Amity Online MBA in Digital Marketing

Accredited with grade A+ by NAAC

(667 Reviews)
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About Amity Online MBA in Digital Marketing

Nowadays, everything is going digital. It's becoming really important for us to learn Digital Marketing skills because it's like adding more healthy and colorful foods to our plate of skills. Online MBA in Digital Marketing Management from Amity Online is a 2-year postgraduate program. You will learn various topics such as Internet Marketing, Mobile Marketing, Digital Branding, Email Marketing, Strategic Management, and E-Commerce Marketing. Anyone who is graduated and who wants to brush up their knowledge in the field can apply. If you are a working professional then this is a good opportunity for you to upskill yourself without leaving your job. 

Amity Online is known to be one of the reputed and best universities for providing quality education, it is also recognized by the UGC ( University Grants Commission), NIRF, and NAAC with an A+ and Qs world ranking.

 

Moreover, when it comes to Online education, we often get worried about how we will get connected to our faculties. But with the LMS it is very easy to connect with the faculties. LMS( Learning Management System) is like a digital library from where you can access all the study material and you can also submit your assignments there and get instant feedback from faculties and that's how you will be connected through faculties as well. Amity Online also provides you with placement assistance and also organizes various job fairs that increase your chances of getting placed in your dream company.  

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • With an online MBA in Digital Marketing Management, you can develop the skill of developing a digital marketing plan to regulate your business goals.
  • You can easily learn to create your own digital strategy when you return to work
  • In an Online MBA in Digital Marketing Management from Amity Online, you learn to evaluate various marketing strategies that are used by different organizations and you can also learn from it and apply it in your own creative ways.
  • ROI helps us figure out if our digital investments are making us more money, and KPIs are the checkpoints we use to measure our online performance. You can easily learn this in Online MBA in Digital Marketing Management.
  • Add new skills to your resume and aim for a higher salary package.

Amity University Online Approved By

ugc deb logo

UGC-DEB

aicte logo

AICTE

aiu logo

AIU

RANK 35nirf logo

NIRF

wes logo

WES

logo naac a plus

NAAC A+

qs word university rankings

QS World University Rankings

Who Can Apply?

To gain admission to the Online MBA in Digital Marketing Management from Amity Online, you must fulfill the eligibility criteria mentioned below. 

  • You must have completed your graduation from a government-recognized university. 
  • You must have completed your graduation with a minimum mark of 40 percent. 
  • If you have below 40 percent marks then you must appear for the entrance exam conducted by the university if passed only then you are eligible to apply. 
  • There is no age limit. 

Other Specializations

View All
Amity Online MBADigital Entrepreneurship

Amity Online MBA

Digital Entrepreneurship

Right Choice for Right Education

Read More
Amity Online MBAHR Analytics

Amity Online MBA

HR Analytics

Right Choice for Right Education

Read More
Amity Online MBAData Science

Amity Online MBA

Data Science

Right Choice for Right Education

Read More
Amity Online MBABusiness Analytics

Amity Online MBA

Business Analytics

Right Choice for Right Education

Read More
Amity Online MBAInternational Business

Amity Online MBA

International Business

Right Choice for Right Education

Read More
Amity Online MBAMarketing & Sales

Amity Online MBA

Marketing & Sales

Right Choice for Right Education

Read More
Amity Online MBAGeneral

Amity Online MBA

General

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2024

SpecializationFees
Digital Entrepreneurship45,000/Semester
HR Analytics45,000/Semester
Data Science45,000/Semester
Business Analytics45,000/Semester
International Business45,000/Semester
Marketing & Sales45,000/Semester
General45,000/Semester
Digital Marketing45,000/Semester

Sample Certificate from Amity University Online

Become alumnu of Amity Online and get a UGC-approved online degree. The degree awarded by the university is also been accredited by NAAC A+, WES, etc.

  • 1st in India to get UGC approval for online programs
  • Among the top 3% of universities around the globe
  • Ranked 1 in India in the QS World Ranking
  • Ranked 37 in the world in the QS World Ranking
amity online sample degree certificate

Amity University Online EMI Details

The Amity University Online offers courses at very affordable fees. But one can also pay their academic fee through the help of easy-to-pay EMI installments. The No cost EMI plans not only helps the student to pay their whole fee in small installments but also provide them with an opportunity to finance their education. So one should definitely opt-out of these education loan/EMI plans and take responsibility for your own education.

