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Home Online MBA MBA Marketing Jobs, Salary, Freshers, Government [2024]

MBA Marketing Jobs, Salary, Freshers, Government [2024]

Jun 12, 2024 1.3K Reads

Marketing can offer you some of the most lucrative job opportunities. It can take you to a world of extended possibilities where your words and creativity showcase the worth of your product and services.

Marketing can bring enormous job and career opportunities. And with digitalisation, the demand for Sales and marketing is increasing online. Both Online and offline marketing have given rise to many jobs and career opportunities for students.

What is MBA Marketing? Career Scope in India & Abroad | Online & Distance Education

After completion of the completion of the MBA in Marketing, the candidate can earn up to INR 5 LPA to 20 LPA and beyond. 

Here in the blog, we will be discussing the marketing jobs after an MBA and the packages that one can get. But before understanding the scope of jobs let us understand in detail about MBA marketing.

What is MBA Marketing?

MBA in marketing is the comprehensive study of marketing management, business marketing operations, managerial and accounting decisions, marketing communications, salesforce management, and many more.

Marketing is an in-depth study to understand the communication flow to spread awareness about the product and services. Through this course, you will be able to get the customer relationship management, branding, consumer behaviour, organisational communication, competitive dynamics and many more. You May Enroll | Online MBA Course In Marketing!

Eligibility Criteria to pursue MBA

  • Candidate must have passed graduation or equivalent in any stream from a recognised institute/ university. 
  • Candidates with 2-3 years of work experience are preferred.
  • Candidates must have to appear in the entrance examination to enrol in the program. The candidate who do not wish to appear in the entrance examination can enrol in Online MBA. 

What are the different MBA marketing Job Sectors? 

After the completion of the MBA program, the candidate can get many job and career opportunities in areas like FMCG Companies, Tourism Companies, Consultancy Companies, Retail Companies, Banks, and Advertising Companies. There can be various jobs and career opportunities to be captured by various government and private institutions.

The graduates are qualified to work at different places in management studies, and business organisations in different government and private organisations. The two essential factors that decide the advancement of the company are business management and marketing. 

The Marketing scope isn’t just limited to sales but has reached better and wider scopes of innovation. There are several top companies and recruiters that offer Job and career opportunities to marketing graduates.

An MBA marketing graduate can earn an average package of INR 7 LPA per annum and can go beyond with high experience and skills.

Different Job sectors for MBA Marketing graduates are -

  • Sales and Marketing
  • Hospitality
  • Consultancies
  • Educational Institutes
  • Marketing Organizations
  • Retail
  • Banking and Insurance
  • Industrial Houses
  • Public Sector Enterprises
  • Export Companies

MBA Marketing Top Recruiters

After completion of the MBA marketing, the candidates get the opportunity to work with top and big names in industries like-

Top Recruiters

Pepsico

Microsoft

Procter and Gamble

Morgan Stanley

Coca Cola

JP Morgan

Facebook

Google

Nike

Hindustan Unilever Limited

Nestle

American Express

Sony

Apple

McKinsey

Amazon

KPMG

Tech Mahindra

What are the Top MBA Marketing Jobs In India 

There are various jobs and career opportunities after completion of the MBA program. You can get the opportunity to explore the market and get a high salary package.

Here we have listed the top jobs and packages that you can get -

Job Profiles

Job Role

Average Salary Offered

Highest Salary Offered

Lowest Salary Offered

  • Marketing Manager

A marketing manager is a person who looks after the working of the marketing team and also makes sure the working of the system is smooth. They work on strategy development and campaign planning to get more and more traffic. They also implement the right marketing campaigns to get fine leads. They create engaging and information-rich content through blogs, websites or any other source. They also oversee to building of sustainable partnerships and relationships with other agencies, vendors and others. There is enormous career scope in the marketing management field marketing manager, senior marketing manager, marketing group manager, VP Marketing, Director marketing, marketing group manager, Chief Marketing Officer(CMO) and many more. 

INR 7.02 Lakhs per annum

INR 20 Lakhs per annum

INR 2.91 Lakhs per annum

  • Business Development Executive

The individual is the sales professional helping a company to grow by creating and developing new and better business opportunities. Their roles include getting new clients, searching for potential services to offer, and also helping the organisation expand to new areas of the market. They look for identifiable profitable opportunities in the business, Conduct deep market research, generate actionable strategies to grow the business, build sustainable relations and so on. 

INR 2.99 Lakhs per annum

INR 5.57 Lakhs per annum

INR 1.74 Lakhs per annum

  • Media Planner

These individuals play many roles and responsibilities as they look after meeting the clients and understanding the requirements. An individual holding the position of the Media Planner carries out quantitative and qualitative research into audience preferences, needs and behaviour. They talk to clients through different budgets, recommendations and schedules and answer queries. 

