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UPES Online MBA in Marketing Management
Accredited with grade A by NAAC
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About UPES Online MBA in Marketing Management
In today’s world, marketing is essential for every product and business, making MBA Marketing graduates highly valued by leading corporations. The University of Tomorrow (UPES) Online offers an Online MBA in Marketing Management through a fully online learning mode. This program enables:
- Students to pursue higher education from any location.
- Working professionals to enhance their skills and expertise for career growth.
Program Delivery & Learning Approach
- Duration: 2 years
- Key Learning Areas:
- Developing and executing marketing strategies
- Conducting market research
- Managing brand identity
- Evaluating marketing effectiveness
Additionally, the program offers placement support to assist students throughout their academic journey and career advancement.
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Accreditations & Recognitions:
- UPES Online is UGC-entitled (University Grants Commission).
- Accredited with an “A” grade by NAAC (National Assessment and Accreditation Council).
- Ranks 39th under the management category of NIRF (National Institutional Ranking Framework).
Additional Student Services:
UPES Online provides various career-enhancing services, including:
- Career Orientation
- Mentorship by Industry Experts
- LinkedIn/Resume Building Guidance
- Interview Preparation
This globally accepted MBA program prepares students with the skills needed to excel in the fast-paced world of marketing management.
Online Degree Acceptance
Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.
Value of Online Degree
An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.
Quality of Education
The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.
Specialization Benefits
- An Online MBA in Marketing Management from UPES Online holds the same value and recognition as a regular MBA postgraduate degree.
- There are various job opportunities for students after completion of the program which include Digital Marketing Specialist, Market Researcher, Director of Marketing, Chief Marketing Officer (CMO), Vice President of Marketing, and many more.
- Placement support is available for the program and guides student throughout their academic life and helps in acquiring relevant skills and developing required abilities.
- The curriculum of the program is regularly updated and revised as per the latest education policy to offer global exposure to students.
- The MBA in marketing management includes the latest knowledge, abilities, and methods in marketing strategy, consumer behavior, and market analysis to build businesses.
UPES Online Approved By
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UGC-DEB
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NIRF
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NAAC A
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QS World University Rankings
Who Can Apply?
Candidates willing to enroll in an online MBA in Marketing Management offered at UPES Online are required to fulfill the below-mentioned eligibility criteria of the program set by the university:
- Bachelor's degree or equivalent in any discipline from a recognized university/institution with minimum 50 percent aggregate marks.
- Candidates who have completed their graduation through Online Learning or Open and Distance Learning Mode from any University/institution recognized by the UGC DEB (Distance Education Bureau) are also eligible to apply.
OR
- Candidates who have completed professional qualifications viz. CA, CS or ICWA are eligible to apply.
OR
- Relaxation in Eligibility Criteria for Candidates with Work Experience:
- Candidates with minimum 2 years of work experience must have bachelor’s degree or equivalent in any discipline from a recognized university/institution with minimum 45 percent aggregate marks.
Other Specializations
Specialization Wise Updated Fees 2025
Specialization | Fees | Duration |
HR Management | ₹43,750/Semester | 2 Years |
Finance Management | ₹43,750/Semester | 2 Years |
Marketing Management | ₹43,750/Semester | 2 Years |
Operations Management | ₹43,750/Semester | 2 Years |
Oil & Gas Management | ₹55,000/Semester | 2 Years |
International Business | ₹43,750/Semester | 2 Years |
Power Management | ₹55,000/Semester | 2 Years |
Business Analytics | ₹43,750/Semester | 2 Years |
Logistic & Supply Chain Management | ₹48,750/Semester | 2 Years |
Infrastructure Management | ₹43,750/Semester | 2 Years |
Digital Business | ₹43,750/Semester | 2 Years |
Supply Chain Management | ₹48,750/Semester | 2 Years |
Sample Certificate from UPES Online
Earn a UGC-DEB entitled degree and get recognized around the globe.
