Amity Online MBA in Digital Marketing

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About Amity Online MBA in Digital Marketing

Nowadays, everything is going digital. It's becoming really important for us to learn Digital Marketing skills because it's like adding more healthy and colorful foods to our plate of skills. Online MBA in Digital Marketing Management from Amity Online is a 2-year postgraduate program. You will learn various topics such as Internet Marketing, Mobile Marketing, Digital Branding, Email Marketing, Strategic Management, and E-Commerce Marketing. Anyone who has graduated and who wants to brush up their knowledge in the field can apply. If you are a working professional then this is a good opportunity for you to upskill yourself without leaving your job.

Amity Online is known to be one of the reputed and best universities for providing quality education, it is also recognized by the UGC ( University Grants Commission), NIRF, and DEC and Qs world ranking.

Moreover, when it comes to Online education, we often get worried about how we will get connected to our faculties. But with the LMS it is very easy to connect with the faculties. LMS( Learning Management System) is like a digital library from where you can access all the study material and you can also submit your assignments there and get instant feedback from faculties and that's how you will be connected through faculties as well. Amity Online also provides you with placement assistance and organizes various job fairs that increase your chances of getting placed in your dream company.

Online Degree Acceptance

Online degrees earned from a government-approved university, just like a regular degree, are accepted by the top recruiters worldwide including government & private sectors.

Value of Online Degree

An online degree from a government-approved university holds similar recognition in the industry as that of a regular degree. Thus, it is equally valuable when considered for a job or higher education.

Quality of Education

The quality of education offered in online programs is of the same standard as offered in an on-campus program. Be it curriculum, faculty members, evaluation methods, practical sessions, online & on-campus programs follow similar standards of quality.

Specialization Benefits

  • With an online MBA in Digital Marketing Management, you can develop the skill of developing a digital marketing plan to regulate your business goals.
  • You can easily learn to create your own digital strategy when you return to work
  • In an Online MBA in Digital Marketing Management from Amity Online, you learn to evaluate various marketing strategies that are used by different organizations and you can also learn from it and apply it in your own creative ways.
  • ROI helps us figure out if our digital investments are making us more money, and KPIs are the checkpoints we use to measure our online performance. You can easily learn this in Online MBA in Digital Marketing Management.
  • Add new skills to your resume and aim for a higher salary package.

Amity University Online Approved By

ugc deb logo

UGC-DEB

aicte logo

AICTE

RANK Ranked 32nd University in Indianirf logo

NIRF

wes logo

WES

qs word university rankings

QS World University Rankings

Digital_Education_Council DEC

DEC

Who Can Apply?

To gain admission to the Online MBA in Digital Marketing Management from Amity Online, you must fulfill the eligibility criteria mentioned below.

  • You must have completed your graduation from a government-recognized university.
  • You must have completed your graduation with a minimum mark of 40 percent.
  • If you have below 40 percent marks then you must appear for the entrance exam conducted by the university if passed only then you are eligible to apply.
  • There is no age limit.

Other Specializations

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Amity Online MBADigital Entrepreneurship

Amity Online MBA

Digital Entrepreneurship

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Amity Online MBAHR Analytics

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HR Analytics

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Amity Online MBAData Science

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Data Science

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Amity Online MBABusiness Analytics

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Business Analytics

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Amity Online MBAHR Management

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HR Management

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Amity Online MBAOperations Management

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Operations Management

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Amity Online MBAIT Management

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IT Management

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Amity Online MBAInternational Business

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International Business

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Amity Online MBAInsurance Management

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Insurance Management

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Amity Online MBAEntrepreneurship & Leadership

Amity Online MBA

Entrepreneurship & Leadership

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Amity Online MBARetail Management

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Retail Management

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Amity Online MBAOil & Gas Management

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Oil & Gas Management

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Amity Online MBAFinance Management

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Finance Management

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Amity Online MBAMarketing & Sales

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Marketing & Sales

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Amity Online MBAGlobal Finance Market

Amity Online MBA

Global Finance Market

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Amity Online MBAGeneral

Amity Online MBA

General

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Amity Online MBAHospitality Management

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Hospitality Management

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Amity Online MBAData Science & Analytics

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Data Science & Analytics

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Amity Online MBAFinance and Accounting

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Finance and Accounting

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Amity Online MBAProduction and Operations

Amity Online MBA

Production and Operations

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Amity Online MBAInternational Finance

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International Finance

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Amity Online MBAInternational Finance with ACCA

