Amity Online MBA in Digital Marketing

(667 Reviews)
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About Amity Online MBA in Digital Marketing

Nowadays, everything is going digital. It's becoming really important for us to learn Digital Marketing skills because it's like adding more healthy and colorful foods to our plate of skills. Online MBA in Digital Marketing Management from Amity Online is a 2-year postgraduate program. You will learn various topics such as Internet Marketing, Mobile Marketing, Digital Branding, Email Marketing, Strategic Management, and E-Commerce Marketing. Anyone who has graduated and who wants to brush up their knowledge in the field can apply. If you are a working professional then this is a good opportunity for you to upskill yourself without leaving your job.

Amity Online is known to be one of the reputed and best universities for providing quality education, it is also recognized by the UGC ( University Grants Commission), NIRF, and DEC and Qs world ranking.

Moreover, when it comes to Online education, we often get worried about how we will get connected to our faculties. But with the LMS it is very easy to connect with the faculties. LMS( Learning Management System) is like a digital library from where you can access all the study material and you can also submit your assignments there and get instant feedback from faculties and that's how you will be connected through faculties as well. Amity Online also provides you with placement assistance and organizes various job fairs that increase your chances of getting placed in your dream company.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • With an online MBA in Digital Marketing Management, you can develop the skill of developing a digital marketing plan to regulate your business goals.
  • You can easily learn to create your own digital strategy when you return to work
  • In an Online MBA in Digital Marketing Management from Amity Online, you learn to evaluate various marketing strategies that are used by different organizations and you can also learn from it and apply it in your own creative ways.
  • ROI helps us figure out if our digital investments are making us more money, and KPIs are the checkpoints we use to measure our online performance. You can easily learn this in Online MBA in Digital Marketing Management.
  • Add new skills to your resume and aim for a higher salary package.

Amity University Online Approved By

ugc deb logo

UGC-DEB

aicte logo

AICTE

aiu logo

AIU

RANK 29 In the Management Categorynirf logo

NIRF

wes logo

WES

qs word university rankings

QS World University Rankings

Digital_Education_Council DEC

DEC

Who Can Apply?

To gain admission to the Online MBA in Digital Marketing Management from Amity Online, you must fulfill the eligibility criteria mentioned below.

  • You must have completed your graduation from a government-recognized university.
  • You must have completed your graduation with a minimum mark of 40 percent.
  • If you have below 40 percent marks then you must appear for the entrance exam conducted by the university if passed only then you are eligible to apply.
  • There is no age limit.

Other Specializations

View All
Amity Online MBADigital Entrepreneurship

Amity Online MBA

Digital Entrepreneurship

Right Choice for Right Education

Read More
Amity Online MBAHR Analytics

Amity Online MBA

HR Analytics

Right Choice for Right Education

Read More
Amity Online MBAData Science

Amity Online MBA

Data Science

Right Choice for Right Education

Read More
Amity Online MBABusiness Analytics

Amity Online MBA

Business Analytics

Right Choice for Right Education

Read More
Amity Online MBAInternational Business

Amity Online MBA

International Business

Right Choice for Right Education

Read More
Amity Online MBAMarketing & Sales

Amity Online MBA

Marketing & Sales

Right Choice for Right Education

Read More
Amity Online MBAGeneral

Amity Online MBA

General

Right Choice for Right Education

Read More
Amity Online MBAInternational Finance

Amity Online MBA

International Finance

Right Choice for Right Education

Read More
Amity Online MBAInternational Finance with ACCA

Amity Online MBA

International Finance with ACCA

Right Choice for Right Education

Read More

Specialization Wise Updated Fees 2024

SpecializationFeesDuration
Digital Entrepreneurship 49,750/Semester 2 Years
HR Analytics 49,750/Semester 2 Years
Data Science 49,750/Semester 2 Years
Business Analytics 49,750/Semester 2 Years
International Business 49,750/Semester 2 Years
Marketing & Sales 49,750/Semester 2 Years
General 49,750/Semester 2 Years
Digital Marketing 49,750/Semester 2 Years
International Finance 74,750/Semester 2 Years
International Finance with ACCA 74,750/Semester 2 Years

Enjoy Extra Benefits with CV

Sample Certificate from Amity University Online

Become alumnu of Amity Online and get a UGC-approved online degree. The degree awarded by the university is also been accredited by WES, etc.