- #1 Private University in Academic Reputation in India*
- Ranked 41 in the Management category by NIRF
- NAAC A+ accredited degree
- Get a UGC recognized degree
- An alumni status of UPES
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UPES Online EMI Details
Many colleges and universities today offer various payment options to make it easier for students to pay their course fees, including education loan schemes with convenient EMI installments. While UPES does not provide such payment options directly, there is a platform called College Vidya Portal that helps students secure admission to the university and pay their academic fees through easy EMI installments. College Vidya is an unbiased online platform for online and distance education, offering flexible payment solutions for students.
UPES Online MBA in Marketing Management Admission Process
All the admission procedure for taking admission in the UPES is through online mode. The fresh admission generally starts in the month of January of every year. One can easily apply directly for admission as there is no entrance exam required to take admission in the UPES. The admission procedure for 2025 for the online courses at UPES Online is as follows:
Step 1- Visit the official website of UPES Online and click on “Apply Now”.
Step 2- Now fill in your Education and Other details
Step 3- Lastly fill in your professional details (if any) and
Step 4- Click on Submit.
According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!
What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!
Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.
UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!
Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!
A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!
UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.
UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.
UPES Online MBA in Marketing Management Syllabus / Curriculum
View SyllabusUPES offers online MBA courses in various specializations. The syllabus for the first two semesters is the same but it is different for the last two semesters.
The syllabus for the first two semesters is listed in the table below:
Semester I |
Semester II |
Managerial Economics |
Organizational Behaviour & Human Resource Management |
Accounting for Managers |
Business Analytics for Managers |
Marketing Management |
Project Management |
Quantitative Techniques for Managers |
Financial Management |
Operations Management |
Research Methodology |
Semester III |
Semester IV |
Consumer Behaviour in Digital World |
Strategic Management |
Sales and Channel Management |
Digital Marketing |
Digital Brand Management |
Integrated Marketing Communication |
Customer Relationship Management |
Innovation & Entrepreneurship |
Services Marketing |
Dissertation |
UPES Online MBA in Marketing Management Examination Pattern
The examinations at UPES Online are conducted in the online mode and are monitored and proctored live through various AI services.
Job Roles after Online MBA in Marketing Management
As per the latest findings, it has come to the limelight that the advertising and marketing industry along with social media marketing has experienced a 10% to 25% increase in the market which will result in a plethora of job opportunities with decent job profiles and comparatively high pay. A few job opportunities for a graduate with an MBA in Marketing include Marketing Manager, Product Manager, Social Media Manager, Digital Marketing Manager, and many more.
Given here are a few job prospects with their average salary per annum that students can explore:
Job Prospect |
Average Basic Salary (P.A) |
Senior Marketing Manager |
₹ 8.10 LPA |
Regional Sales Manager |
₹ 6.70 LPA |
Marketing Executive |
₹ 5.0 LPA |
Digital Marketing Manager |
₹ 4.0 LPA |
Area Sales Manager |
₹ 10.00 LPA |
UPES Online Placement Partners
The globally recognized online degree earned from UPES provides ample career opportunities to its students. With a wide network of well-placed alumni, this university’s name in the resume enhances your employment opportunities in more than 21 countries. Moreover, a hike of 40% in the current CTC is observed for professionals upon completion of a program from UPES Online. The outcomes of this university’s courses have proved to be a game changer for many learners in their professional journey.
Our students work at
50%
Average Salary Hike
300+
Hiring Partners
3X
Increase in Interview Opportunities
Accenture
Capgemini
Cognizant
Deloitte
Microsoft
TCS
Meet your Faculty
Frequently Asked Questions?
Yes, UPES Online is entitled with UGC (University Grants Commission), accredited with an “A” grade by NAAC (National Assessment and Accreditation Council), and ranks 39th under the management category of NIRF (National Institutional Ranking Framework).
Yes, an online MBA degree is valid and accepted by private and government sector jobs but the degree must be from a valid and recognized university.
- Dual Certification: From prestigious global universities like Rutgers, Wharton Online, and more.
- Convenient Financing: Low-interest loans and flexible part-payments available.
