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Online MBA Digital Marketing & Ecommerce Management

The Online MBA in Digital Marketing and E-commerce Management is a 2-year master’s degree program. This online dual MBA program focuses on teaching the skills of promoting a product or service digitally. Digital Marketing is a department growing by leaps and bounds due to the emergence of new brands in the market, predominantly through virtual and digital means. The blend of E-commerce knowledge with digital marketing tools will help you meet the advanced needs of businesses in this highly technical era. This program not only helps you join a decent firm but also gives you the confidence to start your own business by equipping you with the core knowledge.
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Digital Marketing E Commerce (Dual) programs from top Universities

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Parul University Online
starTop Rated

Digital Marketing E Commerce (Dual) From Parul University Online

4.6/5

UGC, NIRF, NAAC A++

₹ 1,50,000

Online MBAin Digital Marketing E Commerce (Dual) Course Subjects/Syllabus

Different universities may have different syllabi, but the Online MBA in Digital Marketing and E-commerce usually covers a lot of different subjects to give students a wide range of skills. As an example, here is a summary of the course outline:

Semester I Semester II
Principles of Economics & Markets Entrepreneurship
Managerial Effectiveness & Ethics Marketing Management & Research
Accounting & Finance Digital Marketing and E-Commerce Fundamentals
Organizational Behaviour & HR Management Inbound Marketing: Content and Search Marketing
Quantitative Techniques & Analytics Outbound Marketing: Digital Ads and Social Media Marketing
Semester III Semester IV
Business Environment & Strategy Web & Social Media Analytics
Operations Management Digital Product Management
Growth Marketing Marketing Analytics
Brand Management for E-Commerce Integrated Marketing Strategy
Elective Cross-functional elective
---- Project

Skills You Will Gain From an Online MBA in Digital Marketing and E-commerce Course

  • After completion of this online dual MBA specialization, you will have the skills to plan and carry out online marketing plans, including SEO, content marketing, social media, and email campaigns, to raise brand awareness and get people to interact with the brand.
  • Your fine understanding and management of online retail processes, such as inventory, shipping, and payment systems, improve the user experience and ensure operations go smoothly and quickly.
  • You will also develop the skill of creating all-encompassing digital plans that fit with larger business goals.
  • You will have a proven ability to work in a digital world that changes quickly, keeping up with new technologies, trends, and customer habits while encouraging a culture of innovation in e-commerce and digital marketing.
Other Types of MBA Programs
Online MBA for Working Professionals MBA Global Online
MBA Dual Specialization Online MBA Distance Learning

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