INR 3.76 Lakhs per annum

INR 8.4 Lakhs per annum

INR 2.33 Lakhs per annum

  • Product Manager

A product manager is an Individual who looks after the customer needs and targets to fetch it with maximum efficiency. The individual understands and represents user needs, by defining a clear vision for the product and aligning all the stakeholders around the product’s vision. 

INR 10 Lakhs per annum

INR 15 Lakhs per annum

INR 8.84 Lakhs per annum

  • Sales Manager

Individuals with skills like general sales skills, training and mentoring skills, public speaking skills, leadership skills, organizational skills, and many more. These people generate a sales plan, identify sales goals, offer training opportunities, motivate the team, manage accounts, hire and recruit.

INR 4.58 Lakhs per annum

INR 10 Lakhs per annum

INR 2.45 Lakhs per annum

  • Asset Manager

They manage clients, according to their investment preferences and goals. They take meetings with the clients and assess their status, risks, goals, and needs. They ensure to develop, organise and maintain the client's portfolios and also coordinate with the brokers, property managers and third parties. 

INR 6.83 Lakhs per annum

INR 10 Lakhs per annum

INR 2.59 Lakhs per annum

  • Chief Marketing Officer(CMO)

Chief Marketing Officer looks after the planning, production and execution of the company’s marketing and advertising plans

INR 52 LPA

INR 101 LPA

INR 12 LPA

  • SEO Manager

SEO Manager looks after the traffic and website content being search engine optimised and gaining sufficient traffic. 

INR 8- 9 LPA

INR 16 LPA

INR 3 LPA 

  • Social Media Manager 

Social Media Manager plans the social media calendar for various social media platforms like LinkedIn, Facebook, Twitter, and Instagram to enhance engagement about the product and the services. 

INR 5.4 LPA

INR 10 LPA

INR 2 LPA 

  • PPC Manager 

The pay-per-click manager looks after the paid ads that the company runs to gain lead generation and better engagement. 

INR 10 LPA

INR 17 LPA 

INR 3.8 LPA

What are the government jobs after MBA marketing?

After completion of the MBA in marketing, if you wish to take up a government job you can get into one. The candidate must have taken the entrance examination and must have cleared the cutoff to clear the examination and get one job. 

Some of the government jobs after completion of the MBA marketing are -

  • IBPS PO and IBPS Clerk Examination
  • SBI PO and SBI Clerk Examination
  • RBI Grade B Officer 
  • UPSC CSE
  • UPSC CDS
  • SSC CGL 
  • SSC CHSL
  • RRB NTPC
  • CAGDI
  • UPPCL Accounts Clerk
  • NFL Assistant Accountant
  • TANGEDCO Junior Assistant
  • KPSC Group C
  • PGVCL Junior Assistant
  • RIICO Assistant Accounts Officer Grade 2 
  • Assam Forest Ranger

There are many more jobs and opportunities in the government sector. Explore to get the best opportunity for you.

Top Other MBA Specialisations

 

Top MBA specialisations

  • MBA in Finance and Marketing
  • MBA in Logistics and Supply Chain
  • MBA in Marketing and HR
  • MBA in Data Science and Analytics
  • MBA in HRM and Finance
  • MBA in Digital Marketing and E-commerce
  • MBA in Finance and Leadership
  • MBA in Entrepreneurship and Leadership
  • MBA in System and operations
  • MBA in Business Intelligence and Analytics
  • MBA in Oil and Gas Management
  • MBA in Artificial Intelligence and Machine Learning
  • MBA in IT and Fintech
  • MBA in Hospital and Healthcare
  • MBA in marketing and sales
  • MBA in Production and operations
  • MBA in Finance and Accounting 

MBA marketing is a two-year program that is offered by many top central and state universities. Candidates with a graduation degree from a recognised institute or university can enrol in this program.

This program can be pursued in online MBA, distance MBA and on-campus mode.All the modes offered are equivalent only the mode of education varies.

Parameters 

On-Campus MBA 

Online MBA 

Program Delivery

Candidates must attend the classes on campus 

No need to attend the regular classes on campus. Classes will be done online on weekends. 

Attendance 

Candidate must attend the lectures regularly. 

No need to attend the lectures daily 

Syllabus 

The curriculum includes both practical as well as theoretical study of the relevant topics. 

The curriculum is similar for online MBA to regular MBA. 

Teaching Principles

It is strict and fixed for project submission, assignment submission, and exam dates, and students must attend the class regularly. 

