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Online BBA in Digital Marketing
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Updated at : September 30, 2024DOWNLOAD E-BOOK
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Digital Marketing is one of the most demanded skills of recent times, with the proficient skills in digital marketing you can help businesses to grow their presence online and drive extensive growth. Online BBA in Digital Marketing is an undergraduate degree that spans 3 years and particularly involves business administration core subjects with a focus on digital marketing fundamentals and subjects like SEO, performance marketing, social media marketing, branding and advertising. Pursuing this degree in online mode allows students to get the learning of this program flexibility with no need to commute to college. With the provided flexibility, students can learn on their preferred schedules which allow them to fulfill other important priorities while completing the UG degree program.
Moreover, the cost difference creates a big impact, because of the affordable cost many students from different backgrounds opt for this program, and because of digital dependencies students from any part of the world apply for this program. There are even opportunities to pursue this program from global institutions, which provide more dynamic learning and global networking opportunities that enhance the overall skills of a student.
It is important to note, that the online BBA program in Digital Marketing is a UGC-DEB-approved program, which means the online degree will be considered equivalent to a regular degree in terms of value and equally recognized by employers. After completion of the program getting a job in the digital marketing domain would be dependent on your subject knowledge and skill gained throughout the program. By completing this program, students can have successful careers in the management field.
In this digital age, getting expertise in digital marketing will lead to a prosperous career ahead. Achieving a BBA in Digital Marketing online degree would provide the learning in a completely online mode which is a flexible approach for a candidate. With the flexibility of online mode, you can focus on learning other important certifications which eventually help you upskill and get better placements later. Also, the program is comparably more affordable, and with digital dependency, another cost of travel and stay is also eliminated. Moreover, this program is well-suited for working professionals also, as they can continue their jobs while pursuing this specialized degree program. After completion of the program, a candidate can apply for roles such as SEO Manager, PPC Expert, Social Media Manager, etc.
This program is well-suited for everybody who wants to build a successful career in Digital Marketing, If you are a student and aspire to grow your business digitally, you can pursue this degree right after high school, or if you are working professionally, want to upgrade your skills and add more value to your current job roles then this flexible degree would is highly beneficial for you. Also, if you are working in a completely different field, and want to switch to digital marketing, the online BBA specialized degree would help you do so more flexibly and effectively. Basically, for anybody who meets the basic eligibility and is interested in learning digital marketing from scratch, this course is ideal.
This degree can be pursued anytime in your academic and professional career because there are no age restrictions and online degrees can be pursued with the regular degree also. However, pursuing the program right after completing 10+2 is ideal, but even if you are at the later stage of your career when you are already working in a company, this degree can be beneficial to advance your knowledge about the subject. Overall, when to pursue this program depends on your personal choice and professional stability.
Name of the University |
Annual Course Fee (Might Vary) |
Manav Rachna University Online |
1,62,000 INR |
SRM University Online |
1,29,000 INR |
MMU Online |
1,05,000 INR |
Vivekananda Global University Online |
1,14,000 INR |
Jain University Online |
2,80,000 INR |
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Online BBA In Digital Marketing Syllabus |
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The minimum eligibility to get admission on this online and distance BBA in Digital Marketing:
Duration- The duration of an online BBA in Digital Marketing is 3 years and it includes a comprehensive understanding of the concepts related to Digital Marketing. The syllabus of the online BBA in Digital Marketing consists of 6 semesters. The online program provides 2-year relaxation, which means you can complete the program in a maximum of 5 years.
Book Title |
Author |
Digital Marketing Analytics |
Chuck Hemann and Ken Burbary |
Building a StoryBrand |
Donald Miller |
Content Marketing Strategy |
Robert Rose |
Influence: The Psychology of Persuasion |
Robert B. Cialdini |
SEO 2023: Learn Search Engine Optimization |
Adam Clarke |
Contagious: How to Build Word of Mouth in the Digital Age |
Jonah Berger |
Jab, Jab, Jab, Right Hook |
Gary Vaynerchuk |
Digital Marketing for Dummies |
Ryan Deiss and Russ Henneberry |
Benefits of learning from us
Starting at ₹ 6,776/month
Program Fee: ₹46,400 - ₹2,69,000
Low Cost EMI Available
Recommended
The academic fee for online BBA in digital marketing courses depends on the university you are selecting to pursue the course from. Generally, the course fee varies between 1 Lakh INR and 2.80 Lakh INR. There are EMI facilities also available for students.
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Educational loans provide access to higher education, even to those who cannot afford this relatively affordable bachelor’s degree program. Most online universities provide educational loan/ EMI facilities to students so that everyone can complete their education and have a successful career ahead. There are additional tax benefits also of getting an educational loan.
Apply For No Cost EMI
Getting a relevant degree with flexibility, while fulfilling other commitments is indeed worth it. Online BBA in Digital Marketing is an undergraduate degree that focuses on the most demanded skill that can be solely responsible for the digital growth of the company. There is a high demand for candidates who are proficient in SEO, performance marketing, social media marketing and other aspects of digital marketing. Completing an online BBA in digital marketing provides flexibility to pursue other certifications also with the UG degree through students who master the required skill and later get high-package placements.
As the degree is UGC-approved, you can later apply for government jobs and even pursue a master's degree program such as an MBA. Additionally, the main benefit lies in the curriculum being designed with a practical approach, consisting of hands-on learning, real-world projects, etc which prepares job-ready candidates. Furthermore, the multiple learning resources provided to students, make the learning process more in-depth and interactive.
College Vidya Advantages
There will be numerous job opportunities open up after completing an online BBA in digital marketing. Some of the job roles are:
Job Roles After Online BBA in Digital Marketing |
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SEO Expert |
Social Media Manager |
Web Analyst |
Email Marketing Specialist |
PPC Experts |
Professional Blogger |
There are top MNCs, who look for online BBA digital marketing graduates that are proficient in skills and add value to their organization. Some of the top companies that recruit candidates are Pepsico, HUL, Cognizant, ITC, Google, Microsoft, etc.
Our students work at
Accenture
Cognizant
ITC
Microsoft
NTT Data
PWC
TCS
Sony
JP Morgan
The average salary ranges from INR 3 to 20 Lacs per annum, depending on the skills and experience you have.
Yes, online BBA digital marketing is UGC-approved, the online degree achieved from a reputed institute is valid for both the government and private sector.
This course is the most advantageous program in recent times. It enables a student to learn the skills and creativity of the digital world with flexibility and convenience.
The documents you need for admission are
Students who completed 12th from a recognized board from any stream with a minimum of 50% marks are eligible for an online BBA program in digital marketing.
BBA in digital marketing is 3 years long. However, an online BBA in digital marketing can be completed in a maximum of 5 years.
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