recruiter
  • Customer Relationship Management
  • Brand Manager
  • Channel Head
  • Media Planner 
  • HR Generalist

Top Hiring Firms Of Online & Distance MBA in Marketing & HRM 

  • Pepsico
  • ITC
  • KPMG
  • BCG
  • TCS
  • Wipro
  • Tech Mahindra 

Let's clear up some doubts

Yes, the degree is valid as it has been approved by the University Grants Commission's (UGC) online and distance education board, i.e. UGC-DEB. So, an online or distance MBA in this specialization is valid and of equal value as a regular MBA. 

The candidates must have a graduation degree from a recognized university with a minimum percentage (45% to 55% aggregate marks on an average) to be eligible for the course. 

The minimum course duration is 2 years and the maximum course duration is 4 years.

No, most of the universities providing this course and specialization do not have any entrance exam for admissions. The admissions are based on the eligibility criteria of the universities. 

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