Amity Online MBA

International Finance with ACCA

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Amity Online MBAMarketing

Amity Online MBA

Marketing

Right Choice for Right Education

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Specialization Wise Updated Fees 2025

View Fees Structure

SpecializationFeesDuration
Digital Entrepreneurship 49,750/Semester 2 Years
HR Analytics 49,750/Semester 2 Years
Data Science 49,750/Semester 2 Years
Business Analytics 49,750/Semester 2 Years
HR Management 49,750/Semester 2 Years
Operations Management 49,750/Semester 2 Years
IT Management 49,750/Semester 2 Years
International Business 49,750/Semester 2 Years
Insurance Management 49,750/Semester 2 Years
Entrepreneurship & Leadership 45,000/Semester 2 Years
Retail Management 49,750/Semester 2 Years
Oil & Gas Management 49,750/Semester 2 Years
Finance Management 49,750/Semester 2 Years
Marketing & Sales 49,750/Semester 2 Years
Global Finance Market 49,750/Semester 2 Years
General 49,750/Semester 2 Years
Hospitality Management 49,750/Semester 2 Years
Data Science & Analytics 49,750/Semester 2 Years
Finance and Accounting 49,750/Semester 2 Years
Production and Operations 49,750/Semester 2 Years
Digital Marketing 49,750/Semester 2 Years
International Finance 74,750/Semester 2 Years
International Finance with ACCA 74,750/Semester 2 Years
Marketing 49,750/Semester 2 Years

Enjoy Extra Benefits with CV

Sample Certificate from Amity University Online

Become alumnus of Amity Online and get a UGC-approved online degree. The degree awarded by the university is also been accredited by WES, etc.

  • 1st in India to get UGC approval for online programs
  • India's only Online MBA accredited by QS and ranked among the top 10 in Asia Pacific.
  • Degrees recognised by World Education Services (WES) across Canada & USA.
  • Ranked 32nd by NIRF in 2024
amity online new sample degree

Amity University Online EMI Details

The Amity University Online offers courses at very affordable fees. But one can also pay their academic fee through the help of easy-to-pay EMI installments. The No-cost EMI plans not only helps the student to pay their whole fee in small installments but also provide them with an opportunity to finance their education. So one should definitely opt-out of these education loan/EMI plans and take responsibility for your own education. 

Course

Course Fee

Loan amount

Tenure (Month/ Interest Rate/ Advance EMI)

Advance EMI

Instalment/ Month

Total Interest

MBA

Full Fees

₹175,000.00

₹175,000.00

12/0/1

₹14,583.00

₹14,583.00

₹0.00

Semester fees

₹45,000.00

₹45,000.00

12/0/1

₹3,750.00

₹3,750.00

₹0.00

MBA with Specializations

Full Fees

₹253,000.00

₹253,000.00

12/0/1

₹21,083.00

₹21,083.00

₹0.00

Semester fees

₹63,250.00

₹63,250.00

12/0/1

₹5,271.00

₹5,271.00

₹0.00

BBA

Full Fees

₹150,000.00

₹150,000.00

12/0/1

₹12,500.00

₹12,500.00

₹0.00

Semester fees

₹25,000.00

₹25,000.00

12/0/1

₹2,083.00

₹2,083.00

₹0.00

BCA

Full Fees

₹135,500.00

₹135,500.00

12/0/1

₹11,292.00

₹11,292.00

₹0.00

Semester fees

₹22,500.00

₹22,500.00

12/0/1

₹1,875.00

₹1,875.00

₹0.00

MCA

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

BA

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,200.00

₹14,200.00

12/0/1

₹1,183.00

₹1,183.00

₹0.00

BA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹26,600.00

₹26,600.00

12/0/1

₹2,217.00

₹2,217.00

₹0.00

B Com

Full Fees

₹85,000.00

₹85,000.00

12/0/1

₹7,083.00

₹7,083.00

₹0.00

Semester fees

₹14,000.00

₹14,000.00

12/0/1

₹1,167.00

₹1,167.00

₹0.00

M Com

Full Fees

₹110,000.00

₹110,000.00

12/0/1

₹9,167.00

₹9,167.00

₹0.00

Semester fees

₹27,500.00

₹27,500.00

12/0/1

₹2,292.00

₹2,292.00

₹0.00

MA (Journalism & Mass Communication)

Full Fees

₹160,000.00

₹160,000.00

12/0/1

₹13,333.00

₹13,333.00

₹0.00

Semester fees

₹40,000.00

₹40,000.00

12/0/1

₹3,333.00

₹3,333.00

₹0.00

Note: Loan applicable on only Annual Fee for 12 Months and 0% Interest and 1 Advance EMI

(Loan Partner - EDUVANZ)

Compare EMI Partners

Amity Online MBA in Digital Marketing Admission Process

The admission procedure for Amity Online generally takes place two times a year. The admission procedure for Amity Online generally takes place twice a year. The first admission cycle starts in January, and the second admission cycle takes place in July. The whole admission process from registration to admission confirmation takes place in online mode. No entrance exam is required for taking admission to the university. 

