Bharathidasan Online MBA in Marketing Management

Accredited with grade A+ by NAAC

(284 Reviews)
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About Bharathidasan Online MBA in Marketing Management

Bharathidasan University Online provides a comprehensive Online MBA in Marketing Management program that equips professionals with the skills and information needed to flourish in the dynamic area of marketing. This program combines academic rigor with the flexibility of online learning, responding to the demands of working people who want to progress their careers while juggling other responsibilities.

Bharathidasan University Online has various accreditations that ensure their degree is recognized across the country and is equivalent to a traditional degree. In India, UGC-DEB is the most widely recognized, followed by NAAC A+, which has a 3.52 grade and an NIRF rating of 41.

The Online MBA in Marketing Management at Bharathidasan University Online gives students a firm foundation in key business ideas while diving deeply into specialized marketing strategies and processes. Students get practical insights into numerous facets of marketing through a combination of interactive online lectures, case studies, group projects, and real-world simulations, such as market research, consumer behavior, brand management, digital marketing, and advertising.

Furthermore, Bharathidasan University Online uses cutting-edge technology and learning platforms to provide a rich and engaging educational experience. Students have access to a multitude of resources, such as online libraries, virtual seminars, and networking opportunities, allowing them to keep on top of industry trends and form vital relationships with peers and experts.

After completing the Online MBA in Marketing Management, alumni become strategic leaders capable of driving corporate development and innovation in a variety of marketing situations. Alumni of this program are well-prepared to make a significant influence in their chosen industries, whether they work in brand management, advertising, market research, or digital marketing.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • The Online MBA in Marketing delivered by Bharathidasan University has the same value and recognition as a traditional postgraduate degree.
  • The program is placement-assisted, which means that students are helped throughout their academic journey to find work in their selected area and career profile.
  • The program's study materials are simply accessible and customizable, making them ideal for working professionals' schedules.
  • The program is administered using an LMS (Learning Management System), which enables students to communicate with teachers via discussion boards, live sessions, virtual classrooms, and webinars.
  • The program provides students with access to a vast alumni network of students who can aid and advise them based on their worldwide experience.

Bharathidasan University Online Approved By

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RANK 41nirf logo


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Who Can Apply?

The eligibility criteria set for the online MBA in Marketing Management are mentioned below:

  • Students must hold a bachelor's degree from a recognized institution.
  • Or, any comparable degree with a minimum length of (10 + 2 + 3).
  • The institution has set a minimum of 50% for general and 45% for others.

Other Specializations

View All
Bharathidasan Online MBAFinance Management

Bharathidasan Online MBA

Finance Management

Right Choice for Right Education

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Bharathidasan Online MBASystems Management

Bharathidasan Online MBA

Systems Management

Right Choice for Right Education

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Bharathidasan Online MBAOperation Management

Bharathidasan Online MBA

Operation Management

Right Choice for Right Education

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Bharathidasan Online MBAHR Management

Bharathidasan Online MBA

HR Management

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2024

Finance Management22,500/Semester
Marketing Management22,500/Semester
Systems Management22,500/Semester
Operation Management22,500/Semester
HR Management22,500/Semester

Sample Certificate from Bharathidasan University Online

You can have your degree from Bharathidasan University Online Course for: 

  • UGC-approved degree
  • At par with the regular degree
  • NAAC Grade A+ 
  • Approved by AICTE
  • Approved by Distance Education Bureau (DEB)
Bharathidasan University sample certificate

Bharathidasan University Online EMI Details

Students looking for pursuing undergraduate and postgraduate courses that too at affordable prices, they can enrol in the online programs of the University. The fee is comparatively lower than those regular full-time courses. But the fee for all the programs may vary each semester, so it is advised to look into the course details before applying. However, students looking for financial assistance and support can apply for the scholarships.

Bharathidasan University Online Admission Process

If you are willing to pursue your bachelor's or master's degree from this institute but you are facing challenges in commuting to the college daily, then you can apply for the Online mode degree. Students get study material along with staff support and live interaction with the doubt-clearing sessions. Here are the necessary steps that you have to follow to get successfully enrolled in the University. 