Course

Course Fee

Loan amount

Tenure (Month/Interest Rate/Advance EMI)

Advance EMI

Instalment/Month

Total Interest

MBA

Full Fees

₹175,000.00

₹175,000.00

12/0/1

₹14,583.00

₹14,583.00

₹0.00

Semester fees

₹45,000.00

₹45,000.00

12/0/1

₹3,750.00

₹3,750.00

₹0.00

MBA with Specializations

Full Fees

₹253,000.00

₹253,000.00

12/0/1

₹21,083.00

₹21,083.00

₹0.00

Semester fees

₹63,250.00

₹63,250.00

12/0/1

₹5,271.00

₹5,271.00

₹0.00

BBA

Full Fees

₹150,000.00

₹150,000.00

12/0/1

₹12,500.00

₹12,500.00

₹0.00

Semester fees

₹25,000.00

₹25,000.00

12/0/1

₹2,083.00

₹2,083.00

₹0.00

BCA

Full Fees

₹135,500.00

₹135,500.00

12/0/1

₹11,292.00

₹11,292.00

₹0.00

Semester fees

₹22,500.00

₹22,500.00

12/0/1

₹1,875.00

₹1,875.00

₹0.00

MCA

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

BA

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,200.00

₹14,200.00

12/0/1

₹1,183.00

₹1,183.00

₹0.00

BA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹26,600.00

₹26,600.00

12/0/1

₹2,217.00

₹2,217.00

₹0.00

B Com

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,000.00

₹14,000.00

12/0/1

₹1,167.00

₹1,167.00

₹0.00

M Com

Full Fees

₹110,000.00

₹110,000.00

12/0/1

₹9,167.00

₹9,167.00

₹0.00

Semester fees

₹27,500.00

₹27,500.00

12/0/1

₹2,292.00

₹2,292.00

₹0.00

MA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

Note: Loan applicable on only Annual Fee for 12 Months and 0% Interest and 1 Advance EMI

(Loan Partner - EDUVANZ)

Amity University Online Admission Process

The admission procedure for Amity Online generally takes place two times a year. The first admission cycle takes place between 1st Jan to 28th/29th Feb. The second admission cycle takes place between 1st July to 31st Aug. The whole admission process from registration to admission confirmation takes place in online mode. No entrance exam is reuqired for taking admission in the university.

The admission procedure for 2024 for the online courses at Amity Online University is as follows:

Step 1- Go to the official website of Amity Online (Note- there are separate websites for online and on-campus programs).

Step 2- Click on the “Apply Now” tab in the top right corner.

Step 3- First fill in your basic personal and academic details followed by your employment details (if any).

Step 4- Now upload all the necessary documents for eligibility proof along with your recent and coloured passport-size photo.

Step 5- Submit this application form and pay the application fee. Once your application is reviewed and documents verified, the university will inform you about your enrollment and further procedure via email.


UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

To verify the authenticity of Amity University Online Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

Amity Online MBA in Digital Marketing Syllabus

View Syllabus

Check the syllabus of Online MBA in Digital Marketing Management from Amity Online is mentioned below. 

Semester 1 

Semester 2 

  • Managerial Economics
  • Statistics for Management
  • Professional communication
  • Accounting for Managers
  • Marketing Management
  • Legal Aspects of Business
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • Conflict Resolution and Management

Semester 3 

Semester 4

  • Digital Customer Analytics
  • Digital Journey with Brand Management
  • Performance Marketing
  • Social Media and Technology Marketing
  • Digital Commerce - Reinventing Business Models
  • Marketing Analytics - Data Tools and Techniques

Amity University Online Examination Pattern

The examinations for all the online programs at Amity University are held through an online technology-enabled proctored mode. The exam pattern constitutes internal and external examinations. The weightage for internal (assignments) is 30% and for external (end-term examinations) is 70%. The exam comprises 3 sections- Section A (Subjective), Section B (Case Studies), and Section C (MCQs).

Job Roles after MBA in Digital Marketing

Once you gain knowledge of Digital marketing it becomes very easy for you to apply for various job roles such as Web developer, Marketing manager, business analyst, web analyst, etc.

Check the table below to know the average salary of these designations. 

Job Position

Average Annual Salary (in INR)

Web Developer

5 LPA

Marketing Manager

8 LPA

Business Analyst

9 LPA

Brand Manager

5 LPA

Marketing Executive

6 LPA

Salary also depends upon the experience you have in the respective field. 

Amity University Online Placement Partners

Our students get an opportunity to work with

  • 100+ Hiring Partners
  • 2X increased chances of getting selected in top companies with Industry projects
  • Additional Career Support Services

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • HP

    HP

  • IBM

    IBM

  • Infosys

    Infosys

  • Mercedes Benz

    Mercedes Benz

  • Microsoft

    Microsoft

  • Nestle

    Nestle

  • Niit

    Niit

  • Ranbaxy

    Ranbaxy

  • Siemens

    Siemens

  • Wipro

    Wipro

Frequently Asked Questions?

This program equips you with the skills and knowledge needed to thrive in today's digital-driven business environment, opening up diverse career opportunities and potentially higher earning potential.

While prior experience in marketing or digital technologies can be beneficial, But university accept students from diverse educational and professional backgrounds. 

