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Online DBA Doctorate in Market Research

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online dba on market research

Updated at : October 4, 2024

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Online DBA/Doctorate In Market Research

Online DBA (Doctorate of Business Administration) in Market Research is a specialized online doctoral degree offered by distinguished international universities worldwide. This program is highly flexible for working professionals aiming to advance their careers in leadership roles through expertise in data-driven business strategies while leaving their current jobs. The duration of this Online doctoral program is 36 months and offers a “Dr” title upon its completion.

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No. of Universities

1

Course Duration

3 Years

Eligibility

Master’s Degree

Learning Mode

Online

EMI Facility

Available

Online DBA Doctorate in Market Research Program Overview

Due to frequently changing business trends and practices, consumer preferences and consumption patterns are also changing rapidly. This makes it very important for business organizations to conduct marketing research to know the shift in their consumer behaviors. This requires highly skilled professionals and working professionals can navigate their careers toward marketing research through Online DBA in Market Research without even quitting their current jobs. This is an Online Doctorate that is specifically designed for working professionals to enable them with the flexibility to continue their professional journey along with their academic learning. 

job profiles and average salary after online dba in market research

Online DBA in Market Research provides applied research with practical application through advanced research methodologies, consumer behavior analysis, market trends, and data analytics. Working Professionals are prepared to conduct high-level research, develop strategic insights, and make evidence-based business decisions. This program is supported by highly qualified faculty members of world-class universities through a highly sophisticated Learning Management System (LMS). They mentor and supervise in conducting high-quality research in the field of marketing research. 

This program is globally accredited and approved by the international authorization bodies. Also, it is fully equivalent to an on-campus PhD. The focus of this online doctoral program is more on practical research rather than academics. The program goes through comprehensive coursework and original that culminates into the dissertation. An online DBA in Market Research enables individuals to become thought leaders in the field, contributing to business innovation and growth through robust market analysis.

Key Highlights of Online DBA Doctorate in Market Research In India

  • Online DBA in Market Research offers the opportunity to enroll in some of the best globally accredited universities worldwide. 
  • Online DBA in Market Research is highly flexible and accessible catering to the needs of working professionals. 
  • This online doctoral degree is equally valid and recognized as an on-campus regular PhD degree. 
  • Working professionals can easily balance their professional obligations with academic learning for this online doctorate without quitting their jobs. 
  • The learning is imparted through a highly sophisticated Learning Management System (LMS) with the support of a highly experienced team of faculty.
  • Online DBA in Market research emphasizes more on applied research rather than fundamental research.
  • It offers the opportunity to get a distinguished “Dr” title within 36 months.

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Online DBA Doctorate in Market Research Course Subjects/Syllabus

The Curriculum of Online DBA in Market Research is designed by experts and industry leaders in the field.  It imparts extensive and in-depth knowledge and expertise in market research. Students enrolled in this Online Doctoral program are encouraged to conduct and produce original research in the field that can contribute to the field of knowledge. The detailed overview of Online DBA in Market Research is listed below- 

Semester 1

Semester 2

Semester 3

Semester 4

Semester 5

Semester 6

  • Research Methods
  • Qualitative Methods & Techniques
  • Quantitative Methods & Techniques
  • Research Tools
  • The Research Proposal

Data Collection and Analysis

Doctoral Thesis (Dissertation)

  • Study Section (Modules)
  • Study Section (Thesis)

30 ECTS / 5 modules at 6 ECTS Each

150 ECTS - The thesis contributes around 85% to the overall result of the doctoral studies.

Online DBA in Market Research Course Structure 
(Duration Wise Details)

Within 1st Month

Within 2nd - 7th Month

  • Invitation to Enrollment for the DCS Program.
  • DCS Program Entrance Test.
  • Personal Interview by the Department Research Committee (DRC) of the entrance test qualified candidates.
  • Selection For Course Work.
  • Fee Submission For Course Work.
  • Beginning of Course Work and Allocation of Supervisor / Research Faculty.

Within 8th - 10th Month

Within 10th - 12th Month

  • Synopsis Submission in five copies.
  • RDC (Research Department Committee) work starts.
  • Fee Submission after the 3 months of RDC.
  • 5-6 monthly progress reports submission duly signed by supervisor electronically.

Within 13th - 33th Month

Within 34th - 36th Month

  • Fee Submission after the 6 months of RDC.
  • 6 monthly progress reports submission duly signed by the supervisor electronically.
  • Pre Submission Defence Committee (PSDC)
  • Thesis Submission in five copies duly signed by the supervisor.
  • Final Viva-voice (after receiving reports from External Examiners).
  • Award of Doctorate.