The admission procedure for 2025 for the online courses at Amity Online University is as follows: 

Step 1- Go to the official website of Amity Online (Note- there are separate websites for online and on-campus programs).

Step 2- Click on the “Apply Now” tab in the top right corner.

Step 3- First, fill in your basic personal and academic details, followed by your employment details (if any).

Step 4- Now upload all the necessary documents for eligibility proof along with your recent and coloured passport-size photo.

Step 5- Submit this application form and pay the application fee. Once your application is reviewed and documents verified, the university will inform you about your enrollment and further procedure via email.


According to the latest UGC guidelines, all candidates must create their ABC ID and DEB ID to get admission.Click here to Know more!

What is Academic Bank of Credit (ABC) Notification by UGC?Must Watch!

Now, Get admission twice a year, in July/August and January/February. Latest Notice by UGC, Click here to know.

UGC updated the list of approved Online programs for the academic batch of 2024-25, Click here to get the list!

Precautions to be taken by the students before enrolling for programs offered under ODL & Online Learning Mode, Click here to know!

A degree obtained through ODL mode is equivalent to a traditional degree, Click here to know!

To verify the authenticity of Amity University Online Click here to know!

UGC declares a 100% Fee Refund policy for students within a specified period by universities.Click hereto read the full notice.

UGC issues a public notice regarding misleading abbreviations in the names of Universities & Colleges. Read the UGC Letter.

Amity Online MBA in Digital Marketing Syllabus / Curriculum

View Syllabus

Check the syllabus of Online MBA in Digital Marketing Management from Amity Online is mentioned below.

Semester 1

Semester 2

  • Managerial Economics
  • Statistics for Management
  • Professional communication
  • Accounting for Managers
  • Marketing Management
  • Legal Aspects of Business
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • Conflict Resolution and Management

Semester 3

Semester 4

  • Digital Customer Analytics
  • Digital Journey with Brand Management
  • Performance Marketing
  • Social Media and Technology Marketing
  • Digital Commerce - Reinventing Business Models
  • Marketing Analytics - Data Tools and Techniques

Amity Online MBA in Digital Marketing Examination Pattern

The examinations for all the online programs at Amity University are held through an online technology-enabled proctored mode. The exam pattern constitutes internal and external examinations. The weightage for internal (assignments) is 30% and for external (end-term examinations) is 70%. The exam comprises 3 sections- Section A (Subjective), Section B (Case Studies), and Section C (MCQs). 

Job Roles after Online MBA in Digital Marketing

Once you gain knowledge of Digital marketing it becomes very easy for you to apply for various job roles such as Web developer, Marketing manager, business analyst, web analyst, etc.

Check the table below to know the average salary of these designations.

Job Position

Average Annual Salary (in INR)

Web Developer

5 LPA

Marketing Manager

8 LPA

Business Analyst

9 LPA

Brand Manager

5 LPA

Marketing Executive

6 LPA

Salary also depends upon the experience you have in the respective field.

Amity University Online Placement Partners

Our students get an opportunity to work with

  • Multiple Hiring Partners
  • 1,00,000+ job and placement opportunities
  • Increased chances of getting selected in top companies with Industry projects
  • Additional Career Support Services

Employees From Leading Organizations Trust Amity For Lifelong Learning:

Google

Apple

Accenture

Infosys

EY

Dell Technologies

Samsung

KPMG

JP Morgan

Aditya Birla Group

Amazon

Wipro

Our students work at

  • 50%

    Average Salary Hike

  • 300+

    Hiring Partners

  • 3X

    Increase in Interview Opportunities

  • Google

    Google

  • Accenture

    Accenture

  • Amazon

    Amazon

  • Ey

    Ey

  • Infosys

    Infosys

  • KPMG

    KPMG

  • Samsung

    Samsung

  • Wipro

    Wipro

  • Dell

    Dell

  • Apple

    Apple

  • JP Morgan

    JP Morgan

Meet your Faculty

Dr. Ronald Darnell

Dr. Ronald Darnell

International Faculty

Ph.D. from Capella University, MBA from University of Texas

View More

Neha Tandon

Neha Tandon

Assistant Professor

Double PG in Management & Commerce

View More

Dr. Sunil Kumar

Dr. Sunil Kumar

Assistant Professor

P.hD. in Management

View More

Sachit Paliwal

Sachit Paliwal

Assistant Professor

MBA in Finance Management

View More

Dr. Hailey Stanton

Dr. Hailey Stanton

International Faculty (11+ years of Experience)

Ph.D. from Coventry University

View More

Luke Pearce

Luke Pearce

International Faculty (10+ years of Experience)

Master’s in Education and Language

View More

Frequently Asked Questions?

