Visvesvaraya Online MBA in Digital Marketing

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(229 Reviews)
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About Visvesvaraya Online MBA in Digital Marketing

Visvesvaraya Technological University's distance learning department offers an online MBA in Digital Marketing that is generally aimed at the target group of marketing enthusiasts who strive to become flexible on the digital platform in the field of marketing. VTU designed the program in such a way that it develops a complete understanding through academic knowledge and practical skills that are useful directly in the existing competitive economy. It will help students understand the ever-changing world of digital marketing, comprising social media strategies, search engine optimization, content marketing, and analytics. 

These topics are to be covered throughout the MBA curriculum, such as online consumer behavior, brand management, and the launch of digital campaigns. Equally important in this regard, the MBA program builds on key technologies: Google Analytics, AdWords, and social media marketing platforms. Thus, they may raise the chances of success for increasing brand exposure, leads generated, and consumer interaction in the digital space.

The Online VTU MBA in Digital Marketing opens up opportunities for the working classes, giving them the freedom to manage their workload and their responsibilities. The course includes interactive learning through virtual classrooms, case studies, live projects, and industrial-based assignments. Besides this, some experienced teachers will share knowledge along with guest lecturers.

Graduates of this program can assume high-demand roles such as digital marketing manager, SEO specialist, social media strategist, and content marketing manager, placing them at the edge of one of the most rapidly growing sectors. This MBA provides experience in the field of marketing but at the same time creates a leader who develops in strategic and analytical thinking, which is necessary for career development in the digital world.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • The Online MBA in Digital Marketing at Visvesvaraya Technological University is recognized in the same way as the traditional MBA in Digital Marketing program.
  • The Visvesvaraya Technological University holds various national recognized that make its degree valid and some of them are UGC-DEB and NAAC A++.
  • Like any traditional MBA program, especially in digital marketing, the online version also takes 2 years to complete with a division into 4 semesters.
  • Some of the specializations available in the online MBA of Visvesvaraya Technological University include data science, marketing, finance, and digital marketing, among others.
  • Business Administration and Management curricula cover a wide range of significant topics and disciplines.
  • The Online MBA in Digital Marketing introduces students to the principles of organizational behavior, leadership development, and strategic planning.
  • A student who, after the program, can develop critical thinking and flexibility will face more challenges in the professional world.
  • The courses will be conducted in the mode of prerecorded lectures, discussion boards, and self-paced online courses.

Visveswaraiah Technological University Online Approved By

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UGC

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AICTE

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AIU

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NIRF

Who Can Apply?

Following are the eligibility criteria that must be satisfied by the students seeking a 2-year online MBA in Digital Marketing provided by Visvesvaraya Technological University:

  • Students must have a bachelor's degree from a recognized council/University.
  • OR its equivalent of a graduate examination from any recognized university/institution, having secured at least 50% marks in the final test.
  • There is no such age limit for this program.

Other Specializations

View All
Visvesvaraya Online MBABusiness Analytics

Visvesvaraya Online MBA

Business Analytics

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2024

SpecializationFeesDuration
Business Analytics 1,41,218 (Full Fee)2 Years
Digital Marketing 1,41,218 (Full Fee)2 Years

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Sample Certificate from Visveswaraiah Technological University Online

Earn an online degree from Visvesvaraya Technological University Online equivalent to a regular degree that is:

  • UGC approved
  • AICTE approved
visvesvaraya technological university online

Visveswaraiah Technological University Online EMI Details

Students who are looking for financial aid while getting enrolled in the online courses offered at the Visvesvaraya Technological University Online can take a breath of relief, as the university’s main objective is constant from the initial stage i.e. impart education across the nation and reach the unreached.

The university offers quality education in every program and makes sure every student who is willing to pursue higher studies gets an opportunity to access all the facilities while studying from their home to make it affordable and budget-friendly, the university has specially designed the fee structure of every course in such a way that eerie student and working professional can enroll in the best-fit program for them easily. The university does not offer loans or EMI options to financially assist the students, but there are a few scholarship programs that students can avail of according to their eligibility criteria, some of them are:

  • Social Welfare Department
  • Tribal Welfare Department
  • Backward Classes Department
  • Ayush department

Visvesvaraya Online MBA in Digital Marketing Admission Process

Students who are willing to get admission to the online programs offered at the Visvesvaraya Technological University Online are requested to first check the eligibility criteria of the program they are going to adopt and then follow the steps mentioned below:

Step 1- Interested candidates must visit the official website of the University and register themselves on the website to get access to their portal.

Step 2- After the registration process, the student will receive their login credentials for the portal.

Step 3- With the help of credentials, students must log on to the official website and start filling out the application form.

Step 4- While filling out the application form, students must make sure that the information they provide is accurate, or else the university may reject the application from their end.

Step 5- Students have to attach documents related to their academic, and highest qualifications along with the application form which is mentioned their itself.

Step 6- Before submitting the application form, student have to pay the fee for their opted program and then submit the form.

Step 7- After submitting the form students must print the fee receipt and application form for future reference.


Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.

UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Visvesvaraya Online MBA in Digital Marketing Syllabus / Curriculum

The major areas of coverage in the Online MBA Digital Marketing course at VTU would involve digital marketing strategy, social media marketing, SEO, SEM, content marketing, and web analytics. Other related topics taught in this regard would include email marketing, online consumer behavior, and electronic commerce administration. The syllabus does a great job of integrating functional technologies such as Google Analytics and AdWords to provide hands-on experience to students in the creation and management of digital campaigns. Courses that make them succeed in today's dynamically changing digital marketing landscape comprise this enriching curriculum. Here is the overview of the online MBA in Digital Marketing for clarity on the same:

Online MBA in Digital Marketing Syllabus

Semester-1

Semester-2

  • Principles of Management
  • Marketing Management
  • Fundamentals of Digital Marketing
  • Google Marketing Platform and Web Analytics
  • Digital Entrepreneurship
  • Human Resources Management
  • Search Engine Optimization & Marketing
  • Financial Management
  • Business Research Methods
  • Digital Brand Strategy

Semester-3

Semester-4

  • Employability & Professional Skills
  • Consumer Neuroscience
  • Universal Human values
  • Elective – I
    • Sales Management
    • Affiliate Marketing
    • Franchise Marketing
  • Elective – II
    • Influencer Marketing
    • Content Marketing Strategy
    • Customer Relationship Management
  • Elective – III
    • LinkedIn Marketing
    • Twitter Marketing
    • Facebook Marketing
  • E-Commerce Marketing
  • Artificial Intelligence in Digital Marketing
  • Elective – IV
    • Data Visualization
    • Website Development and Design
    • Email Marketing
  • Project Work

Visvesvaraya Online MBA in Digital Marketing Examination Pattern

Visvesvaraya Technological University Online follows a basic and simple examination pattern which is followed by most of the universities. The examination pattern has two major components: internal assessments and end-terme examinations.

The internal assessment evaluates a student's practical knowledge and understanding acquired from the program they are enrolled in and this evaluation is done on the basis of assignments and other academic activities organized by the university, whereas the end-term examinations are conducted at the end of every semester with the main objective of evaluating students overall theoretical understanding during a semester. Internal assessment and end-term examinations carry 30% and 70% weightage of marks respectively. 

Job Roles after Online MBA in Digital Marketing

Graduates from this online MBA in Digital Marketing at DY Patil Vidyapeeth Navi Mumbai Online often find themselves well-prepared for several great job opportunities that exist within the digital marketing arena, including a digital marketing manager, social media strategist, SEO expert, content marketer, and digital analyst. It equips the students with strategic and technical skills that help them perform the concerned positions and hence prove to be an asset for these organizations in this ever-changing digital world. Following are some of the key career profiles that Online MBA in Digital Marketing  graduates can look forward to, along with their average salaries:

Job Role

Salary Package (LPA)

Digital Marketing Manager

INR 8-15 LPA

Digital Marketing Consultant

INR 8-15 LPA

Content Marketing Manager

INR 7-13 LPA

Social Media Manager

INR 6-12 LPA

SEO Specialist

INR 5-10 LPA

PPC Manager

INR 6-12 LPA

Visveswaraiah Technological University Online Placement Partners

The VTU Online assists its students in every way possible, at each step, and throughout their academic journey to give students a better future aspect. The University has a dedicated placement cell to assist students in getting placed at leading companies. The placement cell always remains active and organizes regular seminars, webinars, quizzes, and workshops to give global exposure to the students.

The placement cell also works on guiding students in developing soft, technical, and industry-oriented skills. The mentors of the placement cell monitor every student and help students enhance their abilities and give a boost to their morale to develop their personalities and build a leader within themselves. 

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Accenture

    Accenture

  • Amazon

    Amazon

  • Axis Bank

    Axis Bank

  • Dabur

    Dabur

  • Honeywell

    Honeywell

  • Innover

    Innover

  • Mahindra

    Mahindra

  • Mphasis

    Mphasis

  • Reliance

    Reliance

  • TCS

    TCS

  • Decathlon

    Decathlon

Frequently Asked Questions?

The Visvesvaraya Technological University online MBA in Digital Marketing usually takes two years to complete, including four semesters.

The eligibility criteria for Visvesvaraya Technological University's online MBA in Digital Marketing program, students must have a bachelor's degree from a recognized university, with a minimum aggregate score specified by the college.

Visvesvaraya Technological University's online MBA in Digital Marketing lectures are provided using a highly effective e-learning platform that includes multimedia-rich course materials and interactive webinars, allowing students to engage effortlessly from virtual classrooms.

Students in the online MBA program would get significant support, including academic counselors, technology assistance, and career services. They can also use online forums and discussion boards to communicate with teachers and classmates, which will help them learn more effectively.

Graduates can pursue several career routes, including digital marketing manager, social media strategist, SEO specialist, content marketer, and digital analyst. The curriculum equips them with the skills and knowledge required to excel in the aforementioned jobs and succeed in the tough field of digital marketing.

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Visveswaraiah Technological University Online Reviews

Student Reviews

4.0 out of 5

(229)
5 star
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4 star
33%
3 star
33%
2 star
0%
1 star
0%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.


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V

VIJAY NAIDU Nakka

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Reviewed in India on October 4, 2023

The faculty members of the university are very cooperative, they helped me with every problem and resolved all my queries within no time, they made my academic journey smooth.

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Shivam

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Reviewed in India on October 4, 2023

The study material offered by the university is highly accessible and easy to use. I found their curriculum updated and it includes all the latest explanations and was very easy to understand with all this, I scored good marks at the end of every semester.

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Ankita Pal

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Reviewed in India on October 4, 2023

There are multiple features of the university and honestly, I did not find anything bad about the university I enjoyed my academic life a lot at the university and have made some good memories. Overall I do recommend this university.

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Summary

Visveswaraiah Technological University Online

4.0

Student Reviews

4.0 out of 5

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