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Top RatedMarketing and Sales From Amity University Online
4.7/5
UGC-DEB, AICTE, NIRF, WES, QS World University Rankings, DEC
₹ 3,29,000
Dual MBA Online in Marketing and Sales Eligibility & Duration
To apply for the Online MBA in Marketing and Sales Management program, you must meet the following requirements:
- Graduation or equivalent.
- A bachelor's degree must be completed at a recognized university.
- A bachelor's can be earned from any discipline as the program requires no specific stream.
- Working professionals are also encouraged to apply for the marketing and sales management program.
Duration of the Online MBA in Marketing and Sales Management
The duration for the marketing and sales management program is around 2 years. This 2-year duration is subdivided into 4 semesters of 6 months each. As the MBA in marketing and sales management is offered online, one gets the additional benefit of completing the program for an extended duration of 4 years.
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Skills Required for Online MBA in Marketing and Sales Management
- You must be able to look at market trends, customer behavior, and sales data to make smart choices about marketing and sales strategies.
- You need to be able to talk and write clearly to work with others, talk to clients, and give convincing speeches in marketing and sales.
- You must be able to make and carry out plans that connect marketing efforts with sales goals so that the business grows and succeeds.
- You must be able to change with the times and adjust to new technologies, customer tastes, and market conditions.
- You need to negotiate well to make sales, partner deals, and group projects work well in the marketing and sales fields.
Is an Entrance Exam Conducted For an Online MBA in Marketing and Sales Management?
Usually, you don’t need any entrance exam for an online MBA. However, some of the exams conducted for a regular MBA are listed below:
| CAT (Common Admission Test) | KMAT (Karnataka Management Aptitude Test) |
| TANCET (Tamil Nadu Common Entrance Test) | SNAP (Symbiosis National Aptitude Test) |
| CMAT (Common Management Admission Test) | MAT (Management Aptitude Test) |
| XAT (Xavier Aptitude Test) | NMAT (NMIMS Management Aptitude Test) |
| PGCET (Postgraduate Common Entrance Test) | ATMA (AIMS Test for Management Admission) |
| GMAT (Graduate Management Admission Test) | MAH CET (Maharashtra Common Entrance Test) |
Note: Some universities offering online MBA can also ask for a good score in the abovementioned exams. So, check the eligibility requirements of your university carefully.
Recommended Books
Below is a list of the popular books used in the online MBA in Marketing and Sales Management curriculum.
| Category | Book Title | Author | Publication Year |
| Marketing Strategy | "Blue Ocean Strategy" | W. Chan Kim, Renée Mauborgne | 2005 |
| Sales Techniques | "To Sell Is Human" | Daniel H. Pink | 2012 |
| Consumer Behavior | "Influence: The Psychology of Persuasion" | Robert B. Cialdini | 1984 |
| Strategic Management | "Good Strategy Bad Strategy" | Richard Rumelt | 2011 |
| Digital Marketing | "Digital Marketing for Dummies" | Ryan Deiss, Russ Henneberry | 2020 |
| Data Analytics in Sales | "Sales Growth: Five Proven Strategies" | McKinsey & Company | 2016 |
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FAQ's
Let's clear up some doubts
Yes, the Online MBA in Marketing and Sales Management is worth it as the course is recognized and the degree awarded is valid around the globe.
The Online MBA in Marketing and Sales Management program duration is around 2 years, divided into 4 semesters of 6 months each.
The average fee for the MBA in Marketing and Sales Management program ranges from Rs. 20,000 to Rs. 40,000 per semester.
For pursuing an MBA in Marketing and Sales Management course one must have completed their graduation from a UGC-recognized university.
The individual can find a varied number of career opportunities in several industries like IT, Healthcare, Automobiles, FMCG, etc. The individuals can work as a Marketing Manager, Advertising Manager, Sales Manager, Digital Marketing Manager, etc after successful completion of the program.
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