Kurukshetra Online MBA in Marketing Management

Kurukshetra University, one of the most prestigious universities in India, provides an online MBA program in Marketing. Kurukshetra University offers a 2-year fully online master's program in MBA Marketing. The Course and Curriculum of Online MBA in Marketing is framed and structured by the most qualified and learned department of Kurukshetra University. 

Online MBA in Marketing is operated through a sophisticated and advanced Learning Management System. Kurukshetra University uses this Learning Management system to impart learning to the students. This LMS provides the facility of attending live classes or watching recorded classes based on the flexibility and availability of the student. With the help of this LMS, students can manage their time effectively.

With the increasing cut-throat competition between business enterprises, a strong Marketing strategy becomes the most important factor in determining the growth and stability of the business organization. An effective marketing strategy helps in communicating business ideas, product descriptions, and marketing research, advertising.

Marketing helps in promoting and spreading awareness about the product and services among the customers and motivates them to make purchase decisions. Apart from this marketing also helps in knowing the customer's needs and preferences and designing products according to it. Due to its importance in the survival and sustainability of the business, the marketing field is becoming the most demanding career option. 

An online MBA in Marketing program helps build a wonderful marketing and advertising career. Apart from advertising and marketing students can choose several other job profiles that offer lucrative salary packages and positions. 

Kurukshetra University has set certain minimum eligibility criteria for the candidates who are willing to enroll in an Online MBA program in Marketing- 

• Any graduation degree in any subject from a recognized Board/University.  
• No Age Limit for Admission.

The institution provides courses in all three modes be in regular mode, online mode, or in distance mode. However, the courses that are offered to the students in regular mode are costly. Online courses offered by the University to the students are much more affordable as compared to other courses offered in regular mode. Students can also take education loans, scholarships, and other financial aid options, that are offered to students by the center and state government.

The syllabus for the Online MBA in Marketing is updated and according to the latest industry trends in marketing. The syllabus deeply covers the ongoing Marketing practices in the market like advertising, Marketing research, Digital Marketing, marketing strategy, etc. These topics are some of the most important for current market practices and very relevant for the job market. Kurukshetra University follows UGC and National Education Policy guidelines while offering an Online MBA in Marketing. The first two semesters of the course have the same syllabus for all specializations and the last two semesters are related to core marketing.

Syllabus of Online MBA in Marketing at Kurukshetra University is Mentioned below- 

The Examination pattern of each subject may vary. Students can understand more about the pattern after carefully reviewing last year's papers. The Examination is done in two steps, The first step includes the evaluation of the practical knowledge of the student. The University gives the assessment to students in the form of practical, tests, assignments, project work, and many more. After completion, students can submit these assessments on the portal in online mode. It is not required to visit the center to submit assignments. The next step of evaluation involves the theory examination that is conducted online. 

With the predominant importance of Marketing for the smooth functioning of a business organization, a degree in Online MBA in Marketing has always been a very smart choice. All the operations and functions of an organization hugely depend on marketing strategies. This has made a degree in Online MBA in Marketing the best choice to make a great career. Companies offer good packages to students upon completion of the course. There is a benefit to pursuing an MBA online mode as it offers the flexibility of studying and working at the same time which provides leverage to the students while job interview.  

 Some of many companies that visited Kurukshetra University for placement drives and hiring are mentioned below-

• TCS
• Google
• Microsoft 
• Deloitte 
• Samsung
• HP 
• Dell
• Cognizant 
• Accenture 

Students can choose different Job profiles after completing an Online MBA in Marketing at Kurukshetra University and some of the job profiles are mentioned below-