- Enriching Learning Journey: Exclusive Pre-Semester specialized courses, workshops, and masterclasses by global faculty.
- Career Support: Resume building, LinkedIn guidance, virtual apprenticeships, and regular job opportunity updates.
- Interactive Learning: Engage with dynamic and interactive study material.
- Case study-based pedagogy:Enhance your problem-solving skills using AI and other real-world solutions.
- Dedicated student support:Get prompt assistance for all your queries.
Yes, an MBA in Marketing is in high demand, with businesses seeking experts to navigate today's competitive market along with the growing need for digital marketing skills. UPES Online's MBA in Marketing Management offers cutting-edge curriculum, industry-experienced faculty, and flexible online learning, equipping you with the skills to excel in this dynamic field.
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4.5 out of 5
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Atul thakur
MBA in Power management
Reviewed in India on February 20, 2025
EMI Facility too good and student support very help full to me very simply process to take online Mba degree program admission emi faculty also available value for money i like all the Lms part easy to handle thanks
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VIJAY KUMAR
Bca in Cyber security
Reviewed in India on February 14, 2025
LMS Quality EMI Facility Student Support Faculty Support Value For Money it's good university or value for money and God emi process I am presan students of this university it's good university this is
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Deepak
BCA in BCA
Reviewed in India on February 14, 2025
LMS Quality EMI Facility Faculty Support Value For Money Student Support it is the good University and value for money its specialization university Emi available by jodo partners for cashback and present student
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Raj Pipare
MBA in Finance
Reviewed in India on February 12, 2025
Faculty Support The faculty support at this institution has been consistently exceptional. Professors and academic staff are highly approachable, providing clear and detailed explanations whenever students need assistance. Their commitment to student success is evident in their availability outside of scheduled classes, offering office hours, one-on-one sessions, and responding promptly to emails. Faculty members are not only knowledgeable in their respective fields but also genuinely care about fostering a positive learning environment. They go above and beyond to ensure that students have the resources they need to succeed, often providing additional materials, guidance, and feedback. Moreover, they are open to diverse learning needs, adapting their teaching methods to accommodate various learning styles and challenges. What stands out the most is the personal attention students receive, which is rare in many large institutions. Faculty members take the time to understand individual strengths and weaknesses, making students feel supported and motivated to excel. In summary, the faculty support at this institution is top-notch, with a deep focus on ensuring students thrive both academically and personally. Their approachability, dedication, and willingness to help make the educational experience enriching and fulfilling.
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SWET ANAND
Bca in Cloud and security
Reviewed in India on February 12, 2025
This is best platform for taking platform for taking addmission on University it have so much factuality Value For Money Faculty Support Student Support LMS Quality EMI Facility so u can go through it
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SWET ANAND
Bca in Cloud and security
Reviewed in India on February 12, 2025
This is best platform taking Admission . It have so much factuality like LMS Quality EMI Facility Faculty Support Student Support Value For Money so this best platform for taking addmission on University
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Ayush Kumar Rana
BCA in Cloud computing and cyber security
Reviewed in India on February 7, 2025
LMS Quality EMI Facility Faculty Support Student Support Value For Money I am happy that I have taken my admission through College Vidya. College Vidya is a very good platform for your admission, hence I would highly recommend College Vidya.
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Panchal Aditya
BCA in Cloud And cyber security
Reviewed in India on February 6, 2025
LMS Quality EMI Facility Faculty Support Student Support Value For Money. Best Review post by me LMS Quality EMI Facility Faculty Support Student Support Value For Money and best.
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Arun Kumar
BBA MM in Marketing management
Reviewed in India on February 6, 2025
LMS Quality EMI Facility Faculty Support Value For Money Student Support It is a very good platform and value for study and money. I enrolled and got a great opportunity to study online with my job. So just for it superb
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Debojit Debroy
BCA in Cloud computing and Security
Reviewed in India on February 3, 2025
UPES Online BCA in Cloud Computing & Security offers a well-structured curriculum covering cybersecurity, cloud tech, and programming. Industry exposure, global certifications, and career support make it a solid choice.
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