  • 1st in India to get UGC approval for online programs
  • Among the top 3% of universities around the globe
  • Ranked 1 in India in the QS World Ranking
  • Ranked 37 in the world in the QS World Ranking
amity online sample degree certificate

Amity University Online EMI Details

The Amity University Online offers courses at very affordable fees. But one can also pay their academic fee through the help of easy-to-pay EMI installments. The No-cost EMI plans not only helps the student to pay their whole fee in small installments but also provide them with an opportunity to finance their education. So one should definitely opt-out of these education loan/EMI plans and take responsibility for your own education. 

Course

Course Fee

Loan amount

Tenure (Month/Interest Rate/Advance EMI)

Advance EMI

Instalment/Month

Total Interest

MBA

Full Fees

₹175,000.00

₹175,000.00

12/0/1

₹14,583.00

₹14,583.00

₹0.00

Semester fees

₹45,000.00

₹45,000.00

12/0/1

₹3,750.00

₹3,750.00

₹0.00

MBA with Specializations

Full Fees

₹253,000.00

₹253,000.00

12/0/1

₹21,083.00

₹21,083.00

₹0.00

Semester fees

₹63,250.00

₹63,250.00

12/0/1

₹5,271.00

₹5,271.00

₹0.00

BBA

Full Fees

₹150,000.00

₹150,000.00

12/0/1

₹12,500.00

₹12,500.00

₹0.00

Semester fees

₹25,000.00

₹25,000.00

12/0/1

₹2,083.00

₹2,083.00

₹0.00

BCA

Full Fees

₹135,500.00

₹135,500.00

12/0/1

₹11,292.00

₹11,292.00

₹0.00

Semester fees

₹22,500.00

₹22,500.00

12/0/1

₹1,875.00

₹1,875.00

₹0.00

MCA

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

BA

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,200.00

₹14,200.00

12/0/1

₹1,183.00

₹1,183.00

₹0.00

BA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹26,600.00

₹26,600.00

12/0/1

₹2,217.00

₹2,217.00

₹0.00

B Com

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,000.00

₹14,000.00

12/0/1

₹1,167.00

₹1,167.00

₹0.00

M Com

Full Fees

₹110,000.00

₹110,000.00

12/0/1

₹9,167.00

₹9,167.00

₹0.00

Semester fees

₹27,500.00

₹27,500.00

12/0/1

₹2,292.00

₹2,292.00

₹0.00

MA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

Note: Loan applicable on only Annual Fee for 12 Months and 0% Interest and 1 Advance EMI

(Loan Partner - EDUVANZ)

Amity Online MBA in Digital Marketing Admission Process

The admission procedure for Amity Online generally takes place two times a year. The first admission cycle takes place between 1st Jan to 28th/29th Feb. The second admission cycle takes place between 1st July to 31st Aug. The whole admission process from registration to admission confirmation takes place in online mode. No entrance exam is reuqired for taking admission in the university.

The admission procedure for 2024 for the online courses at Amity Online University is as follows:

Step 1- Go to the official website of Amity Online (Note- there are separate websites for online and on-campus programs).

Step 2- Click on the “Apply Now” tab in the top right corner.

Step 3- First fill in your basic personal and academic details followed by your employment details (if any).

Step 4- Now upload all the necessary documents for eligibility proof along with your recent and coloured passport-size photo.

Step 5- Submit this application form and pay the application fee. Once your application is reviewed and documents verified, the university will inform you about your enrollment and further procedure via email.


UGC updated the list of approved ODL & Online programs for the academic batch of 2023-24, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

To verify the authenticity of Amity University Online Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Amity Online MBA in Digital Marketing Syllabus / Curriculum

View Syllabus

Check the syllabus of Online MBA in Digital Marketing Management from Amity Online is mentioned below. 