Online DBA Doctorate in Market Research Eligibility & Duration

To get into Online DBA in Market Research, candidates have to meet certain eligibility requirements. It may vary from university to university but the core requirements remain the same in all universities. Here are the eligibility criteria for admission to Online DBA in Market Research- 

  • You must have completed a bachelor's degree in any discipline from a recognized university/institution with full-time relevant work experience of 3 years to 5 years. 

OR

  • You must have completed a master’s degree from a recognized university/institute. 
  • You must have scored a minimum of 50% in the qualifying degree. 

Course Duration of Online DBA in Market Research

Unlike the On-campus PhD which generally stretches for 5 to 7 years, Online DBA in Market Research can be completed within just 36 months. As this program is designed with a focus on working professionals, this duration is most appropriate for them. They can easily complete their doctorate within this period and proceed with their career progression. 

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Program Fees for Online DBA Doctorate in Market Research

Starting at ₹ 6,776/month

Program Fee: ₹1,20,000 - ₹75,14,581

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The Fee Structure for Online DBA in Market Research varies from university to university. Generally, universities offering this online doctoral degree charge between INR 7,00,000 to INR 10,00,000. This fee structure may seem a bit expensive but compared to On-campus PhD in International universities this is minimal. 

 

Online DBA Doctorate in Market Research Admission Procedure

The Admission Process for Online DBA in Market Research is very easy to complete. All the admission procedures can be completed online  without visiting the university campus-

Admission Application - You can begin the admission process for Online DBA in Market Research by selecting the university you want to get admission to. After this, visit the official website of the selected university to apply for the program. Click on the admission section and register yourself. After registration, login and fill out the application form by providing the details required and attaching the mandatory documents. After this submit the application form by paying the application fees. 

Application Review - The application will be reviewed by the admission committee of the particular university to check whether you meet the eligibility requirements. After the application review, your application will be forwarded to the next step. 

Admission offer - Once the application has been reviewed and you found suited the admission committee will send the admission offer. You just need to admission fees to accept the admission offer.

Start the Program - Once the admission has been completed, you can join the LMS of the university to start the program. 

 
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Education Loan/EMI Facilities for Online DBA Doctorate in Market Research

To assist students enrolled in Online DBA in Market Research in paying their fees, universities offer numerous EMI and Educational Loan facilities. These options in the fee payments greatly help in reducing the burden of arranging finances. The fees can be paid in easy installments while pursuing the course. 

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Is Online DBA Doctorate in Market Research Worth it?

Yes, an Online DBA in Market Research is greatly helpful for career progression in leadership roles. There has always been a high demand for skilled professionals who can read the market consumption patterns and their changes in the preferences of consumers. This program is designed for working professionals and they can easily pursue it while meeting their professional commitments.

Online DBA in Market Research focuses on practical-oriented research instead of theoretical one. The nature of reach is applied and can be used to address modern marketing challenges. This gives working professionals an edge in their expertise and they can easily top levels in an organization. This Online doctorate provides holistic development to working professionals and makes them eligible for the “Dr” title within 36 months. 

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Job Opportunity after Online DBA Doctorate in Market Research

Post Completion of Online DBA in Market Research, graduates can join leadership roles in the industry with highly rewarding benefits. Here are some of the most popular career opportunities one can join after completing Online DBA in Market Research- 

Job Profiles after Online DBA in Market Research 

Brand Manager

Internet Marketing Manager

Deputy Manager

Marketing Manager

Business Professor

Marketing Communications Leader

Top Recruiters for Online DBA Doctorate in Market Research

With the predominant importance of Market research in every organization, there is a strong demand for skilled professionals who can determine the consumption preferences of the consumers.  This enables the organizations to design products accordingly. Due to this graduates of Online DBA in Market Research are recruited by the top companies in the industry. Here are some of the top recruiters for Online DBA In Market Research- 

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Our students work at

amazon

Amazon

american express

American Express

dabur

Dabur

dunzo

Dunzo

flipkart

Flipkart

hm

H&M

india mart

India Mart

johnson controls

Johnson Controls

mckinsey and company

Mckinsey and Company

Let's clear up some doubts about Online DBA Doctorate in Market Research

Yes, an Online DBA in Market Research is an approved and accredited degree. 

The duration of Online DBA in Market Research is 36 months. 

Yes, you can add the “Dr” title to your name once you have completed the Online DBA in Market Research. 

No, an Online DBA in Market Research does not require you to leave your present job.

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