This program equips you with the skills and knowledge needed to thrive in today's digital-driven business environment, opening up diverse career opportunities and potentially higher earning potential.

While prior experience in marketing or digital technologies can be beneficial, But university accept students from diverse educational and professional backgrounds.

Assignments may include creating digital marketing plans, conducting market research, developing social media campaigns, analyzing digital data, and presenting strategic recommendations to address business challenges.

Check the table below to know the exact figures.

1st Sem

INR 45,000/-

2nd Sem

INR 45,000/-

3rd Sem

INR 45,000/-

4th Sem

INR 44,000/-

Every query is essential.

Our team of experts, or experienced individuals, will answer it within 24 hours.

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Amity University Online Reviews

Student Reviews

4.6 out of 5

(667)
5 star
76%
4 star
20%
3 star
2%
2 star
1%
1 star
2%
How are ratings calculated?

To calculate the overall star rating and percentage breakdown by star, we don't use a simple average. Instead, our system considers things like how recent a review is and if the reviewer chose this University on College Vidya. It also analyses reviews to verify trustworthiness.


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B

Binish Ameer

Verified

MBA in HR

Reviewed in India on May 16, 2025

Amity University's online MBA program is generally considered a good option, particularly for working professionals seeking career advancement. It offers a flexible learning environment, reputable faculty, and career support services

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Gulshan Kumar Singh

Verified

BCA

Reviewed in India on May 16, 2025

I have been briefed regarding Amity University. As of now I have received positive response. Thank you.

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A

Avijit Jana

Verified

BBA in General

Reviewed in India on May 16, 2025

Amity University offers a great learning environment with excellent infrastructure and experienced faculty. The campus life is vibrant, and there are plenty of opportunities for personal and professional growth. A great place to pursue a BBA!

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Sushant nayak

Verified

BCA in General

Reviewed in India on May 16, 2025

Attention towards student from your team is impressive thank you for the guidence and support

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M

Md Mujjamil

Verified

BCA in Colud and security

Reviewed in India on May 15, 2025

My experience at [Amity Online] has been incredibly rewarding. The faculty is knowledgeable and supportive, and the course structure is well-organized and relevant to current industry needs. The campus environment is vibrant, with plenty of opportunities for academic and personal growth. I especially appreciated the guidance I received while choosing my course, which helped me align my studies with my career goals. Overall, I’m proud to be a part of this university and would recommend it to anyone looking for quality education and a supportive learning environment. --- Let me know the name of your university, your course, and any specific highlights you'd like to include (like clubs, internships, facilities), and I can tailor it for you.

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K

Krishna Takrani

Verified

Online Bcom in General Bcom

Reviewed in India on May 15, 2025

Amity online is great and I will be honest why I choosed this university over other universities is offline touch and hard copies of books which they provide and that's a great thing

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S

Sagnik Chaudhary

Verified

BA Political Science in General

Reviewed in India on May 15, 2025

Great college and vast study platform with great exposure and commutation skills..the faculty is excellent

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N

Nagavigneshwaran V

Verified

BCA in Software Engineering

Reviewed in India on May 15, 2025

My experience with Amity Online has been great so far. The admission process was smooth, and the support team is responsive and helpful. The course content is well-structured, and the flexibility allows me to balance my studies with other responsibilities. A good choice for anyone looking to pursue education online.

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S

Simran basaan

Verified

BA in English

Reviewed in India on May 15, 2025

Amity University me admission lena mujhe bhot behtar lga , kyuki university hume books bhi hard copy me provide kr rhi h or affordable bhi hai maine bhot hi kam emi me Admission liya or exams ka bhi koi fees alag se nhi hai. Best University and facilities are very good

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Rudransh Prahladka

Verified

B.Com in General

Reviewed in India on May 15, 2025

The experience with the university was good . They provided help whenever required. Would like to highly appreciate the support given.

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All Reviews

Summary

Amity University Online

4.6

Student Reviews

4.6 out of 5

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