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Online MBA in Integrated Marketing
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Updated at : November 6, 2024DOWNLOAD E-BOOK
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With the rapidly changing consumer behavior toward brands and products in the market, it becomes very important to analyze the behavior and patterns of consumers. This helps in designing and developing products that serve the consumer interest in the best way. By serving the goods according to the needs of the consumer, businesses create brand value in the eyes of the customers. This helps business organizations to survive in the competitive and cut-throat competition in the market.
An Online MBA in Integrated Marketing is a postgraduation program that combines conventional business management principles with a specialized curriculum. This program aims to equip students with marketing strategies across various platforms.
This program is offered by highly acclaimed and reputable universities in online mode. It stretches for two years and incorporates four semesters.
Students pursuing this program develop the abilities that are crucial to navigating the complications of the modern marketing landscape and other challenges. The prosperity of a business organization depends upon the integration of traditional, social, and digital platforms. Students get exceptional expertise to coordinate these platforms to derive positive results.
The curriculum of this program covers a wide range of topics such as consumer analysis, brand management, digital marketing, marketing research, and strategic communication which highly demanding in the present market setting. Students are acquainted with the techniques of developing effective marketing plans that integrate different channels to reach the target audience. They also conceptualize the latest trends and technologies that are shaping the marketing industry. This includes data analytics, social media marketing, and content marketing.
This program offers flexibility in learning as the classes are conducted online through the well-developed Learning Management System supported by highly experienced faculty. Students can manage their time effectively and focus on other commitments.
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The Online MBA in Integrated Marketing offers a very specialized and updated syllabus to the students. The curriculum is designed by highly acknowledged academicians and industry experts offering the latest insights in marketing and consumer analysis. The curriculum is structured as per the regulations of the University Grants Commission and the latest National Education Policy (NEP2020).
Semester I |
Semester- II |
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Students interested in enrolling in an Online MBA in Integrated Marketing should have certain qualifications. Universities offering this program require specific eligibility criteria from the students. Students must fulfill these criteria to get admission to this program. The eligibility criteria for this program are-
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Starting at ₹ 6,776/month
Program Fee: ₹30,000 - ₹1,32,50,000
Low Cost EMI Available
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The fee structure of an Online MBA in Integrated Marketing is very affordable to the students. The fee structure is very economical and pocket-friendly. Universities offering this program charge reasonable fees from the students as compared to the regular mode. The fee structure of this program ranges from INR 2,00,000 to INR 2,50,000. Some universities may charge application and examination fees separately.
Choosing the right university is the first step in the admission process for Online MBA in Integrated Marketing. Once you've decided on a particular university, you can register yourself by going to the university’s official website. After reaching the registration page, you can start the admissions process by providing the university with the necessary information about yourself, your education, your past experiences, etc.
By providing all the information requested by the university, you can click on the review option to check for any errors and mistakes. Following evaluation, you can submit your application and move forward for fee payment. Select the method of fee payment and approve the payment request by providing an OTP or UPI PIN. Once you have approved the payment mandate you will receive a confirmation mail on your registered mail. The mail will consist of a PDF confirming your admission. You can download the PDF file and save it for future reference.
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Universities offering Online MBA in Integrated Marketing also offer numerous educational loans and EMI options to the students to make the fee payment convenient. With these options from the university, Students can pay the fees in easy installments without much burden.
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Pursuing an Online MBA in Integrated Marketing is a very smart move for a better career and high positions. The program offers knowledge and skills that are crucial for career progression and advancement in the diverse business landscape.
This program allows students to manage their time for other obligations with the flexibility they get. They can join other certifications or internships that will eventually help in their career. The program is imparted through a well-developed Learning Management System with support from extremely knowledgeable and learned professors of the top university. Both live and recorded classes are available to the students. The classes are interactive and students can discuss their doubts and confusions with the professors. Universities also invite industry leaders to provide students with insights into the current market.
With the distinctive curriculum and syllabus, this program provides all-round development to the students. Students learn marketing research methods, audience analysis, reading consumer behavior, etc in theoretical and practical settings, enabling them to understand market analysis comprehensively. With these skills, they can dive into various career options with better pay and frequent promotions.
Overall students can see a profitable return on the investment they have made in pursuing this program.
College Vidya Advantages
Online MBA in Integrated Marketing prepares students for a wide range of highly diversified career options in the industry. With theoretical knowledge and practical expertise from this program, students can dive into a highly progressive career ahead.
Top Job Profiles After Online MBA in Integrated Marketing | |
Market research |
Product Manager |
Content Marketing Manager |
Brand management |
Management consulting |
Corporate Sales |
Media management |
Public Relation |
Advertising management |
Marketing Strategist |
Some of the top hiring firms that hire students for Online MBA in Integrated Marketing are mentioned below-
Our students work at
Accenture
Cognizant
Deloitte
IBM
Microsoft
Reliance
Samsung
Yes, the Online MBA in Integrated Marketing is approved by the University Grants Commission and only UGC-approved universities can offer this program.
The Online MBA in Integrated Marketing is a two-year master's program that is offered in four semesters. The program can be extended up to four academic years.
The online MBA in Integrated Marketing is impacted through a well-developed Learning Management System of the university where students have the option of attending live as well as recorded classes. Study material and notes are also provided on the LMS only.
The examination of an Online MBA in Integrated Marketing is conducted through an E-proctored software of the university. Student can attend the examination while sitting at their homes.
Students with a bachelor's degree in any discipline with a minimum of 50% aggregate are eligible for the Online MBA in Integrated Marketing. They are not required to take any entrance examination for admission.
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