Assignments may include creating digital marketing plans, conducting market research, developing social media campaigns, analyzing digital data, and presenting strategic recommendations to address business challenges.

Check the table below to know the exact figures. 

1st Sem

INR 45,000/-

2nd Sem

INR 45,000/-

3rd Sem

INR 45,000/-

4th Sem

INR 44,000/-

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Amity University Online Reviews

Student Reviews

4.0 out of 5

(667)
5 star
50%
4 star
32%
3 star
0%
2 star
5%
1 star
14%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this university on College Vidya. It also analyses reviews to verify trustworthiness.


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A

Ajay Singh Rawat

Verified

Reviewed in India on April 7, 2024

good

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R

Ranjith kumar NAGARADJANE

Verified

ONLINE MBA in International business

Reviewed in India on March 31, 2024

Hello, my name is Ranjith NAGARADJANE, I am 26 years old and I am currently living in FRANCE. Interested in doing an online MBA, I get in contact with Amity for their MBA Program. Mr Harsh CHAUDHARY was my admission counsellor from Amity (his WhatsApp num : +91 9319729433),I started the admission process the 28/02/2024 after discussing some details about the program and I also paid the first semester fees ( The amount of 38250 Indian rupees equivalent of 450 euros) and get confirmation of the payment from my Harsh the same day ( See Whatapp screenshot).After sending him all the documents asked, he told me to wait 48h in order to get my login details. From that moment everything goes wrong with Amity and Mr Harsh CHAUDHARY, after waiting for the 48h asked, I get back in contact with Mr Harsh CHAUDHARY because I haven’ received any updates and login information’s (But no answer from the opposite side or they will replay you 2 or 3 days later and ask you to wait without further information about the current state of your admission). I tried to call my Harsh but no reply! Later, I get in contact with another admission advisor of Amity Mrs Ayushi BHARGAVA (Whatapp number : +91 9289681029 ) and explain my situation. She gave me the email address of Amity Support and ask me to send an email so they can find a solution (supportme at amityonline.com). First mail the 06/03/24 asking for login information, the reply that I get is that my admission form number: 5295101 is not the right one. Get back in contact with Mr Harsh, and he told me that the number in gave was the right one ! Second mail the 08/03/24 asking for details with screen shoot of my admissions portal (to show my admission form number: 5295101) and the screenshot of the discussing with Mr Harsh ! This time I have no reply from Amity Support. I also get in contact with amity Support Via WhatApp ( Number : +91 8448093747 ) and never get I clear information’s once again they will just say “ please wait” and that’s it ! Tired of unclear process I get back in contact with Mr Mr Harsh CHAUDHARY the 11 of march and asked for a refund. He also confirmed that he initiate the refund process the same day and up to now I haven’t received my money back. And no one is answering my call and my Email! Link most cheap commercial they are interested in your money and nothing else, but when you ask your money back, there is no one to reply. Hopefully Karma will pay these people Value For Money Faculty Support

7 people found this helpful

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A

Amit raj

Verified

12 pass

Reviewed in India on March 4, 2024

Value For Money

3 people found this helpful

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I

Ikram Khan

Verified

Mb in 10th

Reviewed in India on February 19, 2024

EMI Facility

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M

Majid Khan

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Job in Job

Reviewed in India on February 17, 2024

EMI Facility12

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A

Abhishek

Verified

MBA in Finance

Reviewed in India on January 8, 2024

Good Curriculum and good faculty with proper financial modeling classes and good networking opportunity

2 people found this helpful

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R

RSP

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Reviewed in India on January 4, 2024

Please don't suggest this AMITY university to someone who really wants to learn something and educate himself. I took admissions with high hopes. But they don't even conduct the classes. Their recorded videos are the worst. A newbie on YouTube has better content to share than their so-called professors. Their books are full of technical mistakes. I mean seriously not only spelling mistakes but technical mistakes. Worst experience. Please don't ruin someone else's future. You are a more reputed organisation than them, plz save your reputation by not recommending this university.

35 people found this helpful

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G

Gouri Lambore

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Reviewed in India on January 4, 2024

Thank you Amity University

1 person found this helpful

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RUPAM MONDAL

Verified

Reviewed in India on January 4, 2024

I am a BCA student of Amity University Online. I am in 1st sem and my end term exams are in Feb 2024. So far my experience is very good. I haven't face any problem yet. Student support team is also very helpful and always reply very fast. Amity online organize some offline orientation also at their every campus to give a feel of offline study to their online students, I think that is one of the thing which i really liked about amity online. So far i don't think so that any online universities or institution give those facilities which amity online give to their students. If anyone is searching for a online university then amity online is a big thumps-up from me.

4 people found this helpful

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R

Revati Chourase

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Reviewed in India on January 4, 2024

No they don't give enough things

3 people found this helpful

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