Semester 1

Semester 2

  • Managerial Economics
  • Statistics for Management
  • Professional communication
  • Accounting for Managers
  • Marketing Management
  • Legal Aspects of Business
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • Conflict Resolution and Management

Semester 3

Semester 4

  • Digital Customer Analytics
  • Digital Journey with Brand Management
  • Performance Marketing
  • Social Media and Technology Marketing
  • Digital Commerce - Reinventing Business Models
  • Marketing Analytics - Data Tools and Techniques

Amity Online MBA in Digital Marketing Examination Pattern

The examinations for all the online programs at Amity University are held through an online technology-enabled proctored mode. The exam pattern constitutes internal and external examinations. The weightage for internal (assignments) is 30% and for external (end-term examinations) is 70%. The exam comprises 3 sections- Section A (Subjective), Section B (Case Studies), and Section C (MCQs). 

Job Roles after Online MBA in Digital Marketing

Once you gain knowledge of Digital marketing it becomes very easy for you to apply for various job roles such as Web developer, Marketing manager, business analyst, web analyst, etc.

Check the table below to know the average salary of these designations.

Job Position

Average Annual Salary (in INR)

Web Developer

5 LPA

Marketing Manager

8 LPA

Business Analyst

9 LPA

Brand Manager

5 LPA

Marketing Executive

6 LPA

Salary also depends upon the experience you have in the respective field.

Amity University Online Placement Partners

Our students get an opportunity to work with

  • 100+ Hiring Partners
  • 2X increased chances of getting selected in top companies with Industry projects
  • Additional Career Support Services

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Google

    Google

  • Deloitte

    Deloitte

  • IBM

    IBM

  • Mckinsey and Company

    Mckinsey and Company

  • Microsoft

    Microsoft

  • Samsung

    Samsung

  • TCS

    TCS

  • Genpact

    Genpact

  • MetLife

    MetLife

  • Spicejet

    Spicejet

  • Nokia

    Nokia

Frequently Asked Questions?

This program equips you with the skills and knowledge needed to thrive in today's digital-driven business environment, opening up diverse career opportunities and potentially higher earning potential.

While prior experience in marketing or digital technologies can be beneficial, But university accept students from diverse educational and professional backgrounds. 

Assignments may include creating digital marketing plans, conducting market research, developing social media campaigns, analyzing digital data, and presenting strategic recommendations to address business challenges.

Check the table below to know the exact figures.

1st Sem

INR 45,000/-

2nd Sem

INR 45,000/-

3rd Sem

INR 45,000/-

4th Sem

INR 44,000/-

Every query is essential.

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Amity University Online Reviews

Student Reviews

3.6 out of 5

(667)
5 star
47%
4 star
18%
3 star
8%
2 star
8%
1 star
18%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this university on College Vidya. It also analyses reviews to verify trustworthiness.


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Prachi Gupta

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MBA in HR Manager

Reviewed in India on September 21, 2024

Student Support EMI Facility

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Vinod Singh

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Reviewed in India on September 11, 2024

Good

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EMI Facility per /month

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Lakshay

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Reviewed in India on August 15, 2024

Really disappointed with services

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Arjun Nayar

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MBA in Marketing and Finance

Reviewed in India on August 14, 2024

The study material and videos provided were good, but one cannot entirely depend on them, some of the information is outdated, Lectures were instantly available but lacked quality sometimes

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Arjun Nayar

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MBA in Marketing and Finance

Reviewed in India on August 14, 2024

The study material and videos provided here were good, but one cannot entirely depend on them, as some of the information is outdated, Lectures were instantly available but lacked quality sometimes.

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Usha meena

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Pg online

Reviewed in India on July 24, 2024

Nice platform,

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Suraj mondal

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Reviewed in India on July 9, 2024

Faculty Support EMI Facility Value For Money Student Support LMS Quality

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Geeta jitin chavan

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Reviewed in India on July 6, 2024

College Vidya is a very good platform for students and students education

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Summary

Amity University Online

3.6

Student Reviews

3.6 out of 5

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