Step 1- Visit the official website of the University and choose the best course specialization for you.

Step 2- Before applying for the course, check the eligibility criteria.

Step 3- Make a new registration on the official admission portal on the University website.

Step 4- After entering all the necessary details and relevant information, you can upload all the important documents Note to scan the documents before uploading them. 

Step 5- The final step is to make the fee payment on the payment portal. Do not refresh or click BACK, while making the payment. 

UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

Bharathidasan Online MBA in Marketing Management Syllabus

The list of topics of the subject of an online MBA in Marketing management is mentioned below:

I Semester 

II Semester

  • Mathematics & Statistics
  • Management Accounting
  • Management concepts
  • Managerial Communication
  • Managerial Economics
  • Organizational Behavior
  • Operation Research
  • Human Resource Management
  • Marketing Management
  • Research Methods in Management
  • Production Management

III Semester

IV Semester (electives)

  • Knowledge Management
  • Strategic Management
  • Legal Aspects of Business
  • Managerial Skills
  • Consumer Behavior
  • Business-to-Business Marketing
  • Sales and Distribution Management
  • Total Quality Management
  • International Business Environment
  • Entrepreneurial Development
  • Advertising and Sales Promotion
  • Marketing of Services
  • Retail Management

Bharathidasan University Online Examination Pattern

The Examination is done through Continuous Evaluation that is done through LMS. Under this students have to submit projects, assessments and assignments on the online portal. The students must have desktops and laptops with internet connectivity, and camera and microphone availability is also essential. All these devices should be in proper working condition. Each subject will have a different examination pattern. But the questions will be subjective & objective. Keep your Id and other essential documents with you while you are giving your examination.

Job Roles after MBA in Marketing Management

After completing the online MBA in Marketing Management, students can enroll in various job roles such as marketing, analytics, and many more. Working professionals opt for online degrees to get a hike in their careers and get promotions. Here are some of the job roles for the graduate of online MBA in Marketing Management are mentioned below:

Job Roles

Average Salary (LPA)

Senior Business Analyst

INR  9.0 LPA

Business Development Manager

INR  6.0 LPA

Marketing Manager

INR  6.0 LPA

Area Sales Manager

INR  6.0 LPA

Senior Marketing Manager

INR  13.0 LPA

Business Development Executive

INR  4.0 LPA

Bharathidasan University Online Placement Partners

The Institute is famous to offer better career opportunities and other future prospects to the students. Various MNCs came to the University to hire young talent. Some of the famous placement partners of the University are: 

  • Punjab National Bank
  • Andhra Bank
  • Whoori Bank
  • Citi Bank

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • ICICI Bank

    ICICI Bank

  • Amazon


  • Axis Bank

    Axis Bank

  • HDFC Bank

    HDFC Bank

  • Infosys


  • Tata Motors

    Tata Motors

  • HSBC


  • Dell


  • JP Morgan

    JP Morgan

Frequently Asked Questions?

The program normally takes 2 years to finish, however students can extend it if necessary.

Absolutely! The adaptable online format enables students to match their studies with their work responsibilities.

The program provides a thorough curriculum that will educate you with the most up-to-date marketing tactics and tools, ensuring that you are prepared to flourish in the sector.

Applicants must have a bachelor's degree in any field from a recognized university or institution.

Classes are taught fully online, with compelling multimedia content, interactive conversations, and sometimes live sessions to aid learning.

Graduates can work as marketing managers, brand managers, digital marketing strategists, market research analysts, and other responsibilities in a variety of businesses and sectors.

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Bharathidasan University Online Reviews

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Reviewed in India on August 10, 2023

I was working in an MNC but for upskilling, I joined an online course. There was no hustle in giving exams, I managed my studies and work both together.







Reviewed in India on August 10, 2023

I didn’t want to pursue the online course, but then my friend told me that online degrees are on par with the regular degree. Then I got relieved and enrolled for the online course.







Reviewed in India on August 10, 2023

I have recently completed my Master in English program from Bharathidasan University in online mode. The University provided me with all the necessary details about the course along with the learning material, which made things simpler for me.





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