It is flexible and easy to handle. Flexibility in assignment submission, project submission, and examination dates helps the candidate to learn at ease. 

Program Duration

The course is of 2 years. It is a fixed duration that cannot be changed. The student must complete the program in these two years. 

The duration of the program is 2 years. However, the students can pursue the course as per their flexibility at their own pace. 

Fees

The fees are high ranging between INR 3 to 7 LPA. 

The fees of the program are comparatively low ranging between INR 2 to 3 LPA. 

Admission process

Admission to the program can be taken after taking the entrance examination. Based on marks and cut-offs, the candidate gets admission. 

There is no entrance examination to enrol in an online MBA program. The candidate can get admission directly. 

Top Universities offering MBA in Marketing in India

Here are the top MBA universities that offer MBA in Online, On-campus and distance mode - 

Institute of Management Technology, Ghaziabad

Jaipuria Institute of Management

Indian School of Business

Indian Institute Of Management–Rohtak (IIM–Rohtak)

Symbiosis Institute of Business Management Pune

Faculty of Management Studies - Main Campus

S. P. Jain Institute of Management and Research

Indian Institute Of Management, Bodh Gaya

Indian Institute Of Management–Udaipur (IIM–Udaipur)

UPES

XLRI - Xavier School of Management

Indian Institute of Management Calcutta

Indian Institute Of Management–Kashipur (IIM–Kashipur)

International Management Institute

Management Development Institute (MDI)

Indian Institute Of Management–Shillong (IIM–Shillong)

Indian Institute Of Management–Lucknow (IIM–Lucknow)

Indian Institute Of Technology Delhi (IIT Delhi)

Indian Institute of Foreign Trade

National Institute of Technology Tiruchirappalli

MICA

Shailesh J. Mehta School of Management (SJMSoM)

Indian Institute Of Management–Ahmedabad (IIM–Ahmedabad)

Department of Management Sciences

Indian Institute Of Management–Bangalore (IIM–Bangalore)

Suresh Gyan Vihar University

Amity University Noida

Annamalai University

Jamnalal Bajaj Institute of Management Studies (JBIMS)

Sydenham Institute of Management Studies, Research and Entrepreneurship Education

K J Somaiya Institute of Management

University Business School

Indian Institute Of Management–Kozhikode (IIM–Kozhikode)

Balaji Institute of International Business (BIIB Pune)

Indian Institute Of Management–Indore (IIM–Indore)

Globsyn Business School

Great Lakes Institute of Management

Delhi Technological University

Goa Institute Of Management

BIMTECH - Birla Institute of Management Technology

N. L. Dalmia - Institute of Management Studies and Research

T. A. Pai Management Institute (TAPMI)

BIMM Balaji Institute Of Modern Management, Pune

Xavier Institute of Social Service (XISS), Ranchi

ITM

KIIT School of Management

Chandigarh University

Indian Institute Of Management–Raipur (IIM–Raipur)

Christ University

Xavier Institute of Management (XIMB)

Conclusion

We can say that MBA marketing can bring you various job and career opportunities. After the completion of this program, you can work and get an average salary of INR 5 LPA to INR 20 LPA and beyond. So, if you are interested in pursuing an MBA, you can pursue the course online or in on-campus mode. Both degrees carry equal value.

FAQs (Frequently Asked Questions)

Yes, an online MBA is valid and approved by UGC. It is accepted for all types of employment either government or private.

Top Online MBA universities are -

Amity University Online

IGNOU Online

Lovely Professional University Online

Management Development Institute Online

Jain University Online

DY Patil University Online

Manipal University Online

NMIMS Online

Annamalai University Online

O P Jindal University Online

Bharathidasan University Online

B. S. Abdur Rahman Crescent Institute Of Science And Technology Online

Chandigarh University Online

UPES Online

ICFAI University Online

Welingkar Bangalore Online

IMT Ghaziabad Online

XLRI - Xavier School of Management Online

Symbiosis Centre for Distance Learning Online

Birla Institute of Management Technology Online

Great Lakes Institute of Management

Pune Institute of Business Management

ISBR Business School

MIT School of Distance Education

After MBA marketing completion, the graduate can earn an average salary of INR 30,000 per month and this scale can go beyond with high skills and knowledge. 

Yes, after completion of the degree, you can get the important skills and advanced marketing knowledge that helps the candidates to get better job and career opportunities.

There are various MBA specialisations that students can opt from -

  • Finance
  • Economics
  • Data Analytics
  • Investment Management
  • Marketing
  • Entrepreneurship
  • International Business
  • Innovation Management

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